ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

In public relations , our job is to spot, shape, and communicate our client’s story. Examples are not only demonstrative, but they’re often visual. If we can visualize it, we’ll remember it. Analyze trends and note how the business conforms to them. Be curious. ” is a good thought starter.

How To 310

How To Transportation Software Employee 310

5W PR

JANUARY 8, 2024

In the ever-evolving beauty industry, where trends shift rapidly, and consumer prefer͏ences fluctuate, plan͏ning successful beauty campaigns requires a meticulous and forward-thi͏nkin͏g approach.͏ Fast-paced nature of beauty trends The beauty industry is known for͏ its dynamic and fast-paced nature.

Trends 78

Trends Product Launch Consumer Analysis 78

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

What can PR professionals expect in 2018? Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. Visual storytelling will be better and easier. If you’ve any doubt about the power of visual storytelling, check out these superb examples by brands large and small.

Trends 185

Trends Storytelling Corporate Leadership 185

Burrelles Fresh Ideas

MARCH 19, 2024

Public relations professionals’ role in the travel and hospitality industry is critical to helping the overall success of the brand’s business. From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us.

Travel 90

Travel Trends Tourism Transportation 90

5W PR

MARCH 4, 2024

Here’s what you need to know what know about the most trend-obsessed generation in history:  Gen Z Slang Trech – Comes from “treacherous”, meaning something incredibly odd or weird Bot – Referring to an AI bot playing poorly in a game, “You’re being such a bot” can be used when someone makes a mistake or acts weird. are together!

Fashion 78

Fashion Viral Trends Television 78

5W PR

FEBRUARY 28, 2024

Brands at SXSW get to enjoy the glow of Austin’s creative sun, attract new fans, forge powerful connections, and learn more about upcoming trends. Future-proofing the company vision Dive into the latest tech trends , film innovations, and creative ideas, keeping the brand ahead of the curve. What is SXSW?

Brand 78

Brand Branding How To Film 78

5W PR

JANUARY 9, 2024

The retail landscape is ever-evolving, influenced by consumer behavior, technological advancements, and broader societal trends. As the world looks ahead to 2024, several key retail trends are poised to shape the industry. The post Retail Trends to Watch in 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Retail 78

Retail Trends Policies Consumer 78

Cision

OCTOBER 4, 2017

When it comes to the transformation of the public relations industry, Google, Facebook, and Twitter always receive the revolutionizing praise. This post, however, is aimed to put visual content on the pedestal. Read on to learn how multimedia can boost the performance of your next PR campaign.

How To 282

How To Storytelling B2C Measurement 282

5W PR

NOVEMBER 8, 2023

4 Trends We Saw At New York Toy Fair The New York Toy Fair 2023 returned after a three-year hiatus, creating a palpable buzz in the Big Apple. Movie-related toys New York Toy Fair 2023 featured a resurgence of movie-related toys. The intersection of artificial intelligence (AI) and toys was a standout toy trend.

Trends 78

Trends Education Google Industry 78

Bianchi Biz Blog

FEBRUARY 29, 2024

To better understand this evolution, the Public Relations Global Network – our network of more than 50 hand-selected public relations firms servicing key markets around the world – surveyed its 18 U.S. FINDING 1: It’s unanimous: PR practitioners agree that generating earned media has become significantly more difficult.

Report 101

Report Automotive Media Local 101

5W PR

JULY 14, 2023

Designs Consumers are always looking for furniture that compliments their personal style and the latest design trends. Visuals In the outdoor furniture industry, visuals play a vital role in capturing the attention of customers and conveying the quality of the company’s products.

Mobile 78

Mobile Advertising Advertising Pinterest 78

5W PR

JULY 7, 2023

Additionally, AI technology can simulate the skin’s condition after they apply the recommended products, allowing customers to visualize the potential results before making a purchase. Users can explore numerous makeup shades digitally and visualize how they would look through a virtual try-on.

