The Hoffman Agency

AUGUST 23, 2022

I was unsure of what I wanted out of my future but knew it had to involve three key components: storytelling, a strong community and a sense of purpose. However, as an activist passionate about DEI and sustainability, the technology industry never stood out to me as a noble profession to pursue.

Storytelling 36

Storytelling Community Industry Transportation 36

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

As a PR firm focused on high-growth technology companies, we talk to prospective clients all the time about their goals. The good news is that PR-driven tactics can help a business build and communicate a positioning that prioritizes the well-being of their workers and a commitment to their industry and community.

Brand 156

Brand Branding How To Employee 156

Stern + Associates

FEBRUARY 1, 2024

Last month, global thought leaders convened in Davos, Switzerland at the 54 th Annual World Economic Forum (WEF) Meeting, bringing industry, academia and government leaders together to discuss the present – and future – of business and society. One of the dangers of last year was that people started to lose their faith in technology.

Technology 112

Technology Policies Government Community 112

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. Here are 10 takeaways from this most important industry conference: 1.

Conference 110

Conference Internal International Storytelling 110

Bianchi Biz Blog

APRIL 3, 2024

As anyone working in the automotive / mobility industry knows, we are currently in an era of major change and disruption. And that environment of change has also extended to the industry’s longstanding events and trade shows. And for many automaker and supplier executives, it’s held essentially in their “backyard” – Motown.

Automotive 97

Automotive Mobile Trade Shows Engineering 97

ImPRessions - Crenshaw Communications

JUNE 20, 2023

As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. Here are four ad industry and adtech trends to watch during Cannes Lions 2023. A striking surge in adtech’s prominence at this global event.

Creativity 156

Creativity Meeting Advertising Advertising 156

Bianchi Biz Blog

MAY 16, 2024

Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

63

63

ImPRessions - Crenshaw Communications

MAY 11, 2022

AdExchanger Industry Preview. With so many thought leadership pieces written about what’s in store for any given industry at the start of the year, it makes sense that there’s a conference dedicated to what’s coming in adtech. It’s where top execs and journalists come together to preview what the year may hold for the category.

Conference 156

Conference Privacy Advertising Advertising 156

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. The resurgence of internal communications Internal communications is one of the hottest areas of contemporary PR. I’ve developed each of these themes below.

Storytelling 78

Storytelling Internal International Social Media 78

ImPRessions - Crenshaw Communications

MAY 25, 2023

There are other, similar platforms, but Substack is probably the most suitable for B2B topics and technology issues. The platform features a wide range of topics, including technology, parenting, finance, self-improvement, culture, and more. What kind of writers are on Substack? politics and history. Is Substack all about politics?

Analysis 156

Analysis B2B Interviews Tools 156

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. At the moment mainly in Western Finland, there are plans for 225 billion euros worth of industrial investments. For the original blog, please visit here.

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. I’ll include news from the PR vendor community and review and curate content they produce ( like this ).

Industry 87

Industry Media Technology Employee 87

Stephen Waddington

NOVEMBER 27, 2020

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe.

Healthcare 131

Healthcare Privacy Print Community 131

Stephen Waddington

OCTOBER 3, 2018

It's an unfortunate sign of the shift in PR from publicity or earned media, to integrate different forms of media including influencers; owned media; paid and earned social media; and earned and owned communities. It’s also a sign of the impact of technology. You don’t have to look far for evidence.

Technology 63

Technology Tools Conference Community 63

Stephen Waddington

JULY 16, 2021

The report includes contributions from panel members, formed from leaders from across the UK communications industry. Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff.

Publicity 199

Publicity Government Crisis Employee 199

PR 20/20

NOVEMBER 7, 2016

Editor's Note: This post was originally published on the Marketing Artificial Intelligence Institute , a new community for modern marketers created and powered by PR 20/20. Cognitive technology is there to extend and amplify human expertise, not replace it.” — Rob High, Chief Technology Officer, IBM Watson.

Industry 74

Industry Marketing Technology Software 74

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. How will it change PR and communications? The recession of 2008 changed housing.

Study 134

Study Publicity Survey Internal 134

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. It is the latest in my series of interviews with industry experts (see this post , which sets the stage). My good friend Judy Gombita introduced us, and I am glad that she did. Be Helpful.

Marketing 244

Marketing Facebook Social Media Community 244

Stephen Waddington

JULY 1, 2021

We convened a group of experts from academia, industry, think tanks and professional associations to explore this emerging area of organisational risk. It sets out the urgent need for organisations to act on issues related to CDR and provides a framework to support leaders with planning and communication.

