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The 7 “New” Rules Of Digital PR

ImPRessions - Crenshaw Communications

And because search visibility is critical for just about any brand, from business software to a new wine site, we work hard to get quality links in the stories generated through our efforts. Today, everything is measurable and measured. Then there’s the content explosion. Committing to outcomes as well as outputs.

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Industry Consolidation Continues Among PR Vendors; PR Tech Sum: Onclusive, SocialChorus, Teletrax, iQ Media, Agility PR Solutions

Sword and the Script

Third, as a PR agency owner that specializes in B2B technology, I simply have an interest in keeping tabs on the ways technology is transforming my industry. I’ll include news from the PR vendor community and review and curate content they produce ( like this ). Onclusive is developing new ways to measure PR including attribution.

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How To Become A Public Relations Star

Waxing UnLyrical

He got coverage in The Australian (Oz’s biggest national newspaper) along with a number of different news outlets. Creativity is just one of the things you need in this industry to be an outstanding applicant in a sea full of unoriginal fish. An ability to listen. He also got a job out of it. These fine folk did: Jan.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

This is most news media Interpretation : To interpret information in ways that would suit the audience - whether that is social bias in presentation, comparison to regional or personal experiences, or communicating complex ideas in layman's terms. Outdoor and transmit media typically tend to be advertising material (but not always).

Ethics 52
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The Deep Work Habits of 28 Highly Productive People

ZudePR

I read a lot every day – mostly, because I compile a weekly marketing digest of all the vital marketing news of the week and publish it at Traffic Generation Café (almost) every Saturday. Since I don't control the news (wouldn't that be nice.), my day is somewhat at the mercy of the marketing industry. Click to Tweet.

Writing 114
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15 Reasons Your PR Pitches Suck

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? So what’s new about you ? My query made it clear that I wanted examples of success, and how it was being measured.

Pitching 111
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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

January 26th, 2011 Tweet What’s the buzz, tell me what’s happening Yesterday’s social media storm-in-the-making (or so it seems to me) was about the fact that Facebook can now turn your “likes&# into ads. .&# Say Cheese, You’re An Ad! When you “like&# a page; 2. It’s just commonsense.

Facebook 107