PRSay

SEPTEMBER 1, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 144

Ethics Public Affairs Journalism Leadership 144

Buzzstream

MAY 2, 2024

Email is the best way to contact reporters, though social media is a close second. In the digital PR world , journalists and reporters promote our content. This post isn’t about writing a media pitch because we’ve already done that. Let’s try to focus on reporters. Finding them can be a challenge. We’ll show you how.

Digital PR 62

Digital PR Report How To Pitching 62

Ethical Voices

MAY 18, 2023

Additionally, many of these news outlets have content teams to help native advertisers write copy. We frankly respect our readers enough to be fully transparent with them on our advertising and encourage them to evaluate our journalism on its merit and its accuracy.”

Ethics 80

Ethics Reddit Energy Advertising 80

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world. That situation arose.

Ethics 71

Ethics Agency Journalism Corporate 71

Maxim Behar

MAY 13, 2024

I believe that nowadays, and I'm sure it will be the same in the future, we shouldn't divide journalists into those who write for mainstream media and get paid as journalists, and those who sit behind their keyboards and inform society about what’s interesting. That’s the first benefit. This means, it's not a media outlet. Yes, it exists.

Social Media 64

Social Media Newspapers Television Radio 64

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. If you enjoyed this post, you might also like: Will humans have to re-write AI’s draft of history? That’s of course what I did. It’s worked out splendidly because it perfectly characterizes the approach to B2B marketing and PR I profess to clients.

Blogging 115

Blogging Software B2B Survey 115

Sword and the Script

AUGUST 1, 2023

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. And now onward with this month’s PR tech sum. Fair enough.

Software 123

Software Pitching Ethics Privacy 123

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. For an even uglier example, just look at the rancor toward the (officially) unnamed individual whose report ultimately triggered the impeachment of the president.

Corporate 272

Corporate Reputation Policies Employee 272

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. A body of knowledge, ethics and certification are the three foundations of a profession. A lack of professional standards and broad business experience are factors that limit its role.

Publicity 167

Publicity Ethics Training Education 167

Ethical Voices

JANUARY 30, 2023

He shares several ethics insights, including: Your client is accused of price gauging, now what? How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am. My background is in radio and television journalism.

Ethics 89

Ethics Journalism Radio Television 89

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. How long have you been in journalism and how did you get started?

Transportation 99

Transportation Meeting Newspapers Media 99

PRSay

JULY 10, 2023

After condemning members of Congress who had voted to overturn the 2020 presidential election results, many companies donated money to those same lawmakers, according to a report from Citizens for Responsibility and Ethics in Washington, a nonprofit watchdog group. Clear messages on complex issues are important.

Brand 145

Brand Branding Nonprofit Government 145

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal ‘s John Carreyrou, yet Carreyrou was originally tipped off to irregularities by a company insider. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency.

Corporate 156

Corporate Reputation Policies Employee 156

Ethical Voices

DECEMBER 18, 2023

It’s funny because I look back at the 22-year-old me, I think the very first difficult press release I had to write was something about pricing in SAP. What is the most difficult ethical challenge you ever confronted? We have a responsibility to use data ethically. And years later I’m like, it was fascinating.

Ethics 105

Ethics Data Training Agency 105

Cision

MAY 3, 2017

That’s why it’s more important now than ever for brands to do their part, to be ethical in their relationships with journalists and for them to support free press around the world. Image source: The 2017 Cision State of the Media Report. This is good for business and good for our country. Free markets demand a free press.

Brand 253

Brand Branding Government Ethics 253

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? We don't know what they say as they represent a transition between early pictorial writing and the cuneiform that succeeded them (2).

Ethics 52

Ethics Communications Print Television 52

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I did end up writing an article about him speaking in Milwaukee. Do I love following up with reporters if they haven’t gotten back to us?

Meeting 100

Meeting Journalism Interviews Employee 100

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? I had no idea such a thing existed, but Poppulo has paid for reprint rights to download the report , so I did.

Employee 137

Employee Software Survey Tools 137

Bianchi Biz Blog

SEPTEMBER 7, 2021

As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. The best part was discovering these were two regular guys who had a passion and strong work ethic, and put in 15+ years of work to get to that point. My pathway was very typical.

