PRSay

DECEMBER 21, 2023

CPRE 2023 Signature Report Co-Chairs Elizabeth L. No one really expects PR practice to return to its pre-COVID-19 norms, according to the 2023 Commission on Public Relations Education’s 2023 Signature Report. Additionally, new practitioners reported experiencing hostile workplace environments and harassment more than anticipated.

Report 78

Report Ethics Education Survey 78

Sword and the Script

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). after the last election season to supplement the report. Business is ethical and competent. To that end, NGOs were categorized as ethical but less competent. Write with journalistic ideals.

Government 143

Government Survey Ethics Media 143

Wadds Inc.

NOVEMBER 11, 2023

They produced two versions of the article: an original with words by Arlen and pictures by Chris , and a second using ChatGPT to write in the style of Christopher Hitchens, Marina Hyde and George Orwell. Copyright, plagiarism and the threat to reputation I was recently interviewed about AI by Pattern’s Arlen Pettitt and Christopher Owens.

Report 119

Report Publicity Training Policies 119

Ethical Voices

JANUARY 23, 2023

She discusses a number of important ethics topics, including: Where do you draw the competitive line? What is our first responsibility in ethical situations? Ethics issues with influencers Why don’t you tell us more about yourself and your career? I am currently the CEO and Co-owner of the Caliber Group.

Ethics 77

Ethics Publicity Education Reputation 77

PRSay

SEPTEMBER 18, 2019

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 140

Ethics YouTube Government Guidelines 140

Ethical Voices

NOVEMBER 17, 2022

While I could probably just write KFC and Twitter, drop the mic and walk away this week – there are some nuances that are worthy of further exploration. That is where I see the ethical failures creeping in – with poor MI and AI and not checking for biases. . Blue Check – People are writing volumes on the “Blue check debacle.”

Ethics 52

Ethics Twitter Employee Writing 52

Ethical Voices

SEPTEMBER 18, 2023

She discusses a number of important ethics issues, including: The ethical implications of blurred lines Influencer ethics and disclosure Ethics and AI Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted? Now it’s all regulated.

Ethics 52

Ethics Product Launch Corporate Consumer 52

Ethical Voices

NOVEMBER 7, 2022

I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. Scott discusses a number of important ethics topics including. The ethics of press trips. The ethics of reviews and selling products you review.

Ethics 83

Ethics Travel Writing YouTube 83

PRSay

SEPTEMBER 1, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 145

Ethics Public Affairs Journalism Leadership 145

Ethical Voices

MAY 18, 2023

Additionally, many of these news outlets have content teams to help native advertisers write copy. Lack of disclosure – Many communication professionals make use of native ads and follow the PRSA Code of Ethics when it comes to proper disclosure.

Ethics 81

Ethics Reddit Energy Advertising 81

Wadds Inc.

MARCH 8, 2023

The threat are copyright and ethical issues that arise from the use of AI tools. We looked at how AI tools could be used to help write a press release based on the recent CIPR report about the impact of AI tools on public relations practice researched and written by Andrew Bruce Smith and myself.

Tools 98

Tools Writing Pitching Web 98

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world. That situation arose.

Ethics 72

Ethics Agency Journalism Corporate 72

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. Each reporter profile includes links to content, topics, social profiles among others.

Analysis 151

Analysis Tools Software SMB 151

PRSay

JUNE 7, 2023

With every new technology, there’s concern that reporters will become obsolete. Reporters are experimenting with AI, whether as a “curiosity,” or to learn about misinformation and fake AI content. Digital media brands pioneered the “continuous news” model, and AI will surely support round-the clock reporting efforts.

Journalism 156

Journalism Public Affairs Ethics Technology 156

PRSay

FEBRUARY 7, 2024

Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. Journalists have excellent communications skills, such as writing and the ability to speak clearly and concisely. Many of the most successful PR executives were former journalists.

Communications 192

Communications Sports Journalism Fashion 192

Ethical Voices

JUNE 12, 2023

What is the most difficult ethical challenge you ever confronted? Reporters can also tell the difference between very rote talking points and something that is deeper. I’m in the middle of working with a client where there are six messaging guides I have to write. But that approach achieves quantity and not quality.

Ethics 70

Ethics Storytelling Communications Training 70

Sword and the Script

AUGUST 17, 2021

Six in 10 comms pros face ethical challenges. A survey of 1,046 communication professionals in North America found 33% day they faced several ethical challenges in the last year and another 29% faced one ethical challenge. The top qualities reporters appreciate in PR. The Gray Area of Communicating a Point of View.

Creativity 96

Creativity Study Ethics Publicity 96

Sword and the Script

AUGUST 29, 2020

Studies find media relations isn’t the top PR service anymore; PR weakness on technical skills; execs are key to shaping corporate social positions Several interesting reports on the PR industry were published earlier in 2020 but got lost in the blur that unfolded since. The report was published in February 2020 – pre-pandemic.