Trends 78

Trends Technology Consumer Video 78

Konnect Agency

OCTOBER 25, 2023

As we celebrate the spooky season, it’s essential for marketers and PR professionals to avoid falling into the haunting traps that can sabotage their efforts. Not Doing Your Homework : Neglecting research is a grave mistake in PR. Ignoring Media Relations: Building and nurturing relationships with the media is essential.

Marketing 52

Marketing Pitching Creativity Storytelling 52

5W PR

OCTOBER 20, 2023

In today’s diverse and interconnected world, multicultural marketing has become not just a trend but a necessity for businesses aiming to expand their reach and relevance. Enhanced relevance Cultural marketing allows brands to be more relevant and relatable to specific cultural groups. It’s about being culturally sensitive.

Strategy 78

Strategy Marketing Local Groups 78

The Proactive Report

DECEMBER 26, 2022

But being that we are a visual species, the desire for visual content drove the development of greater and greater bandwidth. Video trends for 2023. PR has gone digital because the world has done so, and it is easier than ever to uncover stories that will get traction. It was restricted by the bandwidth available.

Video 162

Video Film Social Media Facebook 162

Deirdre Breakenridge

NOVEMBER 13, 2017

The year 2017 has been quite a year for the PR industry. Not only did we witness numerous crises and campaigns, but also several new trends emerged. With this year almost over, it’s time to make some predications for what 2018 will look like for the PR industry. Closer link between PR and Marketing. Conclusion.

Trends 0

Trends Storytelling Creativity Reputation 0

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

But if your campaign failed to drive results, perhaps it needs more intensive aid from the PR team. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.

Video 108

Video Marketing SEO Social Media 108

5W PR

MARCH 4, 2024

Here’s what you need to know what know about the most trend-obsessed generation in history:  Gen Z Slang Trech – Comes from “treacherous”, meaning something incredibly odd or weird Bot – Referring to an AI bot playing poorly in a game, “You’re being such a bot” can be used when someone makes a mistake or acts weird. are together!

Fashion 60

Fashion Viral Trends Television 60

Burrelles Fresh Ideas

AUGUST 2, 2023

Despite the massive increase of new channels, these time-honored mediums continue to exert substantial influence, reaching extensive audiences and providing distinct advantages that make them indispensable for public relations professionals looking to engage effectively with their target audience.

Radio 74

Radio Television Media Local 74

5W PR

JULY 13, 2023

Giada De Laurentiis, a renowned chef, TV personality, and founder of Giadzy, delivered a keynote presentation at the Summer Fancy Food Show, where she shared insights into emerging food trends shaping the specialty food industry and driving the success of her own brand.

Trends 78

Trends Travel Consumer Local 78

Burrelles Fresh Ideas

JANUARY 9, 2024

Doing more with less seems to be a never-ending trend in the public relations profession. Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. And this year was no exception.

Pitching 94

Pitching Print Measurement Report 94

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A recent study by the Association of National Advertisers (ANA) and the USC Center for Public Relations found that marketers plan to increase staffing and overall spending on public relations over the next five years. This is good news for clients and PR firms alike. Allow the agency creative freedom.

Publicity 256

Publicity Brand Branding Storytelling 256

5W PR

JUNE 13, 2023

That way, customers can experiment with different shades, and visualize how the products will look on their own faces. Brands should analyze data including consumer preferences, ingredient databases, and market trends. They can learn more about the preferences and trends of consumers too.

Analysis 88

Analysis Customer Service Data Trends 88

ImPRessions - Crenshaw Communications

DECEMBER 18, 2018

In tech PR , the only constant is change. Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. To make way for the new trends, others that have had their time in the spotlight may fall out of favor. Internet of Things. IoT didn’t go away in 2018. Crowdfunding.

Trends 186

Trends Media Privacy Technology 186

Onclusive

APRIL 5, 2018

“ AirPR allows you to track more in-depth metrics than the other PR monitoring platforms. ”. This month, AirPR was recognized as a High Performer in the Grid® Report for PR Analytics | Spring 2018 based on our customer reviews. Provide detailed reports and analytics of PR-related metrics, along with trends and historical comparisons.