Meeting 90

Meeting Transportation Media Journalism 90

PR Fuel

JUNE 5, 2020

Then it may be time for you to write a press release. His writing was so well-received that The New York Times published the release without any edits of their own. A press release isn’t worth writing if you simply want to spread the word about the features and benefits of your current services or products. Credibility.

How To 98

How To Ethics SEO Guidelines 98

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. These lay out a pretty good picture of the PR landscape.

Survey 96

Survey Industry Leadership Study 96

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. I took a business ethics course when I was studying for my MBA. Of course, b-school being b-school we debated the merits of that journal article in class. See it here.”.

Software 86

Software Pitching Internal International 86

Ethical Voices

APRIL 17, 2023

He discusses a number of important ethics issues, including: It’s great to be with you, Mark. ” I went to talk to the congressman I’ve been covering as a reporter and he said, “How’d you like to be my press secretary?” The ethical use of technology is critically important.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Ethical Voices

MARCH 28, 2022

Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? What is the most difficult ethical challenge you ever confronted at work? Ethics is very important to me. But it was a struggle for me ethically.

Ethics 52

Ethics Strategy Real Estate Local 52

Wadds Inc.

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. A body of knowledge, ethics and certification are the three foundations of a profession. A lack of professional standards and broad business experience are factors that limit its role.

Publicity 72

Publicity Ethics Training Education 72

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. They all get it.

Newspapers 120

Newspapers Journalism Pitching Report 120

Stephen Waddington

DECEMBER 15, 2021

Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards.

Publicity 128

Publicity Government Guidelines Facebook 128

Cision

JUNE 10, 2015

Last night, Help A Reporter Out (HARO ) brought four major USA Today leaders – Jeff Dionise, Beryl Love , Patty Michalski and Susan Page – together at an invite-only event in downtown Washington, D.C. Once you’ve established that, then pitch a reporter, he continues. Think about what an editor or reporter would do.

Pitching 120

Pitching Policies Ethics Mobile 120

Deirdre Breakenridge

JULY 22, 2019

In August of 2018, 99 Firms reported that Instagram supports approximately 100 million images and videos each day. Use a writing style that’s personal or journal-style writing. According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute.

Social Media 177

Social Media Media Interviews Instagram 177

PRSay

JANUARY 3, 2018

Artificial intelligence also has the potential to revolutionize journalism. Despite these new opportunities, however, only about half of chief communications officers will report directly to CEOs — a figure that unfortunately is not expected to change much in the immediate future.

Publicity 167

Publicity Social Media Television Measurement 167

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. The first and foremost for me is ethics and governance.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

AUGUST 9, 2016

I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. Working at newspapers for a few years taught me to always consider the audience when you’re writing. For a daily beat reporter, our stories had to have a local tie. What happened?

Crisis 0

Crisis Reputation Study Social Media 0

Cision

DECEMBER 16, 2016

As a veteran who helped to launch POLITICO PRO, she was excited to rejoin the company after spending time as the publisher and president of the National Journal. 2017 will be another defining moment for POLITICO to dominate coverage of politics and policy, and continue to be the most indispensable source of journalism in Washington.

Policies 120

Policies Ethics Journalism Leadership 120

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Demonstrating value and the talent paradox Talent remains a critical challenge for the PR industry according to The ICCO World PR Report 2020. The report provides an international perspective on the challenges facing the PR business.

Government 103

Government Education Print Ethics 103

Communications Conversations

MAY 21, 2020

First, we need more local journalism–whether it’s professional or not. I then worked at my college newspaper as both a reporter, covering the women’s basketball team, and as an ad rep. We wrote articles ourselves (sometimes under anonymous bylines–hey, I didn’t say it was the most ethical publication!).

Newspapers 78

Newspapers Blogging Groups Print 78

Sword and the Script

DECEMBER 26, 2023

Change and opportunity “A few thoughts: Former reporters/journalists at major media outlets creating their own paid channels. Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.”

Writing 194

Writing Communications Marketing B2B 194