PRSay

MARCH 7, 2024

This goal aimed not only to redefine the positioning of the Barbie brand as a valuable intellectual property but also to chart a new trajectory for Mattel in the realm of integrated movie campaigns, underscoring the company’s intent to be a contender in pre-awareness IP.

Film 129

Film Marketing Sports Hotels 129

Bianchi Biz Blog

AUGUST 21, 2023

In fluid power, our biggest event is in March every three years — IFPE — and as we were all preparing to fly out there, my state, Ohio, was shutting events down to the public … and companies started to bail. I really love delving into people’s stories or stories of how companies are born.

Meeting 72

Meeting Automotive Engineering Journalism 72

Cision

JUNE 25, 2015

Your company has just earned a glowing article from a major news outlet and the exposure has the potential to take the business to the next level. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Write a press release. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Bianchi Biz Blog

FEBRUARY 20, 2023

I’m the founder and president of my own company , Newcomm LLC, which provides automotive technology content, consulting and conference-programming services. I’ve also been fortunate to interview a lot of celebrities – Carrie Fisher, Tony Hawk, Mick Fleetwood, Billy Gibbons, Nikki Sixx and more – which was always fun. Fun assignment!

Automotive 85

Automotive Meeting Media Mobile 85

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Paul Business Journal and, increasingly of late, Minnesota Business magazine. Paul Business Journal, and news director for SPNN-TV Neighborhood News.

Interviews 48

Interviews Radio Journalism Newspapers 48

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

Meeting 97

Meeting Journalism Employee Storytelling 97

Bianchi Biz Blog

MARCH 22, 2021

Covering the mortgage companies like Rocket and UWM going public has been quite the experience. These are large, long-standing companies that traditionally have kept their books mostly closed. I get a lot of pitches about a company being started and that’s the news hook being offered. What story or stories are you most proud of?

Technology 76

Technology Report Meeting Financial 76

PRSay

NOVEMBER 21, 2022

The livestream interview was broadcast from ICON 2022 — the first roadshow for PRSA’s monthly series on LinkedIn. Sing, who studied journalism and still has a passion for news and telling stories, has two parallel responsibilities at JCPenney — communications and philanthropy. “In 14 episode of S&T Live.

Leadership 60

Leadership Conference Retail Storytelling 60

Bianchi Biz Blog

FEBRUARY 21, 2022

A lot of my focus last year and this year has been on the autonomous trucking race, which is heating up this year as self-driving trucking companies are getting closer to offering automated long-haul products to fleets. and how transportation companies will start seeing the benefits of repaired highways and bridges. . —

Meeting 94

Meeting Transportation Media Sports 94

Cision

JANUARY 28, 2016

A former reporter for The Los Angeles Times, Stuart recently joined public relations company Sitrick & Co. In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. What was behind your decision to switch from journalism to PR?

Journalism 120

Journalism Newspapers Writing Report 120

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2016

A local psychologist and jury consultant captured press interest with his opinions about the case, and years later that same guy commands a media empire of his own. Will the story portray me (my company) in a positive light? Who else is being interviewed for the story? He’s Dr. Phil, of course.

Real Estate 120

Real Estate Interviews Journalism Local 120

Bianchi Biz Blog

OCTOBER 24, 2022

We continue to run a lot of stories on how constrained supply chains, record-high fuel costs, and labor shortages are impacting trucking companies. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

JANUARY 10, 2022

Working in China and northern Iraq early in my career opened my eyes to the possibilities of journalism. I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry. Has the story been told yet, and do people need to hear it?

Meeting 74

Meeting Report Automotive Media 74

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. My daily newspaper of choice is…The Wall Street Journal. The tools and technology will come after. I’ve never looked back.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Critical Mention

APRIL 13, 2020

For that reason, we decided to highlight some feel-good stories about companies that have garnered attention for reasons that we hope will make you smile. The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. Eric Lebowitz.

Media 111

Media Analytics Healthcare Crisis 111

Bianchi Biz Blog

MAY 16, 2022

This program is fascinating to me because it provides an opportunity for companies’ engineering teams to come together to research and develop technologies which will help reduce emissions and improve fuel efficiency of heavy-duty trucks. How long have you been in journalism and how did you get started? of Energy’s SuperTruck program.

Meeting 74

Meeting Media Engineering Journalism 74

Bianchi Biz Blog

APRIL 17, 2023

Powertrain diversification is a major trend, as companies strive to meet stricter emissions regulations and advance their own net-zero and sustainability initiatives. How long have you been in journalism and how did you get started? And before that, I was an English and Journalism student at Bowling Green State University.

Engineering 77

Engineering Automotive Agriculture Media 77

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 88

Agency Energy Crisis Management Industry 88

Sword and the Script

AUGUST 14, 2018

The company maintains and sells access to an online media contact database, which serves as the population from which the survey sample is drawn. 4) Emphasis on professional journalism. 10 Fundamentals for Successful B2B Media Interviews. what is unstated is 75% of reporters may see these as a fact of life. Comment: Amen.

