Remove 2012 Remove Local Remove Media Relations Remove Pitching
article thumbnail

An $8 Billion Lesson in Strategic Decision-Making

PRSay

Starting in 2012, they’d make announcements about big investments from venture funds that valued them around $500 million, and then things would go back to normal. Now, overnight, billions will be flowing into our local economy via all those stock options and inevitable philanthropy that will result.

Software 125
article thumbnail

Meet the Media: Josh Fisher, Executive Editor or FleetOwner

Bianchi Biz Blog

While working in local news in the Northeast, I covered a few big hurricanes and major blizzards that ravaged the area. Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good. I started off covering education and other local issues.

Meeting 94
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Meet the Media: Jason Cannon, Chief Editor of Commercial Carrier Journal

Bianchi Biz Blog

She even went to his funeral locally (we asked their permission) – it was a full military funeral with honors – and photographed it and gave all the pics to the family. What advice do you have for PR people that want to pitch you? I’ll reply to that email probably 100 times out of 100, regardless of how off-base the pitch might be.

article thumbnail

Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

Also on our radar these days is anything related to electric trucks, charging infrastructure, and fleets’ efforts to reduce carbon emissions and improve fuel economy. I covered Hurricane Sandy in Connecticut in 2012. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community.

Meeting 59
article thumbnail

What Are Agency Partnerships? Why It May Be Smart as a Solo PR Pro to Work With an Agency

Solo PR Pro

To the rest of the team, I was just traditional media relations. They asked me to put together a very robust communications plan that included my media relations approach and social strategy and other communication stuff not part of my usual responsibilities. This is when things really started to change. It was great!

Agency 76
article thumbnail

Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

I’ve written a story at least once a week since 2012 when I walked into the University of Wisconsin-Whitewater’s independent, student-run newsroom unannounced asking for an assignment. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. What is the motive behind this pitch?

Meeting 81
article thumbnail

Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance

The Hoffman Agency

For those who toil on the front lines of media relations, it’s easy to drift into a Jim Carrey-like optimism. PR: “What are the chances that you’ll write about this pitch?”. The primary reasons that journalists ignore PR pitches today is the same reason they ignored pitches 25 years ago: The pitch is generic.