Karen Freberg

OCTOBER 16, 2017

I just got back from London where I presented two research papers (one with Sabrina Page and another with Ai Zhang) and also chaired a session at the EUPRERA conference. We are a community, and the more we are able to engage and help others, the better. Creative innovation in education is essential.

Education 40

Education Social Media Creativity Conference 40

PRSay

JUNE 11, 2021

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic. 1 ranking in the latest U.S.

Publicity 158

Publicity Social Media Report Fashion 158

wiredPRworks

JANUARY 13, 2022

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Thanks so much to Scott for this interview about how to crush sales quotas in 2022. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Strategy 52

Strategy Training Insurance Insurance 52

Marketwired

FEBRUARY 16, 2016

CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Karen Freberg

OCTOBER 17, 2021

Not just as a researcher and member of the PR academic community, but a mentor and advocate for the next generation of professors and scholars entering the field. It was the part of their study that interviewed PR senior scholars. Now, how did this become an issue for the academic community in PR? Got to insert some Spock here!

Study 111

Study Journalism Interviews Conference 111

Communications Conversations

OCTOBER 13, 2015

Instead of posting photos and stories like we see above, community relations folks should be asking themselves one simple question: What do I want from our social media activity? 2: What about producing your own interview series live from volunteer events? I’m pasting in the full presentation I gave below. More volunteers?

Corporate 60

Corporate Creativity Employee Instagram 60

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc.

Video 110

Video Marketing SEO Social Media 110

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. It covers everything from productivity and presentation tips to super practical nuts and bolts advice on email and correspondence. Pop Culture/Creativity Blogs.

Blogging 170

Blogging Writing Creativity Storytelling 170

Stephen Waddington

APRIL 18, 2020

I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. The crisis has created the space for journalists and presenters to bring their personality into reporting. This is my fourth lockdown letter. It’s refreshing.

Media 83

Media Crisis YouTube Television 83

ImPRessions - Crenshaw Communications

APRIL 5, 2017

As well, the smart PR team can leverage the social relationship for other opportunities like special events, curated content and interviews. Marketers use data to inform their creative campaigns, and digital ads are bought without any communication between agency and media company. Creative freedom for influencers.

Trends 149

Trends Fashion Video YouTube 149

Sword and the Script

DECEMBER 10, 2019

It’s important to point out, while I did try to group some predictions centered on common topics, there’s no order of merit to the presentation. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. 16) Social media fragments into niche communities. Tom Pick | Webbiquity LLC.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Deirdre Breakenridge

AUGUST 26, 2014

One of the aspects I like best about being in public relations is that it presents opportunities that appeal to a wide variety of people. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. And don’t neglect the old fashioned “information interview.”

Industry 316

Industry Fashion Travel Tourism 316

wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. Igniting a movement.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Stern + Associates

APRIL 13, 2023

In her riveting talks , Professor Henderson explains how business’ commitment to solving “big problems” can unlock not only tremendous enthusiasm amongst employees, but also exactly the kind of creative thinking and commitment to work across organizational boundaries that is at the root of most significant innovation. What Can I Do?

Policies 96

Policies Energy Government Crisis 96

PR Conversations

FEBRUARY 5, 2015

And her sentiments pretty much sum up the main reason why this middle-aged, white male was asked to contribute observations on a weirdly skewed visage of science communications, at least when it comes to current practices regarding the recruitment of qualified presenters for conferences and workshops.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

And her sentiments pretty much sum up the main reason why this middle-aged, white male was asked to contribute observations on a weirdly skewed visage of science communications, at least when it comes to current practices regarding the recruitment of qualified presenters for conferences and workshops.

Communications 40

Communications Conference Government Policies 40

wiredPRworks

APRIL 20, 2022

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Tune into smart insights, cool tips, and lots of laughs. About Barbara Rozgonyi.

Marketing 118

Marketing Social Media Trends Instagram 118

Karen Freberg

JANUARY 14, 2021

However, universities are realizing the industry – those in the community where the university is located and beyond – need professionals with these skills – and are looking for new talent to recruit and hire. You also have to be someone who has strong relationships with the platforms and present at industry events.

Social Media 88

Social Media Media Resources Creativity 88

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I remember I was this close to interviewing Barack Obama when he was a state senator,” Bob recalls. “I Growing from solopreneur to full-time employer.

Meeting 100

Meeting Journalism Interviews Employee 100

Sword and the Script

DECEMBER 13, 2016

For example, ON24 , which provides technology for hosting webinars, says these online presentations are a top lead generation tactic. Simply roundup a handful of the best news articles and blog posts from other credible sources – that are relevant to your community – and weave a promotion for your webinar into the content.

