Waxing UnLyrical

NOVEMBER 9, 2016

Even within this blog for Waxing UnLyrical, the “Rebirth of Storytelling” was promoted as a returning concept back in May of 2011. ” Today, policing can be found through the organizations that are measuring the paid, earned, shared, and owned results of their public relations efforts.

Storytelling 87

Storytelling Measurement Ethics Web 87

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

Most of all, we’re a strategic resource for internal and external clients. In two randomized experiments involving both the general public and so-called “elites”, researchers found that op-ed content had a measurable and lasting effect on people’s views among both the general public and policy experts.

SEO 227

SEO Agency Reputation Policies 227

5W PR

MAY 16, 2017

Just conquered The International Home + Housewares Show. With more than 2,100 exhibitors from around the globe showcasing the latest and greatest in innovations for the home, The International Home + Housewares Show returned to McCormick Place in Chicago and this year did not disappoint. Ran a half marathon, you ask?

Internal 68

Internal International Print Skype 68

PRSay

APRIL 5, 2023

Organizations with 250 or more employees were more likely to select reporting, measurement and freelancers as their highest budgetary expenditures. Organizations that have international audiences were more likely to select media placements and freelancers as their top budgetary expenditures. Many consumers buy CBD products online.

Survey 86

Survey Measurement Employee Retail 86

Doctor Spin

FEBRUARY 14, 2024

In this blog post, let’s look at the differences between public relations and marketing. It aims to communicate with these groups to create a favourable overall company image. The goal is to persuade these target groups to purchase the company’s products or services. However, public relations has such know-how.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

JUNE 30, 2021

Karen and Shonali were part of a group of six contributors to the survey and report. Making an effort to measure is half the battle. More than half (60%) of respondents say they measure their comms efforts “always” or often.” Blog: Code of PR Ethics? Blog: What Does “Storytelling” Mean to You? Blog: What is PR?

Survey 120

Survey Communications Ethics Measurement 120

Communications Conversations

JANUARY 30, 2020

For this blog. This year’s edition made its debut two weeks ago as I presented at the Communicators Connect group in St. 5 – Brands will stop measuring “engagement” 6 – Less is (Way) more when it comes to social content. 7 – Internal influencers > external influencers. Louis Park.

Social Media 139

Social Media Trends Media Internal 139

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Q2 Don’t confine measurement to outputs. Have relevant KPIs to measure against. To engage/motivate your internal community, you need to understand the ‘state of the union.’ measurepr.

Internal 40

Internal International Communications Measurement 40

Burrelles Fresh Ideas

JANUARY 30, 2024

In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. And on January 20, a Delta Air Lines Boeing 757 plane lost a nose wheel as it was taxiing for take-off from Hartsfield-Jackson Atlanta International Airport.

Ethics 97

Ethics Crisis Transportation Airlines 97

Sword and the Script

OCTOBER 25, 2022

Clients now expect PR people to also be search experts, content experts, working knowledge of Google Analytics, knowledge of all sorts of tracking tools to measure effectiveness, while filming, producing, and editing video and managing multiple social media accounts.”. More internal comms. More internal comms. Additional duties.

Communications 123

Communications Crisis Internal International 123

Stuart Bruce

OCTOBER 30, 2014

We can use it to measure and evaluate our success. The debate was chaired by Lord Black, a director of the Telegraph Media Group. The instant reaction from customers was at odds with the expert opinion from journalists and pressure groups. Wearables have only just started to impact us. And that’s another trend for the good.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Presspage

FEBRUARY 8, 2024

The first step is establishing a comprehensive ESG framework, which includes aligning business practices with ESG goals, setting measurable targets, and introducing communication strategies that highlight achievements and milestones. In ticking these boxes, few tools are more valuable than a digital newsroom.

Report 109

Report Government Financial Trends 109

PR 20/20

JANUARY 23, 2023

GA4 is a free analytics platform that allows users to measure both website and app metrics. Unlike Universal Analytics (the generation of Google Analytics prior to the launch of GA4), GA4 can measure both website and app performance in one place. GA4 users can still create filters for internal traffic at the property level.

Analytics 67

Analytics Google Mobile Data 67

Sword and the Script

FEBRUARY 16, 2021

That’s measured by asking respondents to rate trust on a nine-point scale from “distrust” to “neutral” to “trust.” I’d venture stepped up internal communications following the pandemic had a lot to do with these numbers. This data reflects an international sentiment felt around the world. emphasis mine ].

Government 140

Government Survey Ethics Media 140

Sword and the Script

MAY 4, 2021

Klear CEO Eytan Avigdor says his product uses “algorithms and artificial intelligence to help customers identify relevant influencers, manage influencer relationships, and measure the impact of those relationships – something that Meltwater has done for traditional media relations for many years.”. Muck Rack enhances reporting .

Tools 100

Tools Survey Pitching Analytics 100

ImPRessions - Crenshaw Communications

MARCH 15, 2018

Fresh, compelling images can make or break an Instagram or blog post. Lock in interns and other talent. Summer interns are already pounding the pavement looking for interesting work. Best to assign an intern manager early on to analyze needs, draft the plan and oversee the interviewing and hiring process.

Analytics 130

Analytics Pitching Internal International 130

Stephen Waddington

MARCH 15, 2021

Each of the speakers has kindly responded to the questions that we didn’t cover in the blog post below. You should use all internal channels (suggestion boxes, Q&A with leaders, town halls etc) that link you to the leadership to express how a particular set of behaviours make you feel, especially if there is a conflict.

Google 119

Google Data Government Social Media 119

PR 20/20

FEBRUARY 7, 2023

Unlike Universal Analytics, the most significant update to GA4 is that it can measure both website and app performance in one place. At its core, GA4 is one of the most powerful tools for users to measure and understand web analytics. Examples of primary GA4 use cases can include: Reporting on how many pageviews a blog post has earned.

