Onclusive

DECEMBER 14, 2021

This week, our blog series comparing top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, continues with an overview of media contact database, campaign management and reporting tools. Solutions for your media relations workflow.

Tools 370

Tools Report Comparison Media 370

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. One AI tools surfaces relevant media contacts based on your pitch or press release – and strives to predict how it will be received.

Survey 155

Survey Software B2B Pitching 155

Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities?

Measurement 195

Measurement How To Analysis Data 195

ImPRessions - Crenshaw Communications

MAY 25, 2023

There are other, similar platforms, but Substack is probably the most suitable for B2B topics and technology issues. The platform features a wide range of topics, including technology, parenting, finance, self-improvement, culture, and more. How is Substack different from a blog? What kind of writers are on Substack?

Analysis 156

Analysis B2B Interviews Tools 156

Deirdre Breakenridge

JUNE 8, 2016

Their public relations experience spans various industries including entertainment, nonprofit, healthcare, technology, sports, and higher education. What’s your social media elevator pitch? Sabrina joined HBO as an intern for her department in 2014 and they haven’t been able to get rid of her since. Is PR Right for me?”

Social Media 150

Social Media Pitching How To Media 150

PRSay

MARCH 29, 2023

Kwittken said that PR professionals could use AI to predict the reporters who will be interested in their pitches. Then, the generative technology can tell PR practitioners how to make those media pitches more exciting and persuasive. You put those two things together,” he said, “and it’s magical for PR people.”

Pitching 92

Pitching LinkedIn Technology Engineering 92

Sword and the Script

OCTOBER 25, 2022

Technology has enabled me to do the work of five people and has enabled me to do that work in far less time.”. considering international relations, have caused Communications professionals to be evermore careful with comms content. “A More internal comms. More internal comms. Force multiplier. Demands of immediacy.

Communications 128

Communications Crisis Internal International 128

Action PR

OCTOBER 3, 2019

Looking for the right international media contacts can seem like a daunting task, but with these six steps you can get yourself off to a flying start. Have a look at individual journalist’s social media profiles too and connect with them, as international communication is more convenient through apps and technology. We can help.

Internal 55

Internal International How To Media 55

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. Cision releases internal DE&I report.

Software 85

Software Pitching Internal International 85

Onclusive

OCTOBER 12, 2021

Think of it as a sales pitch with robust data and justification. Improved technology is on the wish list, as well. Using data & technology to support your business case. As we mentioned earlier, technology in itself can be the subject of a business case for investment.

Resources 195

Resources Technology Data Tools 195

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. What sort of data? GTCR and Cision made $2.25

Internal 65

Internal International Data Media 65

Bianchi Biz Blog

SEPTEMBER 1, 2022

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series. Pitches not related to what they cover.

Automotive 88

Automotive Pitching Meeting Healthcare 88

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. It may include a problem to be solved and a “hero” of sorts – humans (like a founder, customers or employees), or possibly a differentiating technology.

Publicity 256

Publicity Brand Branding Storytelling 256

Sword and the Script

JANUARY 5, 2021

Meltwater lists on a Swedish stock exchange; startup Propel hits 50 customers; Vetted launches – it’s like HARO or ProfNet with no pitching. For the last couple years, I’ve been curating news from the PR technology community into a monthly summary I call the PR Tech Sum. Vetted” is like HARO or ProfNet with no pitching.

Pitching 154

Pitching YouTube Community Company 154

Shift Communications

JULY 26, 2022

By Amanda Munroe, SVP, Technology Practice. In our Workplace Tech and Services practice at SHIFT, we’ve worked with clients on building up narratives around the resulting labor shortage and what it means to the American worker, workplace technology adoption and the future of work. A Recession-Ready External Narrative.

Brand 78

Brand Branding SEO Employee 78

Sword and the Script

MAY 4, 2021

This new feature lets PR pros view, compile and share key data and produce customized executive reports,” the company wrote in a blog post. In other words, we’ll be set-up to track team activities, pitch performance and more in one place.”. While we’re on pitching, Spin Sucks looks at tips from recent surveys.

Tools 100

Tools Survey Pitching Analytics 100

The Hoffman Agency

NOVEMBER 30, 2021

Rest assured, future interns, my past four months at The Hoffman Agency couldn’t be further from this image. Since it was my pitch that got them there, my team thought I should attend to see it come to fruition. This is what entertainment taught me to expect when trying to break into an industry.

Internal 36

Internal International Meeting Pitching 36

Onclusive

FEBRUARY 9, 2021

A PR agency is a communications consultancy that serves as an external resource, and ideally, an extension of your internal communications function. technology, CPG, financial services, etc.)—make Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. Adaptability: PR is a rapidly evolving field, and PR practitioners must be able to adapt to new trends and technologies in order to be successful. How is technology being used in public relations?

Interviews 106

Interviews Publicity Technology Social Media 106

Sword and the Script

MARCH 2, 2021

The first reason is to acquire a new piece of technology. Over the course of my career, I’ve lived through two acquisitions, contributed to internal and external comms for several more, and at different organizations, and even did a divestiture. There are several reasons why one business would acquire another. Did you know?

