13 Fortunate Truths about PR
APRIL 21, 2016
In celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.). To stay relevant over time―as with any communications discipline―PR must evolve and address new challenges and developments [ Tweet Quote ].