Analytics 69

Analytics Google Mobile Measurement 69

Sword and the Script

MAY 26, 2020

While more respondents (38%) said “no” brands should not take a stand – and that represents the single largest grouping of answers – it’s not a majority. PR measurement. It’s added to the list of challenges we face; it’s put a greater emphasis on internal communications and, unfortunately, has put many of our peers out of work.

Survey 121

Survey Measurement Public Affairs Storytelling 121

PR in High Definition

JULY 31, 2020

Chop, chop, chop – you can’t read a news site or have a conversation with someone at the moment without hearing about an organisation reducing staff numbers, cutting suppliers, or lowering budgets, among other cost cutting measures. Like the above, you’re creating more allies internally. Is there a way you can get closer to finance?

Resources 71

Resources Leadership Internal International 71

Onclusive

JUNE 29, 2018

He then discussed the five elements of the crisis data cycle: Listen: Implement & Validate media monitoring & measurement ahead of time. Measure: Monitor and measure results in near real-time to track the situation. Use monitoring and measurement as your early warning system.

Crisis 186

Crisis How To Brand Branding 186

Sword and the Script

DECEMBER 5, 2023

It last bought SocialChorus, perhaps one of the best-known internal comms platforms for $100 million in 2020. Last year, Symphony Technology Group acquired four PR tech companies including Onclusive, PRgloo, and, later , Critical Mention. “With the buyout, Q4 Inc. PE firms own the largest tech companies in the PR space. More gen AI.

Software 134

Software Reddit Technology B2B 134

Doctor Spin

JANUARY 16, 2024

By day, the entire group would debate and decide who they suspected to be part of the Mafia, subsequently “eliminating” them from the game. The social psychology perspective focuses on understanding how individuals behave, communicate, and make decisions within a group. Doctor Spin | The PR Blog. The game unfolded in turns.

Wikipedia 52

Wikipedia Film Groups Journalism 52

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. Take advantage of the LinkedIn blogging platform – called long-form posts. How can you measure success of the long-form posts?

Corporate 100

Corporate Leadership Brand Branding 100

Practical Law Construction

JANUARY 17, 2023

Instead, here are some other things I’d like to see: An increased sign up to and adoption of the conflict avoidance pledge and similar measures, and the use of experienced dispute resolvers to avoid what we all know are formal, expensive and relationship-harming dispute resolution procedures (I am an ambassador after all!).

Construction 52

Construction Internal International Training 52

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

Stephen Waddington

NOVEMBER 21, 2018

There's no formal methodology and they’re not so much predictions as a series of stories that I’ve recorded on my blog during 2018. Practitioners have an important role in supporting international trade, and engaging public opinion in shaping a vision for the future of Britain. #3 Planning and measurement are limited.

Publicity 120

Publicity Analysis Measurement Tools 120

Waxing UnLyrical

NOVEMBER 30, 2010

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog. So when the idea of a blog first entered my head, I shared it with all of them. So when the idea of a blog first entered my head, I shared it with all of them. Thankfully he was on board with the blog idea.

Blogging 60

Blogging How To Social Media Community 60

Waxing UnLyrical

MARCH 11, 2015

“If you can’t measure it, you can’t manage it.” Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars.

Measurement 40

Measurement How To Analytics Customer Service 40

PR in High Definition

JULY 23, 2020

Chop, chop, chop – you can’t read a news site or have a conversation with someone at the moment without hearing about an organisation reducing staff numbers, cutting suppliers, or lowering budgets, among other cost cutting measures. Like the above, you’re creating more allies internally. Is there a way you can get closer to finance?

Resources 62

Resources Leadership Internal International 62

Reputation Us

DECEMBER 14, 2022

Surveys and focus groups are a good way to do this. See our blog for more details.). Highlight your leaders internally before promoting them outside the organization. We’ve been encouraging companies to hire a Chief Reputation Officer for years (see our blog for more details). See our blog for more details.).

Reputation 78

Reputation Insurance Insurance Employee 78

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. In an international group like PRGN, you can be successful only if you can also listen and understand the other party.

Agency 59

Agency Internal International Meeting 59

Waxing UnLyrical

SEPTEMBER 17, 2023

Heavens bless them, they jumped into action before 8 am ET that morning, and we spent the next several hours on group text/phone calls trying to retrieve the page, cancel credit cards, etc. And, oh: pretty cool that the FB hack led me to blogging again, after 2+ years, right? They were amazing, and I 💓 them all. Let me know!

Social Media 59

Social Media Facebook Media Internal 59

The Proactive Report

MARCH 1, 2016

Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. Don Bartholomew’s blog, MetricsMan , was a must-read for anyone trying to understand and implement best practices in PR measurement – not just because of how articulate and gifted a writer Don was, but because of how hard it made you think.

Twitter 100

Twitter Measurement Digital PR Hotels 100

The Proactive Report

MARCH 1, 2016

Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. Don Bartholomew’s blog, MetricsMan , was a must-read for anyone trying to understand and implement best practices in PR measurement – not just because of how articulate and gifted a writer Don was, but because of how hard it made you think.

Twitter 100

Twitter Measurement Digital PR Hotels 100

5W PR

JUNE 23, 2022

When a company is able to do that, it can generate a lot of positive exposure in relevant outlets, trade publications, and even columns in both local and international newspapers. The second ones need to be SMART goals, which means they are going to be specific, measurable, attainable, relevant, and time-bound. Simplicity.

Publicity 88

Publicity Reputation Technology Industry 88

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 192

Marketing Content Marketing Data Social Media 192