Bianchi Biz Blog

APRIL 17, 2023

We report on key engineering topics impacting medium- and heavy-duty trucks and buses, as well as the construction, agricultural, mining and other off-highway mobility sectors. A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show.

Engineering 79

Engineering Automotive Agriculture Media 79

Cision

APRIL 23, 2015

In recent years, “giving day” events have built momentum in the nonprofit sector, creating buzz and driving donations for local charities and community organizations through crowdfunding. A few include: Build rapport and relationships —use social media and donor information to seek out those people who can mobilize others.

Nonprofit 120

Nonprofit Mobile Pitching Local 120

Bianchi Biz Blog

OCTOBER 24, 2022

I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. What advice do you have for PR people that want to pitch you? Editors are busy and flooded with emails and PR pitches all the time. And, please, keep it relevant and know who you are pitching to.

Meeting 60

Meeting Automotive Transportation Newspapers 60

Shift Communications

FEBRUARY 23, 2017

After learning that Ari Levy at CNBC was working on a longer lead piece about ad blocking, we quickly pitched him on the idea of talking to Vungle to learn more about the broader in-app advertising ecosystem and how they work with developers. Don’t forget about local media! Don’t forget about your local media.

Local 68

Local Mobile Corporate Retail 68

Landis PR

FEBRUARY 21, 2022

Press has gone digital, and that’s not necessarily a bad thing in a world of mobile technology. . Personalize pitches to each reporter/editor. . Head to a local establishment where reporters and journalists are known to hang out –enjoy a beverage! Media is being redefined via the internet. .

Media Relations 52

Media Relations Publicity Sports Media 52

Barokas

AUGUST 8, 2017

Best days to pitch. Last summer, mobile shopping app Ibotta reached its $100 million milestone, meaning users had received $100 million in cash-back rewards since the app launched in 2012. And that was in just the first few weeks!

Storytelling 74

Storytelling Data Data-Driven PR Print 74

PRSay

MAY 17, 2019

Though Postmates is a food-delivery platform pitched at busy consumers who don’t have time to go to a restaurant, it also can be useful for the eateries themselves. “If local businesses are plugged into new technologies, it can help them grow,” he said.

Small Business 109

Small Business Retail Transportation Technology 109

Presspage

JANUARY 17, 2018

The company recently offered information such as, “ On the soccer pitch and in the classroom, feminism flourishes in ruralIndia ,” and “ With new Microsoft breakthroughs, general purpose quantum computingmoves closer to reality.” Field test with local participants to take place in March in Yokohama.

SEO 60

SEO Engineering Mobile Pitching 60

Barokas

AUGUST 8, 2017

Best days to pitch. Last summer, mobile shopping app Ibotta reached its $100 million milestone, meaning users had received $100 million in cash-back rewards since the app launched in 2012. And that was in just the first few weeks!

Storytelling 60

Storytelling Data Data-Driven PR Print 60

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? Regularly assess whether they and the publication are still covering the topics you’re pitching them on. You could be overlooking an opportunity.

Media Relations 40

Media Relations Media Journalism Print 40

Cision

AUGUST 12, 2016

To cut through the clamor of the thousands of pitches and press releases received by the staff of Gannett’s flagship paper, consider the following tips. Here’s a few tips we’ve compiled for pitching USA Today. National appeal is the single most important quality in a successful USA Today pitch. Offer access and exclusives.

Pitching 120

Pitching Newspapers Local Knowledge Base 120

ImPRessions - Crenshaw Communications

MAY 20, 2020

In our business, we’re fairly glued to our mobile devices because we need to be accessible to both journalists and clients. . On average, mobile device users have about somewhere between 60 to 90 apps on a single device. Think Tinder meets pitching. Simply upload your pitch on the app to connect with interested journalists.

Mobile 306

Mobile Content Marketing Pitching Social Media 306

The Hoffman Agency

MARCH 11, 2020

In Shanghai, I got the opportunity to pitch Chinese reporters, coordinate a CEO media roundtable and support a product launch event. If pitching in the U.S. goes “email first, phone second,” pitching in China goes “call first, WeChat second, WeChat moving forward, email may be never.” counterparts. In the U.S., Hoffman Shanghai.

Pitching 36

Pitching Transportation Conference Report 36

Burrelles Fresh Ideas

APRIL 2, 2024

Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows. (And keeping in mind that a lot of news on social media originated with a reporter or media outlet.)

Media 103

Media Radio Print Newspapers 103

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

Even the most stellar pitch is useless if the wrong people are targeted; a carefully selected list of fewer reporters will yield better results than a spray-and-pray approach. While this may seem easy and obvious, it takes a certain talent for “creative analysis” to avoid missing pitch opportunities.

