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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Deirdre Breakenridge

Similarly, many nonprofits today aim to develop relationships with young people and benefit from their creative minds. Unfortunately, not every nonprofit organization understands how to reach out to youth. Although this blog is tailored to nonprofits, any organization can use these tips for youth engagement.

Nonprofit 240
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Top 3 Reasons for Nonprofits to Send Press Releases

Beyond PR

For nonprofits, working on a shoestring budget is a fact of life. Not all that long ago a press release’s effectiveness was measured solely in terms of earned media coverage and the ad equivalency value of that coverage,” writes Melissa Walsh in Proving It: Going from Press Release Performance to Measuring Brand Perceptions. “Not

Nonprofit 103
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How to Deal with Biased Reporters – Missy Hurley

Ethical Voices

We’ve been working with a nonprofit that we’ve done work on and off for about 12 years. Are you working with XYZ nonprofit?” I’ve done 170-plus interviews and it’s the first one like this I’ve heard. We had already scheduled an interview, and he had already seen it directly from me.

Report 91
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How To Nail A PR Dream Job

ImPRessions - Crenshaw Communications

A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Networking isn’t only about getting interviews. Those early “informational interviews” can also be the beginning of an informal professional network.

How To 189
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Increasing Your Media Coverage Through Storytelling

PRSay

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Vaco recruiter Piper Ochsner additionally advises candidates to be prepared to deliver a similar video-worthy introduction in person, as well, and suggests that a candidate’s ability to answer the inevitable interview opener “Tell me a little about yourself” can make or break an interview. Get published.

Brand 189
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Behind the Headlines With Fred Lake

Cision

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. How did you get your start in PR?