Flack's Revenge

NOVEMBER 12, 2015

Last year, JD.com developed a partnership with Tencent Group , China’s largest social media company, to attract consumers through Tencent’s popular social media platforms WeChat and QQ. Social Media in China: E-commerce operators are working on providing deep interactive experiences for customers via social media.

Social Media 120

Social Media Media Apparel Retail 120

Cision

OCTOBER 15, 2015

Ninety percent of brands have a presence on social media, but only 37 percent are listening closely to what their audiences are saying. You can easily steer your brand towards success by implementing social media listening. Social media has sped up the way we communicate, including how we write.

Social Media 120

Social Media Media Employee Reputation 120

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

While traditionally PR work consisted of press releases, pitching, and occasional damage control, today’s PR teams must have a diverse digital skill set, including SEO strategy, social media savvy, data analysis and more. Digital and social media proficiency This one’s a given.

Analytics 170

Analytics Tools Social Media Trends 170

Konnect Agency

APRIL 13, 2022

They are folks you want on your team because, in the age of digital and social, a creative, colorful well-constructed piece of marketing can draw in an audience and lead them to buy your product again and again. That’s where working with a creative agency comes in. That’s where working with a creative agency comes in.

Creativity 52

Creativity Agency Brand Branding 52

Konnect Agency

APRIL 13, 2022

They are folks you want on your team because, in the age of digital and social, a creative, colorful well-constructed piece of marketing can draw in an audience and lead them to buy your product again and again. That’s where working with a creative agency comes in. That’s where working with a creative agency comes in.

Creativity 52

Creativity Agency Brand Branding 52

Cision

OCTOBER 7, 2016

In an analysis of the social media mentions relating to pumpkin spice products, we’ve found that society has reached peak pumpkin spice. In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. Three tips to riding a social wave: 1.

Analysis 318

Analysis Viral Trends Software 318

Communications Conversations

MARCH 28, 2018

So, it captured people’s attention–and that’s where we’re at with social media marketing. But, here was the creative twist. So, overall, was this a social media stunt designed to drive “engagement” or a brilliant promotional marketing move by HRB? This kind of content does that.

Social Media 95

Social Media Marketing Media Web 95

The Proactive Report

DECEMBER 2, 2022

It’s no longer in vogue to grab stock images off the web and use it to accompany your content. For the most part, this was a reaction by creative directors and designers alike to the wave of popularity that grungy and broken up fonts had enjoyed. Original Imagery. Stock photography and design has become ubiquitous – it’s everywhere.

Trends 147

Trends Instagram Creativity Small Business 147

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media livestreams will become acceptable as mainstream ‘news.’. As a former journalist, I struggle with this blurring of the lines between earned and paid media.

Marketing 215

Marketing Content Marketing Social Media Employee 215

5W PR

SEPTEMBER 9, 2021

As the social web expands and the power of consumers continues to grow, small businesses that want stay relevant, attract customers and retain their loyal followings must find new, compelling ways of communicating their brand messages. Defining a Target Audience and Goals. Public Relations DIY Tips.

Small Business 158

Small Business Publicity Social Media Web 158

Wadds Inc.

MAY 17, 2023

Anyone with a web browser can ask the tool to generate text, role play or perform creative tasks. The same report could have been written in the past 30 years about how public relations was slow to adapt to the internet, search engine optimisation, social media, and PESO.

Publicity 141

Publicity Case Study Privacy Ethics 141

Wadds Inc.

NOVEMBER 11, 2023

The launch of ChatGPT by OpenAI put AI in the hands of anyone with a web browser. Please do not cut and paste or upload documents to any web-based tool without checking its data management policies and asking yourself whether you trust the vendor. It was rapidly followed by Anthropic Claude 2 and Google Bard.

