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The Four Models of Public Relations

Doctor Spin

There are four models of public relations. In their seminal work, “ Managing Public Relations ,” James Grunig and Todd Hunt (1984) introduced four models of public relations that have since become the most widely cited in academic circles. Model 2: Public Information Model. Model 3: Two-Way Asymmetrical Model.

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2 Enduring Strategies for These Content-Saturated Times

PRSay

Here are some quick reminders of the techniques that were supposed to “change everything” just during my short career: 2006 — “Bypass the media,” was the watchcry. You could optimize a news release, and Google News indexed it just the same as an article from a real newspaper! They can be great tools that contribute to great outcomes.

Strategy 130
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The Silicon Valley Watcher to publish on PressPage

Presspage

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to become a full-time journalist blogger. In 2006, Foremski published one of his most unforgettable blogs titled Die! He writes the blog Silicon Valley Watcher — reporting on the collision of media and technology.

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Meet the Media: Philip Nussel, Web Editor at Automotive News

Bianchi Biz Blog

Crain publications try to share stories whenever relevant and I work with my friends in Detroit, Chicago, Canada, Europe, China and elsewhere to ensure we don’t miss anything. I learned how to cover political/business/labor corruption and I learned how to cover corporate bankruptcies. the Lowell Sun in Lowell, Mass.,

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Taking the collective temperature of Italian females in PR

PR Conversations

stereotypes that persist about women in public relations. For the Italian women I surveyed, a career in public relations was their first choice of occupation. Interview subjects believe an ongoing exploration of the subject remains useful to them, especially in regards to: key (formal and informal) roles held by Italian women in PR.

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Anaheim Mayor Pitches American Idol?

Bad Pitch Blog

From: NAME on Behalf Of John James Nicoletti Sent: Tuesday, March 21, 2006 2:50 PM Subject: ANAHEIM MAYOR AND CITY COUNCIL URGE SUPPORT FOR LOCAL AMERICAN IDOL CONTESTANT Please contact me with further questions regarding this release. The municipal corporation''s annual budget is $1.298 billion. Seacrest-style.