Remove 2008 Remove Communications Remove Journalism Remove Storytelling
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Running Corporate Communications and Social Media

wiredPRworks

Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing. Does managing social media sometimes feel like running a marathon?

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Defining Thought Leadership in a Business Blog

Ishmael's Corner

As our communication campaigns increasingly address SEO and particularly organic search, thought leadership becomes even more important. Instead, it’s the type of business storytelling that’s useful or informative and ultimately helps people in their jobs. The best business storytelling in today’s world comes from journalists.

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What Are the New Rules of Marketing and PR?

wiredPRworks

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. Thanks to David for leading the way to innovation in marketing, PR, and communications. Storytelling success stories. Future trends in marketing and PR.

Marketing 118
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Six Things PR Can Learn From “The Big Short”

ImPRessions - Crenshaw Communications

banking system in 2008 (based on Michael Lewis’s bestseller), is full of takeaways that PR pros can use. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. The post Six Things PR Can Learn From “The Big Short” appeared first on Crenshaw Communications.

Film 149
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Behind the Headlines With Rich Oppel

Cision

In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. How do you think your background in journalism will help you in this new role? It’s all storytelling. They all get it.

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P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

This was done by embracing controversy, using storytelling to his advantage, and sometimes, pushing ethical boundaries. Please support my blog by sharing it with other PR- and communication professionals. Journal of Personality and Social Psychology, … Continue reading How does the amplification hypothesis work? Tormala, Z.