Report 120

Report Publicity Training Policies 120

Waxing UnLyrical

AUGUST 5, 2013

To that end, this week’s roundup features seven posts from around the web that focus on social media engagement for business. Summer Social Media Prep for Fall Management. Successful Social Media Disengagement for Teachers. Want to be a superstar, but no time for social media?

Social Media 88

Social Media Media SEO LinkedIn 88

Business Wire

JUNE 28, 2017

We hop from one site to an app, and from one social media platform to the next. First, that journalists must today master editorial and technology techniques, social media specifics and creativity. 2/ Forget the text only release – A NYT report says that 800 words articles don’t do great on the web.

Mobile 152

Mobile SEO Web Training 152

PRSay

MAY 9, 2023

Definitions of EMV vary but, broadly, it means the value of earned publicity in unpaid third-party channels such as traditional media, social media and blogs. In this context, EMV is a calculation to determine the ad spend that would have been required for paid social media to achieve the same results as influencer posts.

Measurement 103

Measurement Marketing Pharmaceuticals Social Media 103

Communications Conversations

MAY 11, 2017

We’ve all heard about the “storification” (yeah, I just made that word up) of the social web and how it represents the future of social. But, we haven’t seen too many good examples of companies using that “story” functionality creatively.

Social Media 68

Social Media Trends Radio Media 68

PR for Anyone

NOVEMBER 3, 2021

Kathy Orton, Reporter and Real Estate Web Editor, Washington Post. ” What is the most creative residential real estate story the Washington Post has run? What is the most creative residential real estate story Inside Nova has run? What types of residential stories do you like to cover? “I I do a House of the Week.

Real Estate 223

Real Estate Local Pitching Media 223

Sword and the Script

FEBRUARY 5, 2019

You can’t just spend your way to success in social media advertising. You can have the best research, personas, targeting, messages and creative – and still miss the mark. The next time you see an advertisement in your stream on any social platform, just pause for a second and take a look at the comments.

Advertising 60

Advertising Advertising Social Media Twitter 60

Sword and the Script

OCTOBER 1, 2020

That’s clear in the findings from the annual marketing and creative salary survey conducted by The Creative Group and parent company Robert Half. Marketing and Creative Salaries The biggest findings in the survey are the salary benchmarks. The survey polled, 2,400 senior managers (U.S.) The survey also covers retention.

Survey 100

Survey Trends Marketing Creativity 100

Beyond PR

NOVEMBER 1, 2016

This is where the power of Responsive Web Design (RWD) comes in. Responsive Web Design, or RWD, is the technology behind a site’s coding that allows it to respond to whatever screen size you are viewing it on. Moreover, a mobile site makes it easily shareable on social media platforms.

Web 40

Web Mobile SEO Technology 40

PR 20/20

NOVEMBER 18, 2022

CTAs should be sprinkled throughout your blogs, webpages, and social media posts like chocolate chips in a warm loaf of pumpkin bread—personal preference? The call to action you include in your web copy depends on the action you want your readers to take. Social media posts. See what I did there? Get my free demo.

Marketing 80

Marketing eBook Creativity Social Media 80

Stephen Waddington

JUNE 29, 2021

This is likely to be most applicable to agencies in the creative and professional services sector. They know what they are doing and what will get approved,” said Kate Hartley, managing director, Carrot Comms , and co-founder of social media simulator Polpeo. Companies can claim relief across a range of costs.

Agency 171

Agency Enterprise Software Financial 171

wiredPRworks

APRIL 3, 2017

And, every month we give them a social media news round-up of what’s news right now. Here are 21 social media news stories to start April 2017 with. Facebook Social Media News April 2017. Google Plus Social Media News April 2017. Influencer Marketing Social Media News April 2017.

Social Media 49

Social Media Pinterest Media Instagram 49

Cision

DECEMBER 2, 2015

Social media makes up a large portion of modern marketing strategies, but 63 percent of marketers don’t plug in the most important piece to finish the puzzle. Social media listening provides your brand with new ideas and a multitude of opportunities to build towards what your brand hopes to become. Influencers.

