Cision

FEBRUARY 25, 2016

In times of crisis, are you able to think on your feet? Do you know how to measure your social ROI? For the largest banks, the reputational damage from the financial crisis could take a generation to repair. What are some of the key components of a successful crisis communication plan? What drew you to the PR industry?

Newspapers 120

Newspapers Financial Crisis System 120

Sword and the Script

DECEMBER 23, 2014

We must continue to measure every act against not only what is legal but also what we would be happy to have written about on the front page of a national newspaper in an article written by an unfriendly but intelligent reporter. Financier, PR man, crisis manager – and pitch man – this guy can do it all.

Reputation 115

Reputation Newspapers Crisis Communications Leadership 115

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. Darika: During a crisis can be a stressful and time-pressured moment. Paul: Can you share any concrete examples? .

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Cision

JANUARY 19, 2017

How do you measure that success? What role do you see social media play in reputation and crisis management today? It’s important to start implementing a social media strategy to build your business’ profile and reputation before a crisis hits. What is your secret to media relations success? How has social media transformed PR?

Social Media 120

Social Media Newspapers Pitching Reputation 120

Sword and the Script

JANUARY 3, 2023

Crisis management: When an organization faces a crisis, PR practitioners may work to minimize the damage to the organization’s reputation by managing the flow of information and communicating with the public. How is public relations measured? You can find the survey answers from 483 communicators here: PR measurement.

Interviews 100

Interviews Publicity Technology Social Media 100

Critical Mention

JANUARY 22, 2019

I worked at newspapers, magazines, and became the world’s first Chief Content Officer at one company (ClickZ) and now hold the title at another ( MarketingProfs ). Measuring ROI has been a consistent challenge for content marketers and marketers in general over the past decade. In that way, Marketing hasn’t changed at all.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Cision

MARCH 2, 2016

Do you know how to measure your social ROI? Unfortunately, today anyone with a smartphone can be an influencer and wield varying degrees of influence, which can cascade quickly into crisis and brand damage. . My daily newspaper of choice is… the Wall Street Journal. Learn how with Cision’s free tip sheet!

Reputation 120

Reputation Newspapers Journalism Instagram 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Check out ones like this for fixing your influencer marketing or this post on advances in PR measurement. Does your company have a stake in the current opioid crisis? Pop Culture/Creativity Blogs. The Wrike Blog. This blog is full of content to help teams be more creative.

Blogging 170

Blogging Writing Creativity Storytelling 170

Cision

MAY 4, 2016

It will include reputation management, crisis management, brand enhancement and media relations. I find that some young professionals don’t read newspapers or influential websites. My daily newspaper of choice is…The New York Times. What will this role entail? How many pitches is he likely to read? Read closely what they write.

Newspapers 120

Newspapers Journalism Pitching Report 120

Beyond PR

MARCH 22, 2018

Just measure it in inches.” Back in the old days of PR (screen fades to grainy black and white…), comms teams had to suffer through the tedious process of flipping through stacks of newspapers and magazines, searching for any mention of their brand. Prevent a crisis or cut down on response time.

Media 75

Media Radio Newspapers Print 75

Critical Mention

JANUARY 22, 2019

I worked at newspapers, magazines, and became the world’s first Chief Content Officer at one company (ClickZ) and now hold the title at another ( MarketingProfs ). Measuring ROI has been a consistent challenge for content marketers and marketers in general over the past decade. In that way, Marketing hasn’t changed at all.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Waxing UnLyrical

MARCH 28, 2017

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. I saw a lot of PR pros spinning wheels b/c they couldn’t measure effectively #measurepr. Heidi Sullivan (@hksully) March 9, 2017.

Measurement 40

Measurement Financial Crisis Internal 40

Onclusive

JUNE 29, 2018

This month, AirPR hosted the webinar “How to Protect Your Brand in a PR Crisis.” From Facebook to Starbucks, no brand is safe from a communications crisis. How crisis communications has changed. A crisis can accelerate more rapidly and responses from your brand need to occur quickly. Understand your audience. Be flexible.

Crisis 186

Crisis How To Brand Branding 186

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. It uses proxies as a measurement of success rather than key performance indicators that are aligned to the organisations that it serves. PR is a social science.

Government 103

Government Education Print Ethics 103

Maxim Behar

DECEMBER 4, 2021

Maxim Behar shared in an interview for Capital newspaper how the pandemic affected his company and team, how he managed to retain and increase its clients, what role social media play in communications today and how he defines the PR business in 2022. " Were you ready, were your clients ready for the crisis? - Of course not.

Newspapers 52

Newspapers Crisis Meeting Crisis Management 52

Maxim Behar

MAY 31, 2021

When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all. A PR expert opens a newspaper and reads a bad story about a client.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Sword and the Script

APRIL 2, 2019

The housing crisis of 2008 spurred largely by risky loans and securitized mortgages, that both diversified the financial risk and cause us to collectively lose sight of where it was precisely, set off the most severe recession we’ve seen in a long time. PR Measurement: A Pulse Check on How Communicators Show Value. Indeed, I agree.

Agency 95

Agency Trends Marketing Survey 95

Sword and the Script

MAY 23, 2017

Interestingly, the tools for managing and measuring PR and SEO. Sizing up or prioritizing responses in crisis communications. Larger companies have so much coverage – an airline for example – that it would take teams of people clipping newspapers in Maine to monitor. have remained, for the most part, fairly separate.