Software 199

Software Analytics Customer Service Comparison 199

5W PR

NOVEMBER 20, 2023

One major trend is audio-first marketing, which takes advantage of the popularity of audio content like podcasts and streaming music. Instead of solely focusing on traditional text or visual advertising, brands are now integrating audio content into their marketing strategies.

Marketing 78

Marketing Advertising Advertising Consumer 78

NewsWhip

APRIL 27, 2023

The communications and public relations industry is constantly evolving, especially in the digital age. Based on what we’ve heard from our customers, we’ve developed a list of the 10 essential tools comms and PR pros can’t live without in 2023.

Tools 78

Tools Communications Pinterest Analytics 78

5W PR

JULY 15, 2023

Share valuable insights, trends, and expert advice through blog posts, articles, and social media content. Share visually captivating content, tutorials, behind-the-scenes glimpses, and user-generated content. Use storytelling techniques to engage and connect with customers on an emotional level, ultimately building brand loyalty.

Corporate 78

Corporate Industry Communications Ethics 78

5W PR

AUGUST 21, 2023

Create engaging and visually appealing content that educates, inspires, and entertains the target audience. Develop a blog where the brand can share articles on jewelry trends, style tips, and the history of specific gemstones. The jewelry industry is competitive, with many brands trying to attract consumers.

Industry 78

Industry How To Fashion Creativity 78

5W PR

SEPTEMBER 8, 2023

Unlike the platform’s signature video content, text posts enable users to express thoughts, ideas, or messages in a concise and visually appealing format. Encourage users to respond with their creative ideas, opinions, or experiences related to the brand, creating a sense of community and engagement.

Product Launch 78

Product Launch Marketing Video Education 78

Onclusive

MAY 10, 2017

There’s a laundry list of myths about public relations jobs, one of which is that PR jobs are glamorous. With this misconception of glamour comes a general misunderstanding about the industries that require PR acumen, average salaries for various PR roles, and the best states in which to pursue careers in PR.

Trends 150

Trends Publicity Data-Driven PR Government 150

Landis PR

JANUARY 8, 2024

This year, she partnered with Cirque du Soleil to create a much-anticipated costume that would not only “wow” visually but performance-wise as well. You can’t buy that kind of product placement, folks… Barbenheimer By Liza Batallones What started as a viral trend turned into a public relations win for two vastly different movies.

Film 59

Film Twitter Viral Social Media 59

5W PR

JUNE 14, 2021

With the trend of healthy eating gaining ground, promotional strategies for traditional food need to adopt a new approach. Since food cannot be tasted on the screen or across an audio channel, exceptional visual and written content is needed. A good idea would be to visualize the product or service. Promotional Events.

Strategy 88

Strategy Marketing Instagram Blogging 88

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Think: bloggers, influencers, podcasters and so on.

Media Relations 147

Media Relations Media Print Software 147

5W PR

MAY 30, 2023

It’s best to use attractive visuals and engaging content to showcase the business and its unique offerings. They can also analyze sales data to identify trends and opportunities for improvement. It’s best to be prepared to handle emergencies such as weather-related disruptions, equipment failures, or staff shortages.

Tourism 97

Tourism Hotels Travel Meeting 97

The Proactive Report

JUNE 18, 2021

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. So, it was a great opportunity for the attendees to get advice from a group of PR experts. When is the best time to do PR? It is always the right time to do PR. It is always the right time to do PR. What does PR do?

Small Business 213

Small Business Fashion Groups Local 213

ImPRessions - Crenshaw Communications

JULY 6, 2016

Both the practice and business of public relations has grown enormously in recent years. The Holmes Report estimates the global PR industry at $14.2 And as PR budgets have increased, the day-to-day practice of public relations has changed. Top Trends Affecting Today’s PR Professionals.

SEO 204

SEO Analytics Measurement B2B 204