Company 156

Company Tools Technology Software 156

Sword and the Script

OCTOBER 5, 2021

Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. It also allows for pitching through the platform, which checks off distribution. based PR tech players that offer a contact database, some level of pitching or distribution, and media monitoring include: Cision. Notified (formerly Intrado).

Software 161

Software Tools Print Technology 161

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Whether it’s a reactive pitch about Amazon’s effects on a startup ecosystem or a proactive push about a company’s unusual approach to online marketing – execs should always be using the media as a platform to educate relevant audiences. Bylines and blogs. A leadership campaign should include a robust bylined content program.

Conference 160

Conference Leadership LinkedIn Social Media 160

The Hoffman Agency

JANUARY 26, 2021

By Josh Madrid, Intern. Getting to know my teams despite the technology barriers that the pandemic created was my favorite part of the internship experience. Additionally, there’s a person on the other side of the pitches we send, and they too want to hear the story.

Exercises 69

Exercises Pitching Storytelling Internal 69

Flack's Revenge

JUNE 22, 2015

And international initiatives such as the Barcelona Principles aim to take a fresh look and improve the craft (see this Cision blog post ). There is no technology that can look into the brains of people and know what they are thinking. Should we consider every announcement or pitch that does not produce immediate results a flop?

Measurement 120

Measurement Pitching Internal International 120

Cision

AUGUST 2, 2016

With new technology and platforms popping up every day, there are a ton of distribution tactics to choose from. Look internally. Most brands focus externally when creating and promoting content, but they’re missing an important audience to include: the internal audience. Try a few options and evaluate your progress.

Internal 120

Internal International Customer Service Pitching 120

Sword and the Script

AUGUST 14, 2018

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. 6) Technology that will change reporting. 26% said “better and cheaper video production technology;”.

Survey 104

Survey Report Media B2B 104

Burrelles Fresh Ideas

JANUARY 30, 2024

In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. And on January 20, a Delta Air Lines Boeing 757 plane lost a nose wheel as it was taxiing for take-off from Hartsfield-Jackson Atlanta International Airport.

Ethics 97

Ethics Crisis Transportation Airlines 97

5W PR

JUNE 23, 2022

The property technology industry has been growing and evolving which means that companies trying to generate positive media coverage for their brands in the industry are facing an increasingly difficult task. The post Prop Tech Public Relations appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Media Coverage.

Publicity 88

Publicity Reputation Technology Industry 88

The Hoffman Agency

MARCH 23, 2021

I was often approached and received pitches, emails, press releases from public relations professionals, so it seemed natural to make the leap to PR since my experience as a recovering journalist gives me the leverage to succeed. As an intern at Hoffman, my storytelling skills are coming in handy.

Storytelling 69

Storytelling Crisis Management Internal International 69

Marketwired

FEBRUARY 11, 2016

And as Lee Odden astutely stated during last week’s PRSA International Conference panel session hosted by Marketwired : “Content is the future of PR.”. How to think about PR in 3 steps: STEP 1: Stop thinking about pitching a publication, start thinking about pitching a channel. Take a look at @AirPR CEO… Click To Tweet.

Conference 100

Conference Big Data Pitching Employee 100

Doctor Spin

MARCH 1, 2024

Technology companies. By “pitching” themselves to these avenues, aspiring PR professionals can increase their chances of finding entry-level opportunities and kick-starting their careers in public relations. Advice for Public Relations Internships The Public Relations Intern—A Future PR Superstar? Healthcare organisations.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and. Below what that looks like.

Software 117

Software Tools Publicity System 117

The Hoffman Agency

SEPTEMBER 3, 2020

By Samantha Spitz, Intern. As an intern, I didn’t think I would have this opportunity, but during the presentation, I had a speaking role and took part in the conversation between Hoffman and the potential new client. Hoffman hosts weekly get-togethers with the whole team, frequent 1:1 check-ins and a weekly intern cohort meeting.

Storytelling 69

Storytelling Internal International Instagram 69

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly. When I began, I had no idea what to expect.

Agency 89

Agency Energy Crisis Management Industry 89

ImPRessions - Crenshaw Communications

MAY 8, 2017

It implies a kind of “smile-and-dial” media pitch person, or a celebrity’s press agent. ” He specifies the recent and highly publicized missteps by major brands, from Uber to United, which have been well covered in our own blog. .” Who, me, a publicist? Neither would describe my role.

Publicity 245

Publicity Public Affairs Agency Corporate 245

Sword and the Script

JUNE 3, 2020

The application in crisis communications is interesting because in the face of negative news coverage the internal debate tends to be two-fold: a) should we respond and b) if so, how? billion ,” according to a new report from Burton-Taylor International Consulting. in 2019, reaching a record $4.5

Product Launch 97

Product Launch Survey Banking Pharmaceuticals 97

The Hoffman Agency

AUGUST 10, 2021

By Reanna Griffith, Intern. During my studies I have written various pieces relating to artificial intelligence, 5G and other forms of technology as these are my areas of interest. Fast forward to the present, and I have been an intern for over a month now and could not be happier with the experience so far.

Journalism 36

Journalism Internal International Agency 36