Sword and the Script

JANUARY 13, 2015

Twitter made a number of advertising product (or inventory) announcements recently including a plan to sell ads on other websites. But now, Twitter is readying plans to bring in dollars from those viewers: it wants to sell ads on the streams of tweets within other publishers’ apps and websites…. Why is Earned and Paid is so Important?

Twitter 60

Twitter Marketing Media Advertising 60

Bianchi Biz Blog

MAY 6, 2024

A year later, I became co-editor-in-chief of the paper, where I hired, trained, and managed a 12-person staff for a biweekly print publication. My Twitter/X handle is @Jemy_Wof and FleetOwner’s is @fleetowner. I joined my university’s newspaper as a reporter in 2018. I have two beautiful rescue cats: Mister and Tilly. I play guitar!

Meeting 88

Meeting Media Pitching Newspapers 88

Agility PR Solutions

FEBRUARY 19, 2021

Advertising has left print media and found its way into digital marketing. Facebook, Twitter, and Google make most of their revenue […]. Marketing is a rewarding career field that can allow professionals to use a wide variety of talents to market products, companies, or ideas to consumers.

Marketing 83

Marketing Print Advertising Advertising 83

Stephen Waddington

OCTOBER 18, 2018

The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. Documents can also be easily exported in a virtual, physical file or print format. They joined a conversation on Twitter about news calendar technology and workflow and helped inform this article.

Tools 203

Tools Web Banking Wikipedia 203

Sword and the Script

OCTOBER 5, 2021

As for social listening, the product helps customers monitor Twitter, Facebook, Instagram, YouTube, and TikTok. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package. Meltwater officially partners with Twitter. PR tech mentions.

Software 156

Software Tools Print Technology 156

Waxing UnLyrical

SEPTEMBER 4, 2013

” So #4 got me thinking about #3 – how “Twitter,” as an anthropomorphic name, perfectly describes that chaotic, disparate, competitive, showboating raucousness of #1. An Unkindness of Ravens: Thoughts on Twitter Communication is a post from: Waxing UnLyrical. There’s a lot of shouting, and not a lot of listening.

Twitter 81

Twitter Communications Ethics SEO 81

Stephen Waddington

OCTOBER 5, 2018

It started, as these things often do, as a conversation on Twitter. Public relations in an agency is unrecognisable from 25 years ago. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993.

Agency 135

Agency Web Print Newspapers 135

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

Meltwater tracks from 275,000 online news sources and has partnerships for print and broadcast monitoring. Furthermore, it can track social media coverage as well, including Twitter, Facebook, Instagram, YouTube and over 300 million blogs. Let us know on Twitter @crenshawcomm !

Tools 232

Tools Radio Trends Pitching 232

Sword and the Script

JANUARY 24, 2023

Examples: LinkedIn, Twitter, Reddit, Disqus, Mastadon, Discord Benefits: These sites attract an audience of their own, so assuming your target market is on a given site, it’s a chance to connect with the right people. Examples: Print news sites, broadcast news, blogs, newsletters and possibly influencer posts.

Media 103

Media Advertising Advertising Print 103

NewsWhip

NOVEMBER 21, 2023

Accompany global fashion and beauty ambassador, JISOO, at the #LadyDior Celebration in Seoul, exuding elegance in a froissé fabric dress with leopard print patterns by Maria Grazia Chiuri and her #DiorAW23 Lady Dior bag. Dior’s Twitter video also showcased the idol’s appearance at the event and generated over 34.8K engagements.

Brand 78

Brand Branding Fashion Instagram 78

Sword and the Script

FEBRUARY 5, 2019

You just never had to worry about this sort of thing, at this scale, in a world of print ads and billboards. For sure, Twitter is not the real world. The post This Twitter Ad Shows Us Why Social Media Advertising Needs Cross-Functional Teams Empowered with Compassion and Humanity appeared first on Sword and the Script.

Advertising 60

Advertising Advertising Social Media Twitter 60

Stephen Waddington

DECEMBER 17, 2020

We made a start at reflecting this by adding new material in the past few months as the book went to print. A practitioner on Twitter who used a previous edition of Exploring PR as a reference for her PR Masters explained that she’d failed to persuade her boss to buy a copy of the new book for the office.

