Axia PR

MAY 5, 2017

4 ways to ensure a successful trade show. Having an exhibit in a trade show can enhance your company’s lead generation, increase brand awareness and reinforce customer relationships.

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Trade Shows Travel Brand Branding 48

Beyond PR

MARCH 8, 2017

There are many advantages to timing new product or service announcements around trade shows. For one, getting the media attention is easier since the press are already looking for big announcements coming out of the show. Before the show.

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Trade Shows Product Launch How To Conference 66

Business Wire

DECEMBER 17, 2019

If you are in charge of trade show publicity, these tips are a great way to maximize your presence at any show. At our most recent Business Wire Meet the Media event, we brought together Fast Company and Inc.

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Trade Shows Pitching How To Meeting 196

Axia PR

JULY 14, 2017

How to get publicity and build connections with media. A trade show is a great opportunity to engage with your target audiences, such as your potential customers and clients, sponsors and investors and media representatives. Trade shows allow you to meet journalists personally.

Trade Shows 48

Trade Shows Media Meeting Publicity 48

ImPRessions - Crenshaw Communications

APRIL 3, 2020

SaaS businesses, like many B2B tech companies, devote sizeable budgets to industry conferences and trade shows for sponsorships and speaking opportunities to gain customer and media visibility. The post How to Book Speaking Opps In The COVID Era appeared first on Crenshaw Communications.

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Conference How To Trade Shows Leadership 284

Beyond PR

SEPTEMBER 21, 2016

Launching a product at a trade show can be a great way to focus on your event marketing strategy and spotlight a new product in front of a targeted audience. Avoid the tension by asking these four questions before unveiling a product at your next trade show. Will the product be ready for show time?

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Trade Shows Product Launch How To Transportation 40

Cision

JANUARY 8, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. Utilizing trade shows as a platform for big company announcements has many benefits.

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Company Trade Shows How To Product Launch 222

Cision

JULY 24, 2017

This renewed sense of purpose and drive is one of the many reasons companies choose to send employees to trade shows and conferences year in and year out. Event speakers are a beacon for events that amplify the overarching message and attract multifaceted trade show audiences.

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Trade Shows How To Conference Examples 209

Landis PR

NOVEMBER 15, 2021

If all your employees feel empowered to collect funny stories or photos from that trade show and send them to the content team, you have engaged a content creation team of many. The post How to Build Thought Leadership appeared first on Landis PR. Start small and pick a few channels to nurture. Business News Daily.

Leadership 98

Leadership How To Trade Shows Pinterest 98

Remote PR Jobs

FEBRUARY 27, 2022

If several briefings are taking place in a condensed timeframe, such as for a trade show, these sheets might be upsized to a formal briefing book. Looking for tips on how to land interviews? Check out our recent blog “ Which is Better, a Press Release or a Pitch ?”

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Writing How To Interviews Pitching 130

ImPRessions - Crenshaw Communications

OCTOBER 24, 2018

Love them or hate them, conferences and trade shows are important venues for any business to generate public relations , marketing, and sales returns. If you’ve ever attended a major tech trade show, you know they can be a blur of handshakes, branded swag, business cards, and mediocre meals. To build an executive profile?

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Conference Trade Shows How To B2B 95

5W PR

MARCH 18, 2020

For many companies, this impacts client conferences, employee functions, and trade shows, usually at considerable cost. The Centers for Disease Control and Prevention is recommending that large events and gatherings of 50 or more people, scheduled within the next eight weeks, be canceled or postponed. Identify your unique situation.

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Trade Shows How To Policies Travel 88

Solo PR Pro

NOVEMBER 15, 2022

We caught up with Kathy Casciani , principal of Azul Communications, and Susan Stoga, cofounder of Carson Stoga Communications , to learn more about how they’re readying themselves and their clients for the year ahead. When — and how — to start client planning for a new year. When’s the right time to start planning for a new year?

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How To Trade Shows Product Launch Course 58

PR 20/20

FEBRUARY 8, 2021

Workflows you created for that one trade show five years ago. Every HubSpot user who’s realized the massive benefits of creating email workflows is probably equally familiar with the ugly downside: a bottomless pit where your succinct, organized list of workflows used to be. Nurture streams that hinge on outdated enrollment criteria.

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How To Trends Trade Shows Data 113

Cision

FEBRUARY 19, 2016

Once you know what they want, how and when, pitching becomes a smooth experience for everyone. If you are at a trade show, don’t be afraid to set up a face-to-face meeting. Creating relationships with journalists is the best way to ensure that you are reaching the right people at the right time.

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Pitching How To Trade Shows Case Study 120

Beyond PR

JANUARY 9, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . Utilizing trade shows as a platform for big company announcements has many benefits.

Company 68

Company Trade Shows How To Product Launch 68

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Here are the nine tips you need when learning how to write a press release. For example, you might want to announce an upcoming trade show or conference.

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Writing How To Media Guidelines 82

Shift Communications

FEBRUARY 17, 2015

Prepare for a marathon, not a sprint – We know how taxing trade shows can be in and of themselves, and the work leading up to them is nothing short of exhausting. Instead start thinking about your long-term communications strategy beyond HIMSS, and even beyond that next sizable trade show (ahem, ANI 2015 ).

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Healthcare Trade Shows How To Conference 60

PR Fuel

JUNE 9, 2021

Discover how to start choosing press release topics with these tips today. How to Select a Topic. Expanding Brand Exposure: How to Choose a Press Release Topic. The post How to Choose a Press Release Topic for Small Businesses appeared first on eReleases. Journalists will pick up your stories more often.

