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Infographic: How to find awesome content topics

Axia PR

We’ve put together a handy infographic for you to print out and keep at your desk that offers five easy tools to use to find great content topics. At first, the topic ideas will be plentiful since there are obvious subjects and issues to address. As you dive deeper, however, topics will be harder to find.

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How to use owned media

Stephen Waddington

Offline examples include posters, leaflet and printed brochures. Much of the owned content created by organisations on YouTube is focused on how-to Websites – the primary means by which an organisation communicates with its publics. Digital examples of owned media include email, blogs, graphics, videos and websites.

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How to Create a Media Kit

5W PR

How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Why users should care about the products and how it can improve their lives with them. There’s no reason to stress about typos that were printed on 100 physical copies of materials. Creative Media Kit Ideas.

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How To Make Your PAC Communication Stand Out

Cision

Depending on your organization and its goals, you’ll want to create both digital and print versions of your messaging. If your communication doesn’t stand out with pictures, infographics or banners, people are either deleting or ignoring your messaging, says Amie. For each campaign, focus on a theme to help unify all your messages.

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What Are Quality Links and How to Build Them

Buzzstream

Could you see this content in a printed magazine, encyclopedia, or book? How to Get Quality Links Using These 8 Strategies Building quality links doesn’t have to be complicated. Maps, “re-imagined as” concepts, and traditional infographics all fall under that shareable graphic bucket. So, take them as such.

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. The founder of Moneywehave.com, a personal finance and travel site, simply doesn’t have the time or the resources to shoot video or create infographics himself.