Case Study 201

Case Study Conference Exercises Print 201

Maxim Behar

MAY 13, 2024

In a newspaper, you first have to report the information, then the newspaper has to be printed and distributed. Maxim: Then how can we believe them 100%, if an established media, whether it’s radio, television, or printed newspaper, can be bought by someone and they can easily assert their agenda because they are the media owner?

Social Media 64

Social Media Newspapers Television Radio 64

Agility PR Solutions

JANUARY 13, 2020

USA AND CANADA Follow us on Twitter @Press_Moves News and Media Martinez News-Gazette: has ceased its print publication (@MartinezGazette). Here you have it! The most notable journalist and media industry moves of the past week. Wall Street Journal: Dave Sebastian (@depsebastian) has been appointed Reporter.

Print 60

Print Journalism Twitter Report 60

Landis PR

APRIL 12, 2021

Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance. Wire services will do enterprise reporting, but they are primarily reactive.

Meeting 98

Meeting Media Print Enterprise 98

Agility PR Solutions

JULY 22, 2019

USA AND CANADA Follow us on Twitter @Press_Moves News and Media Boston Globe: Larry Edelman (@GlobeNewsEd) has been appointed Business Columnist. Chicago Defender: the title has ceased its print edition and is now online only (@ChiDefender). The most notable journalist and media industry moves of the past week.

Print 60

Print Twitter Industry Media 60

Shift Communications

MARCH 15, 2022

So, publishers are re-imagining their value proposition by broadening their content channel and format strategy in a few main ways, according to the report: They’re not just focusing on print or online articles. They’re looking to invest more in platforms like TikTok and Instagram and divest spend from Facebook and Twitter.

Strategy 103

Strategy Media Journalism Banking 103

Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. It gave me valuable experience with daily posting and scheduling on Twitter, Facebook and LinkedIn. Twitter was an especially big priority and it gave me a chance to connect with a lot of fellow journalists, who I continue to follow and interact with as a PR pro.

Radio 167

Radio Journalism Interviews Energy 167

Critical Mention

JULY 1, 2019

These additions include increased social media monitoring, licensed print content and streamlined search functionality. In an effort to best serve our customers by providing a true all-in-one media intelligence service, we have made significant additions to the Critical Mention platform in recent years.

Print 101

Print Comparison Social Media Media 101

Cision

JUNE 14, 2016

” Some of the possibilities would be to get emails of trending Twitter topics (as seen above) or to get a daily or weekly digest of posts from industry-specific blogs using the Feed channel (this parses RSS feeds for consumption). Twitter Trending Topics. Newspapers and Their Derivatives. Where was I going with this…oh yes!

Google 120

Google Newspapers Trends Print 120

Stephen Waddington

NOVEMBER 27, 2020

#FuturePRoof Five: The impact of COVID-19 on NHS comms is published at cost in print via Blurb priced £15.99 A chapter a day from the book will also be published via the #FuturePRoof blog and shared via the @weareproofed Twitter account. and digitally via Amazon Kindle priced £4.50.

Healthcare 131

Healthcare Privacy Print Community 131

Agility PR Solutions

NOVEMBER 12, 2018

USA AND CANADA Follow us on Twitter @Press_Moves News and Media Atlantic, The: promotes Don Peck (@TheAtlantic) to Top Print Editor, replacing Scott Stossel (@SStossel), who became National Editor. Here you have it! The most notable journalist and media industry moves of the past week.

Print 60

Print Twitter Industry Media 60

NewsWhip

NOVEMBER 3, 2022

The UK-based company operates 130 national and regional print and online media brands in the U.K., It has probably the best Twitter insights that I’ve come across,” she says. If there’s one thing Reach Plc has, it’s, well, reach. including magazines like OK! NewsWhip is really helpful for that.”. Unique analytics.

Reddit 158

Reddit Viral Analytics Social Media 158

Sword and the Script

SEPTEMBER 7, 2021

The tool appears to work for Twitter, Facebook, Instagram, LinkedIn and Google. Print circulation drops again. The feature only works for existing customers and is designed to be a middle ground between free tools like HootSuite and cost-prohibitive premium tools. Q4 aims to support ESG. Beyond Bylines ).