SEO 65

SEO Tools Engineering Web 65

Maxim Behar

NOVEMBER 8, 2021

The PR expert Maxim Behar shared with the Bulgarian 24 Daily Newspaper his opinion on the management of politicians in Bulgaria, about the mistakes they make and how they negatively affect the country's brand image, health system and public safety. This mental crisis is considered one of the great tragedies of today's Bulgaria.

Newspapers 52

Newspapers Government Tourism Course 52

Maxim Behar

JULY 26, 2021

About 2 or 3 weeks ago, the Bulgarian national newspaper 24 Hours proposed Bulgaria to have a Minister of Branding. Extravagant, exotic measures are needed to attract the tourists’ attention. The crisis in 2019 was much more serious. Not only foreigners but also people in Bulgaria. The future is in the health tourism.

Tourism 52

Tourism Hotels Brand Branding 52

Maxim Behar

DECEMBER 16, 2021

We remember a few years ago, if something appeared in the morning news, then it was reprinted in electronic newspapers, generally speaking, and then it appeared on social media. Results "Elections 2021", "Measures", etc. Mladen Vladimirov: To say the least, the process was reversed. People with little expertise spoke.

Google 52

Google Engineering Sports Comparison 52

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. The internet created an obsession among marketers for measurement, but it overcorrected over the last 10 years or so. They have also proven crucial in measuring the efficacy of PR campaigns and customizing them.

Marketing 190

Marketing Content Marketing Data Social Media 190

Maxim Behar

DECEMBER 4, 2021

Maxim Behar shared in an interview for Capital newspaper how the pandemic affected his company and team, how he managed to retain and increase its clients, what role social media play in communications today and how he defines the PR business in 2022. "We Were you ready, were your clients ready for the crisis? - Of course not.

Social Media 52

Social Media Meeting Groups Analysis 52

Maxim Behar

JANUARY 24, 2022

After graduation, he worked as a journalist for 15 years and then launched one of the first private daily newspapers in Bulgaria – Standard News. The crisis has tested our endurance and we molded according to the required environment. At his initial stage, he started working as a machinery worker in a plant that was based in Sofia.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Ethical Voices

JANUARY 22, 2024

He wanted to be utilizing, for lack of a better term, and this will certainly date me, op-eds in a local newspaper to try and besmirch their competition. We did a lot of crisis and issues management. When I say, I want you to be trustworthy, it’s a few specific things. The second part of trustworthiness is your attitude.

Ethics 77

Ethics How To Training Employee 77

Flatiron Communications

MAY 29, 2015

Anyone who’s taken high school trig may remember the sine graph that shows a repeating wave measured on a horizontal axis. Bear with me here.) Maybe that year, you also took physics and came across Newton’s third law of motion : “For every action, there is an equal and opposite reaction.” We had to decline.

Retail 28

Retail Fashion Policies Employee 28

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We can use it to measure and evaluate our success. She will be measurable. c) Donald Steel.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PR Conversations

AUGUST 17, 2014

I’m not just concerned but in despair when I hear practitioners have rebranded the discredited AVE measure as something called PR Value! First, along with other British-based PR consultancies, it was questioned by the Guardian newspaper about whether it would rule out working with climate change deniers.

Education 87

Education Training Policies Crisis Management 87

Stephen Waddington

SEPTEMBER 29, 2021

Practice includes research, planning, content, and measurement, in addition to media channels. But as we’ve seen during the COVID-19 pandemic, professional communications can help support crisis, innovation, change, productivity, and life itself. Even during a crisis response work needs to be planned and scheduled.

Industry 153

Industry Publicity Agency Community 153

Stephen Waddington

DECEMBER 15, 2021

Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. The UK’s regional print daily newspapers saw circulations fall by an average of 18% in the second half of 2020. Regulation for platforms is also firmly on the agenda.

Publicity 128

Publicity Government Guidelines Facebook 128

Maxim Behar

JULY 9, 2023

Maxim Behar was one of the founders of the newspaper “Standard” in the early years of free press in the country. According to Prime Minister Denkov, restoring the damage will cost millions, and according to the mayors, once a crisis has passed then no preventive work is done. For example, clearing riverbeds, building dikes.

Communications 52

Communications Policies System Government 52

Maxim Behar

JULY 9, 2023

Maxim Behar was one of the founders of the newspaper “Standard” in the early years of free press in the country. According to Prime Minister Denkov, restoring the damage will cost millions, and according to the mayors, once a crisis has passed then no preventive work is done. For example, clearing riverbeds, building dikes.

Communications 52

Communications Policies System Government 52

Maxim Behar

NOVEMBER 16, 2020

Behar shares his opinion on current issues such as non-transparent and one-way communication of the people in power, and the need of growing our business despite the crisis in order to save soiety's culture and development. At the time, there were whole pages of such obituaries in the newspapers. or on the QR code.

Government 52

Government Measurement Crisis Radio 52

NewsWhip

JUNE 19, 2020

President Trump’s response to the crisis also made the news, featuring twice in the top ten. While it’s useful to see the most engaged reporting to measure the public reaction to the huge social movement, it’s also important to examine what tangible changes have been achieved.

Local 183

Local Measurement Journalism Television 183