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Small Business How To Writing Conference 67

Beyond PR

SEPTEMBER 27, 2016

With such a high concentration of news and innovation in one place, it’s no surprise that trade shows and other industry events generate a plethora of content. Here are three key tactics for taking advantage of social media during a trade show. Be present on the right platform at the right time.

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Social Media Trade Shows How To Media 40

ImPRessions - Crenshaw Communications

JUNE 19, 2018

Industry discussion panels in particular can be very effective, whether part of a larger conference or trade show, or created as a customized event for prospects. If you’ve ever attended a dull panel event where one person pontificated endlessly, or the moderator didn’t spread the wealth, you know how uncomfortable it can be.

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B2B Trade Shows Leadership Conference 178

MaccaPR

FEBRUARY 7, 2022

With so many elements out of our control, how can brands still make an impact with media outlets and their target audiences at trade shows and other events? Based upon my time on the floor of CES (yes, that’s me behind a mask above), here’s three tips any brand can apply from this most recent trade show.

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Conference Trade Shows Brand Branding 62

Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. With waves of messaging bombarding attendees at every turn, though, how do you ensure your brand’s voice rises to the top? After all, how else will your audience know your treasure trove of quality content exists, let alone where to look?

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Shift Communications

OCTOBER 14, 2016

With that brings trade show season (Oracle Open World, Dreamforce and AWS re:Invent, oh my!), PR teams have long deplored the challenges of how to best measure your PR success and effectively report program results. The close of the year is quickly approaching. Jennifer Usher. Account Director.

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Measurement How To Trade Shows Analytics 60

5W PR

FEBRUARY 22, 2023

Trade Shows -Having a booth at a trade show is a good way to network in person and let people know about your new product or business. When thinking about how to approach PR, it’s best to include as many diverse techniques as possible. You have to find the approach that’s best for your particular project.

Strategy 88

Strategy Product Launch Brand Branding 88

ReimaginePR

SEPTEMBER 5, 2016

The post How to Use Your Blog to Connect with Your Audience appeared first on ReimaginePr.com. Over to You. What is your favorite way to connect with your audience on your blog? Don’t miss this checklist for what to do after writing your blog posts. Click Here.

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Blogging How To Infographics Writing 120

5W PR

DECEMBER 18, 2019

Trade Shows -Having a booth at a trade show is a good way to network in person and let people know about your new product or business. When thinking about how to approach PR, it’s best to include as many diverse techniques as possible. Conclusion.

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Strategy Marketing Trade Shows Video 133

Solo PR Pro

NOVEMBER 6, 2018

You will also want to determine if there are any upcoming events such as trade shows, speaking engagements, or media interviews. How often will you meet with the client? The post How to Set the Stage for Success with a New Client appeared first on Solo PR Pro. Meeting schedule. Solo PR Pro Premium members get more!

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How To Trade Shows Meeting Product Launch 49

Shift Communications

SEPTEMBER 30, 2015

From networking mixers to industry trade shows, SHIFT understands the power of offline engagement (no really, we do ). In the past six months, I’ve worked both sides of two very large events and am here to share my tips and tricks for how to not only survive but actually rock whatever role you’re in/event you’re at. Emily Mong.

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How To Trade Shows YouTube Conference 60

Bad Pitch Blog

SEPTEMBER 24, 2007

Clients should really see this article for a reminder of how things work. 5) How to Work a Trade Show Tech PR War Stories People b h about trade shows all the time, myself included. But I’ve seen people panic when asked questions by the media and honesty is sadly not always top of mind.

Trade Shows 40

Trade Shows Pitching Local Web 40

Karwoski & Courage

MARCH 23, 2018

There has been much written about how to capture the attention of conference and trade show attendees using social media, but I've never seen this aspect of the topic covered before, so I thought I'd share how I live-tweeted my own presentation.

Trade Shows 69

Trade Shows Conference Social Media Publicity 69

The Hoffman Agency

JULY 18, 2023

An exciting part of being at The Hoffman Agency is that at any level — from junior to senior — you’ll have opportunities to attend trade shows and events, from the niche to the grand scale. The Metaverse & Beyond panel discussion at London Tech Week 2023 Any tips for how to make the most out of time spent there?

Trade Shows 36

Trade Shows Meeting LinkedIn Big Data 36

Flack's Revenge

MARCH 23, 2015

So, why not ditch the Go Big or Go Home bravado, and ask the following questions before betting big on a trade show Hail Mary? A popular trade show is like a busy news day. If you are not investing in a booth, or announcing at a show, set your expectations accordingly. Can your news really stand out?

Trade Shows 120

Trade Shows Mobile Product Launch Conference 120

5W PR

JANUARY 31, 2024

Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. Event Management Organize and promote events, such as conferences, webinars, and trade shows, to showcase the company’s innovations and provide networking opportunities.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

JANUARY 24, 2023

Understanding the unique characteristics of owned, shared, earned and paid media helps marketing and communications professionals consider how to weave these together to best execute an overall strategy A couple years ago, a startup founder and CEO approached me about PR and marketing consulting services. Share in the company Slack.

Media 105

Media Advertising Advertising Print 105

PR 20/20

AUGUST 2, 2018

“How do I get started with AI?” But they don't know where or how to start. So I want to walk marketers through how I would approach this process, using mock examples. But, we still invest a lot in trade shows. Want even more advice on how to get started with AI? It's understandable. Select below.

How To 41

How To Marketing Software Tools 41

Cision

AUGUST 21, 2017

In a space that we expect to be dominated by men, these female figures hold their own and teach us valuable lessons: how to ride dragons, how to battle and even how to change fac—wait a minute, this isn’t Westeros! Think about what your brand wants to achieve.

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Strategy Trade Shows Case Study Course 258