Software 89

Software Print Tools SEO 89

PRSay

NOVEMBER 12, 2019

We’re still employing the “inverted pyramid” of the printing press to compose them, we’re still using them as corporate equivalent of vanity plates for our websites, and we’re still sending them to journalists’ inboxes with a deep, self-serving hope they will magically turn into detailed coverage of our companies.

Writing 98

Writing How To Print Corporate 98

NewsWhip

OCTOBER 24, 2022

Condé Nast is a global media company that produces some of the world’s leading print, digital, video and social brands. Overall, each month the company’s video content generates more than 1 billion views, and globally reaches 83 million consumers in print, 402 million in digital and 474 million across social platforms. and the U.S.,

Data 68

Data Trends Journalism Print 68

Cision

NOVEMBER 30, 2015

In their book, “Think Like a Freak,” Stephen Dubner and Steven Levitt describe an group of marketers who assert that video advertising is four times as effective as their print advertising. The actual data presented describes that year-over-year Twitter users are participating in more Black Friday promotions than in years past.

Social Media 120

Social Media Facebook Print Advertising 120

Communications Conversations

JULY 2, 2019

Twitter average organic engagement rate – 0.19%. On Twitter, that’s even worse. On Twitter, that’s even worse. Heck, you’re better off printing the tweet and posting it in the bathroom stall! Linkedin average organic engagement rate – 0.54%. I have one theory: Job justification.

Social Media 123

Social Media Marketing Media LinkedIn 123

Sword and the Script

JULY 7, 2020

PR tech mentions Here is a glance at some of the other announcements from the PR tech community in the last month: Cision “partnered with print suppliers” to provide its customers with “print clips from regions across the world including Europe, Africa, Latin and Central America, Caribbean, Asia, and [the] Middle East.”

Technology 123

Technology Publicity Software Print 123

PR Conversations

AUGUST 9, 2011

How should you use Twitter for public relations events? Twitter offers potential for conferences, launches, announcements, stunts and many other PR events – and we’ve seen it used well, and badly. We’ve used Twitter at events, and participated remotely in real world activities and those that only exist online.

Twitter 40

Twitter Social Media Conference Video 40

Cision

JUNE 17, 2015

Multi-platform news and information company USA Today currently ranks first in combined print and digital circulation as a result of their ability to transform and redesign their newsroom and stay ahead of emerging trends. Graphics and images stand out so much more on Twitter.”. We have to be where people are,” she says. “We

Mobile 120

Mobile Print Trends Twitter 120

Flack's Revenge

DECEMBER 5, 2018

Second, you need to have very different strategies for each channel, recognizing that Twitter is for real-time engagement, including social customer service. First, social media will be around for many years to come, just like TV, outdoor, radio and even print. And LinkedIn is a powerhouse for B2B lead generation and recruiting.

Social Media 149

Social Media Marketing Media B2B 149

Cision

JUNE 8, 2017

broadcast, online, print, etc.). Also, keep your eyes peeled on Twitter, as many media moves are announced there. Role (exact job titles). Media type (e.g., Recent content (e.g., publication frequency, last 3 articles written, etc.). Social media accounts. Pitching to Canadian media?

Pitching 225

Pitching Print Conference Local 225

5W PR

JUNE 8, 2021

Aside from the main traditional marketing channels such as broadcast and print, there are three main digital marketing channels that many companies should be utilizing. Now, whether that means Facebook, LinkedIn or Twitter it’s up to the business to figure out. Social Media Platforms.

Consumer 88

Consumer Mobile Print Small Business 88

Cision

MAY 15, 2015

Forbes ), GM to invest $1 billion to technical center in Warren, Michigan ( USA Today ) McClatchy starts to unveil redesigns to print and digital outlets that will include all 26 papers by 2016 ( NetNewsCheck ) and Microsoft offers more details on the seven editions of Windows 10 launching this summer ( Windows Blog ).

Media 120

Media Print Travel Training 120

Cision

SEPTEMBER 22, 2015

As this number increases, the number of journalists refraining from joining Twitter, Facebook or the like for work purposes continues to decrease (12 percent to 6 percent), emphasizing the fact that social media has and will continue to transform the state of the media. Twitter has also played a huge role in covering real-time events.

Journalism 120

Journalism Social Media Media Study 120

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 152

Media Relations Media Print Software 152