Brand 120

Brand Branding Employee Social Media 120

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Driving traffic to the web site. Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Good story. Great, model employee. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Of course, there’s plenty more each did, but you get the gist.

Tools 150

Tools Agency Instagram Groups 150

MaccaPR

JANUARY 5, 2016

We asked Kuno Creative to demolish our PR agency’s old MaccaPR blog – inviting them to take a sledgehammer to, and then rebuild, our PR agency’s most important content hub. Put Social Media Buttons At The Bottom. “On Social media links should always be at the bottom of your web page in the footer.”.

Blogging 48

Blogging Creativity Agency Mobile 48

Communications Conversations

OCTOBER 24, 2014

This really isn’t all that risky, but it’s radically different than most holiday-based executions we see from brands via social these days. Just one (creative) part of a much larger campaign. Kudos, Target. What a great, fun way for Target to give parents (Moms) exactly that on a platform where they may not be expecting it.

Instagram 146

Instagram Case Study Brand Branding 146

Wadds Inc.

JANUARY 11, 2023

ChatGPT and Playground are among the first artificial intelligence (AI) applications using a text-based web interface that uses the GPT-3 language model. Text at the click of a button There’s a great deal of excitement about the technology as it seemingly is able to mimic human creativity and generate and edit content incredibly quickly.

Publicity 98

Publicity Wikipedia Marketing Training 98

The Proactive Report

JUNE 18, 2021

There are many social media management tools you can use to do this – I prefer [link]. You can create your own groups on social media and build a community of engaged followers. Articles and press releases were written and pitched to influencers and the media in the target area that cater to that demographic.

Small Business 213

Small Business Fashion Groups Local 213

Sword and the Script

MAY 11, 2019

As it is on the occasional Saturday, I ferret out three important links from the web, wrap them in insight, and present them here for your perusal. 1) Earned media is sales enablement. A tech PR firm recently published a study that showed promising effects media relations can have on the sales cycle for B2B marketing organizations.

Study 141

Study Media Relations Media Measurement 141

Prohibition

JANUARY 6, 2023

Videos allow your brand to communicate its unique messaging, offering or products in a creative and emotive manner that snaps the attention of your audience, instead of getting lost in overly long text. Enhance your Social Ads Performance. digital marketing, social ads, internet traffic, pr strategy, social media platform.

Video 62

Video Strategy SEO Engineering 62

Konnect Agency

FEBRUARY 26, 2021

In fact, all businesses that advertise on mobile apps, as well as those that optimize, target and report on web conversion events from any of Facebook’s business tools will be affected. This is a big deal and goes against Facebook’s narrative of creating for growth, where creative dictates targeting and not the other way around.

Advertising 52

Advertising Advertising Web Privacy 52

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Quite obviously, the competition on the web has become fierce, forcing businesses and content marketers to become more creative than ever before in their content endeavors. Social Media. Influencer Marketing .

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Buchanan PR

AUGUST 21, 2023

In the rapidly evolving world of web graphics and social media, Artificial Intelligence (AI) image generators have emerged as a promising alternative to traditional stock photography. Our findings shed light on the differentiators and considerations to keep in mind when harnessing these innovative tools for creative endeavors.

Tools 84

Tools Web Creativity Study 84

Konnect Agency

JANUARY 19, 2021

From creating a cohesive social media strategy to changing the design elements of your site’s pages without altering the content, CSS is a great tool to make a site stand out and to create consistent design branding for your business or for your clients. Site Design Customization.

Strategy 52

Strategy Marketing Web Tools 52

Konnect Agency

JANUARY 14, 2021

From creating a cohesive social media strategy to changing the design elements of your site’s pages without altering the content, CSS is a great tool to make a site stand out and to create consistent design branding for your business or for your clients. Site Design Customization.

Strategy 52

Strategy Marketing Web Tools 52