B2B 60

B2B Infographics Interviews eBook 60

Cision

MAY 11, 2015

While some may see that as daunting, many have relished the new opportunities it presents and innovated methods for connecting with target audiences. It’s such a great way to connect not only with reporters but fellow PR professionals and new communities. New ways to accurately measure and track PR’s value.

Reddit 120

Reddit Social Media Pitching Comparison 120

Norton's Notes

JUNE 12, 2015

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. My first interview was with Arik C. Bringing fashion communicators together to inspire, educate and celebrate one another.

Interviews 28

Interviews Fashion SEO Social Media 28

Contently - Strategy

MARCH 11, 2020

It arms sales teams with creative ammunition and provides proof for what you can do without the need for a hard sell. Instead of a text-heavy article, visually appealing PDFs and slides work well when presenting case studies in-person. While most people already use the challenge/results model, there are other factors to consider.

Case Study 140

Case Study Study Video Writing 140

Cision

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. being called sweetie, or honey during client presentations).

Sports 245

Sports Agency Industry Creativity 245

Ethical Voices

JANUARY 8, 2024

I wanted to dig into the guidelines and in mid-December 2023, I interviewed two experts to help me do just that. Early in the year when presenting to groups at conferences, I would ask, “How many of you have tried one of these tools like Chat GPT?” We use it to also increase the fun and creativity around our team.

Ethics 83

Ethics Publicity Guidelines Technology 83

wiredPRworks

MAY 18, 2022

” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. Barry is a nationally recognized speaker on small business who has given hundreds of presentations to audiences ranging in size from 20 to 20,000. Barry Moltz on Twitter.

Small Business 52

Small Business Social Media Radio Media 52

PRSay

AUGUST 31, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. We will also be providing advice and insight on how to build a better PR profession through diversity and inclusion.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. Rather, you should be building a community around those themes with which they identify. It’s no secret digital has changed the way we communicate.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

Sword and the Script

APRIL 19, 2016

I had to make this interview. My media relations and outreach efforts had secured an interview with CNBC for a technology client and the reporter had flown in to conduct it in person. The reporter had flown in earlier and the interview went on as planned. Interview notes are useful content. Here are two such ways: 1.

Media Relations 60

Media Relations Media Interviews Pitching 60

NewsWhip

MAY 12, 2021

Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process. How the in-house creative team collaborates | 5:04-5:26.

Trends 78

Trends Brand Branding Reddit 78

Cision

JUNE 1, 2016

In this interview, Susannah discusses the importance of listening carefully to those around you, why you can’t rely on guesswork when developing a communication strategy and how learning about your audience will improve your communication. If you are genuine, your audience will be more likely to listen to you.

Public Affairs 120

Public Affairs Community Strategy Energy 120

Sword and the Script

APRIL 25, 2017

Some examples include: Solicit interviews with independent speakers and panelists. Preview any presentations your business is providing at the conference. Interview partners or customers planning to attend. PR pros, content marketers and community managers should spend the bulk of their time networking and attending sessions.

Trade Shows 86

Trade Shows B2B Conference Marketing 86

Solo PR Pro

JULY 2, 2019

The freedom to stretch my mind and creative spirit, unbridled. Deb Beroset, Founder + Influence Stylist Moxie Creative + Consulting, Inc. Watching a client’s face light up when we have a major success or something I suggested and presented turns into a new strategic direction for the entire company. G.Carnahan PR prn, inc.

Creativity 73

Creativity Small Business Financial Agency 73

Prohibition

JULY 9, 2018

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. RESPONSIBILITIES: *Devise creative public relations strategies that fit the client’s profile. Creative thinker and problem solver.

Creativity 48

Creativity Construction Crisis Management Social Media 48

Reputation Us

JANUARY 19, 2017

Sandwiched in somewhere is a highlight of community service and charitable giving. We have a few ideas to get your creative juices flowing. Make those financials or community service text-heavy paragraphs come alive with visually compelling content. It could range from a series of interviews to a more data-driven presentation.

Report 60

Report Infographics Video Financial 60

Sword and the Script

JANUARY 31, 2023

Here’s this month’s summary of the news from the vendor community this month. The earnings release presented an “adjusted EBITDA margin of 8.6% As a result, the press release said, “many hundreds of clients” will be become Truescope customers, with the integration of services presently underway.” to $109 million.

Software 78

Software Case Study Technology Tools 78

MaccaPR

DECEMBER 1, 2015

Their mission is singular: Our marketing industry will thrive only if it absorbs the creativity of people with diverse ethnic and socioeconomic backgrounds, so that marketers are more representative of the country’s multicultural, multiracial audiences. Tell us what inspired John’s interest?

Marketing 48

Marketing Advertising Advertising Agency 48