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Increasing Your Media Coverage Through Storytelling

PRSay

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. If so, how?

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How to Deal with Biased Reporters – Missy Hurley

Ethical Voices

We’ve been working with a nonprofit that we’ve done work on and off for about 12 years. Are you working with XYZ nonprofit?” About 50% had trust in the news they got on social media, and about 56%, so a six-point spread, for national news, and then I think closer to 62% for local news. Thank you for sharing it.

Report 90
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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Vaco recruiter Piper Ochsner additionally advises candidates to be prepared to deliver a similar video-worthy introduction in person, as well, and suggests that a candidate’s ability to answer the inevitable interview opener “Tell me a little about yourself” can make or break an interview. Get published.

Brand 189
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Meet the Media – Dan Rosenheim

Landis PR

Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower. So stories tend to be tight, with an emphasis on video. Oh, where to start?

Meeting 98
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Coffee with a Journalist: Margo Snipe, Capital B

OnePitch

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. . We just launched – ago, but Capital B is a new nonprofit newsroom, founded by some amazing Black women. We also have our first local newsroom in Atlanta doing the same thing, but locally within the community. [00:03:02]

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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107
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PR Agency Life: What to Expect

Burrelles Fresh Ideas

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. What others say It’s been a minute since I last worked at an agency, so I asked some PR students and recent grads for their input.

Agency 90