Media 136

Media Mobile Telecommunications Pitching 136

Beyond PR

APRIL 27, 2016

Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Online and mobile ads can be incredibly successful in generating buzz around your brand and driving traffic back to a link of your choice, such as the press kit URL.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Bianchi Biz Blog

MARCH 11, 2024

As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces. It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. What advice do you have for PR people that want to pitch you? Any pet peeves with PR people?

Automotive 94

Automotive Meeting Report Journalism 94

Bianchi Biz Blog

MAY 22, 2023

I’ve been at Automotive News for six months covering auto cybersecurity and mobility finance. I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. Pitch news instead of promotional material. Getting pitches that have nothing to do with what I cover.

Automotive 76

Automotive Meeting Report Real Estate 76

Bianchi Biz Blog

JUNE 21, 2022

What advice do you have for PR people that want to pitch you? I get lots of pitches for stories on the automotive industry, which occasionally cross over, but it’s rare. There’s plenty of relevant material vying for my attention, so I’m likely not to respond to pitches that are not related to the industry I cover.

Meeting 87

Meeting Media Chemicals Radio 87

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds. Serious journalism from unexpected sources.

Journalism 120

Journalism Trends Local Print 120

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Hustle and pitch. At Movoto, each team member pitched the target audience using email. Each email pitch included these tactics: How would you describe the article to your mom?

How To 198

How To Real Estate Web Case Study 198

Cision

MARCH 24, 2017

If you find the compelling human story in what you’re pitching, you’ll be successful. When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be.

Enterprise 227

Enterprise Agency Radio Fashion 227

ZudePR

JULY 20, 2016

I think that was because I was doing the same races year-on-year, and starting to measure myself against others in my locale; a self-limiting pastime. And you’ll drastically reduce your time spent pitching for work. #24: For the last year I’ve been injured. But even before that my race times had I’d plateaued. It works for me.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Sword and the Script

DECEMBER 20, 2022

It is also serving as the pulse to the customer base through influencer e-commerce and mobile apps-based digital transformation. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. Alessandro Cederle , Business Development, Europe, TVEyes.

Marketing 198

Marketing Content Marketing Data Social Media 198

Cision

AUGUST 10, 2015

Wondering how to get your email pitches read by journalists? DO are a family of mobile apps from IFTTT (DO button, camera and note) that are optimized to trigger specific actions from a single-button trigger. Create and maintain documents and lists in the cloud for mobile and desktop use. Read the tip sheet today!

Software 120

Software Mobile Video Examples 120

Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

Google 71

Google Infographics Pitching Resources 71

PR Fuel

OCTOBER 30, 2018

I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. 4 Reasons Your Email Pitch Failed. These days over 60% of all emails are opened on a smartphone or mobile device like an iPad or tablet and that number continues to go up all the time. So how do you get the edge?

Communications 40

Communications Pitching Writing Social Media 40

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Hustle and pitch. At Movoto, each team member pitched the target audience using email. Each email pitch included these tactics: How would you describe the article to your mom?

Real Estate 57

Real Estate How To Web Case Study 57

Burrelles Fresh Ideas

JUNE 13, 2023

That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank. Start by optimizing your website and establishing a robust digital presence!

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Sword and the Script

JULY 9, 2019

In addition, only about 50 characters of a subject line are visible when an email is being read on a mobile device. Constant Contact measures this by the highest open rate by local time. Please read the Pitches! However, there is hard evidence to show that longer subject lines can outperform average open rates. section first.

Study 100

Study Marketing Data Analysis 100

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49

Stephen Waddington

FEBRUARY 12, 2019

billion are connected by mobile phone. There are still areas of the UK such as Cornwall and Northumberland where you can’t get 2G mobile data access and broadband speeds are sub-2MB per second when 4G mobile and 40MBps broadband are typical in the UK. The global population of the world is 7.7 billion people.

Publicity 79

Publicity Community Pinterest Reputation 79

MaccaPR

FEBRUARY 25, 2015

We differentiate ourselves by doing ambitious, memorable stories that people cannot read anywhere else – original pieces that provide insight into the local business scene. Otherwise I try to follow the other local publications and whatever catches my eye.". I remember when Chen May Yee pitched that story to me.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Sword and the Script

NOVEMBER 29, 2016

It was a good pitch. After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch. Get to the latest infographic before it’s published – and pitch it to a media outlet first.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Stephen Waddington

NOVEMBER 19, 2017

Unfortunately the same isn’t true for local media. It connects 43 million voting UK citizens via its mobile app and website. Media relations has shifted from pitching traditional media to working with these individuals across all forms of media. It’s become social and uses data. 10 Communities as media.

Publicity 164

Publicity Ethics Data Community 164