Media Relations 102

Media Relations Report Industry SEO 102

Sword and the Script

DECEMBER 12, 2023

Tell us about your new book and why you decided to write it? Its goal was to describe the practical use of AI tools to help widen understanding and improve ethical adoption. Writing a book about a fast-moving area of technology has challenges. SW: We’re only beginning to understand AI’s impact on public relations practice.

Software 149

Software Tools Ethics Privacy 149

Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. Thinking about all the crisis work and all the different hats you’ve worn, what is the most difficult ethical challenge you ever confronted? I learned the ethics challenge very early on in my career. How do we create belonging in a hybrid environment?

Ethics 52

Ethics Publicity Data Agency 52

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. A body of knowledge, ethics and certification are the three foundations of a profession. A lack of professional standards and broad business experience are factors that limit its role.

Publicity 167

Publicity Ethics Training Education 167

Flack's Revenge

AUGUST 6, 2019

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest. From Hero to Zero.

Corporate 198

Corporate Brand Branding Agriculture 198

Ethical Voices

FEBRUARY 12, 2024

She discusses a number of important issues, including: How to avoid using people as props and authentically engage Ethics challenges with assumptions How to effectively engage and learn from diverse audiences How to effectively advance social justice issues Tell us a little bit more about yourself and your career?

Ethics 80

Ethics Nonprofit Community Examples 80

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. For an even uglier example, just look at the rancor toward the (officially) unnamed individual whose report ultimately triggered the impeachment of the president.

Corporate 272

Corporate Reputation Policies Employee 272

Maxim Behar

JANUARY 28, 2024

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. He is also a person with exceptionally broad cultural knowledge. Host: What's the question?

Radio 59

Radio Ethics How To Writing 59

Ethical Voices

DECEMBER 18, 2023

It’s funny because I look back at the 22-year-old me, I think the very first difficult press release I had to write was something about pricing in SAP. What is the most difficult ethical challenge you ever confronted? We have a responsibility to use data ethically. What other ethics issue did you want to discuss?

Ethics 105

Ethics Data Training Agency 105

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. If you enjoyed this post, you might also like: Will humans have to re-write AI’s draft of history? That’s of course what I did. It’s worked out splendidly because it perfectly characterizes the approach to B2B marketing and PR I profess to clients.

Blogging 121

Blogging Software B2B Survey 121

Wadds Inc.

OCTOBER 12, 2023

AI has assisted practitioners with spelling, grammar, reading level and writing quality in the past ten years. Spelling, grammar, reading level analysis, and writing quality tools have all been incorporated into word processor applications. New technologies become embedded into workflow over time.

Publicity 105

Publicity Tools Exercises Ethics 105

Maxim Behar

MAY 13, 2024

I believe that nowadays, and I'm sure it will be the same in the future, we shouldn't divide journalists into those who write for mainstream media and get paid as journalists, and those who sit behind their keyboards and inform society about what’s interesting. Should we be concerned about this, Maxim? That’s the first benefit.

Social Media 64

Social Media Newspapers Television Radio 64

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

PRSay

JANUARY 8, 2019

As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. Keep it ethical. Make them care.

Storytelling 163

Storytelling Media Nonprofit Government 163

Burrelles Fresh Ideas

JANUARY 2, 2024

Sustainable SEO, focusing on quality content and ethical practices, is the future. Sustainable SEO is also sometimes known as ethical SEO, eco-responsible SEO, or green SEO.) Conclusion: Embracing the Dynamic SEO Landscape The future of SEO is dynamic and multifaceted, blending technology, user-centricity, and ethical practices.

SEO 85

SEO Mobile Engineering Ethics 85

PRSay

MARCH 26, 2018

The preamble to ENRON’s code of ethics (before their crash) reads: “Moral as well as legal obligations will be fulfilled openly, promptly, and in a manner which will reflect pride on the Company’s name.”. Seek the truth first and find ethical pathways promptly and urgently. Write less but make your words really important.

Ethics 119

Ethics Construction Leadership Writing 119

Ethical Voices

JANUARY 30, 2023

He shares several ethics insights, including: Your client is accused of price gauging, now what? How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am.

Ethics 90

Ethics Journalism Radio Television 90

Wadds Inc.

FEBRUARY 1, 2023

A recent Deloitte report shows the opportunity. This relegates the role of practitioners to writing press releases, making posters, and organising parties. A recent report by management consultancy Deloitte examined the role of corporate affairs directors. The Deloitte report is an excellent piece of work for several reasons.

Publicity 98

Publicity Corporate Interviews Reputation 98

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal ‘s John Carreyrou, yet Carreyrou was originally tipped off to irregularities by a company insider. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. When culture is a barrier.

Corporate 156

Corporate Reputation Policies Employee 156

PRSay

SEPTEMBER 11, 2023

In terms of news, pick a few outlets and reporters you trust who are covering AI frequently, and you’re likely to have a good sense of the most important things happening in the field. The second thing that differs is the focus on ethics and responsibility so early in the development and adoption of generative AI.

Enterprise 186

Enterprise Tools Technology Privacy 186