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“Internal” PR: Takeaways for Summer 2016

ImPRessions - Crenshaw Communications

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. If you already have a rigid gameplan for a student intern, be prepared to trash it. Your intern may be a beer geek, an art maven, or a whiz at editing smartphone videos.

Internal 120
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Decoding Mental Health Challenges: A Deep Dive with Dr. Gail Saltz

PR for Anyone

Saltz recommends activities like aerobic exercise, paced deep breathing, and progressive muscle relaxation to alleviate anxiety and promote relaxation. Christina has found that regular exercise and the use of a weighted blanket have been instrumental in managing her own anxiety.

Exercises 130
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Treat Your Communications Counselors Like Your Lawyers

Solo PR Pro

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? Neither can a communications counselor. Communications professionals are valuable resources.

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Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. In PR, your clients – whether internal or external – are your editors. Your clients are your editors. Compare then and now.

Writing 294
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PR Goal-Setting For 2018

ImPRessions - Crenshaw Communications

Ideally, the organization’s statement of its mission is still relevant to the business environment as well as internal audiences. CMOs and other decision-makers will determine how to invest in the communications talent needed to get the job done. Do a deep dive into internal resources. .

Exercises 136
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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

A mass Zoom assault was the wrong communications medium to deliver the intensely personal and disrupting news of job cuts. I generally advocate video as a communications tool, but 900 employees were not too many for the company to communicate with individually. But communicating on video requires practice and rehearsal.

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Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Deirdre Breakenridge

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. The temptation to replace thoughtfully considered and strategic communications with foolish antics. Yet the voice of reason isn’t just ethical, it’s an inspirational way to communicate. Media relations is hard and getting harder.

Survey 377