tag pr-report 
MaccaPR
MAY 23, 2016
According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. Example: The CDC engaged in an online flu vaccination campaign that encouraged individuals to share photos and videos of themselves (tagged with #VaxWithMe ) during or after getting their flu vaccination.
Sword and the Script
APRIL 16, 2019
Press releases are the PR industry’s favorite punching bag. PR pros and reporters alike will criticize the excessive use of adverbs, adjectives and quotes that have little substance. Here’s how the answers stacked up: 80% said PR Newswire [press release vendor]. PR Pros Sentiment About PR Tech Vendors.
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Sword and the Script
JANUARY 28, 2020
Few in PR had ever heard or Notified or its parent company. Its parent company has re-branded, rolled out integrations to other PR tech products it has acquired, and formally launched Notified in the US at a PR conference late last year. It’s the basis for this PR tech briefing. What I saw was quite impressive.
PR 20/20
MAY 8, 2019
Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. PR 20/20 + Artificial Intelligence + You. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world.
Sword and the Script
APRIL 2, 2019
Nearly half of respondents (47%) in a recent survey of public relations pros found many are observing more PR work being taken in-house. In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. The in-housing trend in PR isn’t entirely surprising.
MaccaPR
JUNE 8, 2017
As a PR guy who himself has been a guest on her show, I’m a fan. In this interview, Roshini dishes on how PR people can pitch their clients to be in front of her microphone, why radio is still vital in the age of Twitter, Snapchat and Pinterest; and how former Secretary of State Madeleine Albright is one of her girl crushes.
Sword and the Script
AUGUST 13, 2019
In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. 6) December 15, 2015: PR Newswire.
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