Survey 102

Survey Report Media B2B 102

Communications Conversations

JANUARY 2, 2018

This year, Instagram-related content (no surprise) was hot, with two local Instagram influencer lists topping the chart. Interviews with the American Academy of Neurology’s Leah Johnson, Boston Scientific’s Amanda Gebhard and U.S. 5–Brand journalism case study: How the University of St.

Banking 0

Banking Instagram YouTube Case Study 0

Cision

JUNE 21, 2016

There’s a backstory that communicates how a company or product came to be, and there’s often a mission, vision or purpose statement attached to that brand. Being able to communicate your skills and goals right off the bat is one of the most effective ways to set the tone in an interview,” she said. Get published.

Brand 189

Brand Branding Real Estate Tourism 189

PRSay

MAY 23, 2018

Whether the pressure is coming directly from your client or from your client’s boss, the sad truth remains: Company leaders are blinded by readership numbers when they should be thinking about their particular audience. Similar to trade journals, podcasts cover an array of niche subjects. Embrace the niche appeal of podcasts.

Media Relations 136

Media Relations Publicity Media Blogging 136

Flack's Revenge

AUGUST 1, 2018

It is the reality that Internet culture has given us today; where content is there for the taking, to be riffed on, often ripped off, repackaged, bookmarked, collated, aggregated, discovered, shared and curated; in which content is commoditized and journalism has been torn asunder. Curation’s Last Stand?

Content Marketing 149

Content Marketing Privacy Government Web 149

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? Want to improve your media relations?

Newspapers 120

Newspapers Reddit Journalism Technology 120

Cision

MARCH 17, 2017

At the same time, I had been hired to write copy for a jewelry company, which had quickly turned into running PR and marketing, followed by eventually managing a small team. I wanted a means to continue the relationships I had built while learning more about the profession by interviewing practitioners.

Fashion 227

Fashion Travel Interviews Instagram 227

Journalistics

NOVEMBER 20, 2014

Reach out to your connections through LinkedIn to get informational interviews (less formal interviews where you get to meet potential employers and see what their organization is all about). You could be President for example, but that’s a lot harder to do than to start a software company or move to a big city. I’ll take it.

Journalism 52

Journalism Sports Writing Meeting 52

Maxim Behar

APRIL 11, 2024

I've seen successful individuals who have achieved remarkable things, own great companies and live comfortably. I studied overseas, and ten years ago, I managed a large American company in Prague. Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. For how long?

Television 59

Television System Interviews Travel 59

Sword and the Script

SEPTEMBER 18, 2018

When she was 12 years old, her mother took her to a bring-your-child-to-work-day at Novartis, a giant pharmaceutical company. Her mother introduced her PR manager who talked to her about relationship building and the thrill of getting a big story for her company. 3) How about the flip side: What are some of the advantages?

Media Relations 68

Media Relations Media Insurance Insurance 68

Shift Communications

JUNE 5, 2015

Last month, I had the honor of accepting the Rising Star Award from the Mayborn School of Journalism at University of North Texas. I’ve been following SHIFT since my sophomore year of college, so I had the benefit of understanding the company before I applied. What can you do for the company? I actually applied to SHIFT twice.

Nonprofit 60

Nonprofit Interviews Journalism Local 60

Bianchi Biz Blog

MARCH 7, 2022

How long have you been in journalism and how did you get started? By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. I always look to answer these questions: Why/how is this person/company considered an expert or authority in this subject? Provide assets.

Meeting 81

Meeting Automotive Media Transportation 81

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. The Business Journals recently decided to capitalize on the momentum social media has gained by launching #SocialMadness , a social media competition.

Journalism 70

Journalism Local Social Media Twitter 70

Flatiron Communications

JULY 5, 2022

Most of the fledgling companies I MC’d on the Impact Startup stage were anything but vaporware. Few could find fault with how passionate and committed these founders were to their fledgling companies. I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages.

Conference 36

Conference Journalism Web Comparison 36

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I was captivated by the idea of people getting paid to tell a company’s story. For a daily beat reporter, our stories had to have a local tie.

Crisis 0

Crisis Reputation Study Social Media 0

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Bianchi Biz Blog

AUGUST 7, 2023

I’m the Chief Editor of Commercial Carrier Journal (CCJ). She even went to his funeral locally (we asked their permission) – it was a full military funeral with honors – and photographed it and gave all the pics to the family. Whether it’s a tragic death or a bankruptcy of a multi-million-dollar company, none of it is faceless.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Mora Communications

MAY 15, 2017

GLOBAL TO LOCAL. For over 15 years Ann has prepared top professionals to appear on CNN, Oprah, Fx News, 60 Minutes, The Wall Street Journal, and numerous other outlets. Her media training evolved into Speak Your Business, a company that is out to revolutionize the way business owners communicate. s Silicon Beach community. .

How To 56

How To System B2C Training 56