Corporate 141

Corporate Report Privacy Government 141

PR for Anyone

FEBRUARY 21, 2024

Communities such as religious groups, exercise classes, or book clubs, help give individuals a sense of belonging. Another useful tool in combating loneliness can be technology. Despite understanding that social media presents curated images, individuals still internalize these visuals, leading to feelings of inadequacy and comparison.

Exercises 130

Exercises Social Media Television Comparison 130

Deirdre Breakenridge

JUNE 8, 2016

Their public relations experience spans various industries including entertainment, nonprofit, healthcare, technology, sports, and higher education. She is also the social media chair for the NYU International Club and volunteers with the social media team for the PRSA Tri-State events and conferences.

Social Media 150

Social Media Pitching How To Media 150

Burrelles Fresh Ideas

APRIL 16, 2024

The good news is that what was once seen as a strategy reserved solely for consumer-facing industries is now making significant inroads into B2B marketing, ushering in a new era of business relationships and opportunities. These partnerships open doors to new markets and communities, strengthening your foothold.

B2B 95

B2B Marketing Measurement Social Media 95

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. Most industry professionals recognize that PR and SEO work together. Case in point? In 2010, Vocus acquired the Help a Reporter.

SEO 135

SEO Content Marketing Marketing Software 135

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. When a client is in a position to make fast decisions, they get more done and maximize the PR investment, whether there’s an outside agency team involved or an internal expert.

Small Business 168

Small Business SMB Local Viral 168

5W PR

JANUARY 2, 2020

While corporations have always been legal entities in their own right, new communication technologies have forced a change in the way companies communicate. In many ways, that change is to the benefit of said companies, as it allows them to provide timely information, making them active members of the community.

Corporate 120

Corporate Communications Consumer Community 120

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. Agencies are usually structured as teams specializing in specific industries, outlets or channels.

Agency 90

Agency Energy Crisis Management Industry 90

5W PR

MARCH 12, 2020

5WPR is celebrating Women’s History Month internally, by thanking our female employees for everything they do, and externally, by highlighting female founded startups that are making an impact. Fairygodboss is the largest career community for women, with a mission to improve the workplace through greater transparency. Fairygodboss.

Apparel 152

Apparel Financial Community Employee 152

PRSay

MAY 7, 2021

At our International Conference that year, the Committee met with the PRSA Board of Directors for lunch. As a Board member, you’ll have the opportunity to lead and set an example of service for others in the industry. The Board should reflect the community it represents and advocate for the professionals that comprise it.

Education 122

Education Technology Policies Leadership 122

Sword and the Script

MARCH 5, 2024

Propel rolls our new UX, AI plugins for email; Meltwater signs Microsoft for monitoring; Onclusive wrestles with a cyberattack and outage The last 60 days have been pretty slow in terms of news from the PR software vendor community. Broadly, across the industry, cybersecurity has become increasingly important for customers.

Software 127

Software B2B Pitching Data 127

Stephen Waddington

AUGUST 27, 2019

I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance. I also want to share the best practice I have seen within the public sector with the wider industry.

Government 113

Government Education Community Big Data 113

Deirdre Breakenridge

FEBRUARY 6, 2017

You may have heard about these public relations trailblazers in school or from working in the industry. On Thursday, February 9, the public relations community will come together to celebrate history’s most prominent black public relations pioneers. As a result, they can feel excluded from the rest of the PR community.

Publicity 150

Publicity Education Community Writing 150

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. We assigned an intern to her to make sure she ate, to take notes, to answer her phone, to take messages. I now live in the Tampa/St.

Ethics 91

Ethics Healthcare Government Energy 91

Sword and the Script

JULY 6, 2021

This month’s roundup of PR technology news is a two-fer: there’s two months’ worth of news here. The pricing is based on the number of categories you subscribe to receive – i.e. technology, health care, etc. ResponseSource also offers press release distribution and a media database. The Onclusive relationship is directly with MSL.

Pitching 90

Pitching Report Software Survey 90

PRSay

OCTOBER 24, 2018

Without using the word “stakeholder,” he explained that Nissan understood the anxiety of its employees, communities, suppliers and dealers about the acquisition. Internet communication: Instant global connections through the internet and social media are changing norms of human communication and blurring sociocultural barriers.

Ethics 264

Ethics Automotive Technology Conference 264

Stephen Waddington

OCTOBER 20, 2020

The COVID-19 pandemic has spurred a wave of innovation in the PR industry. It is easy to focus on the challenges that the pandemic has created in the industry but there have been more than 15 new PR agency launches in the UK alone in the past six months. It’s a group created by Hard Numbers’ founder Daryl Sparey.

Agency 117

Agency SEO Groups Energy 117