Remove Blogging Remove Examples Remove Product Launch Remove Writing
article thumbnail

Finding the Story in Your Product Launch

ReimaginePR

What, you didn’t think you needed to create a story for your product launch? In today’s article, I’ll show you how to incorporate an irresistible story into your launch so your product goes from zero to sixty, figuratively speaking, in no time. They’re just the tangible components of a product. Click To Tweet.

article thumbnail

Launch Marketing: Launch PR Strategy to Maximize your Brand Post Launch

5W PR

Let’s look at some of the best ways to leverage PR to make sure that your next product or idea is a success. What is a Product Launch Strategy? A product launch strategy is a plan that encompasses tactics and methodology for introducing a new product to market.

article thumbnail

The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Cision

Following are six examples of company announcements that can be paired with an event. Product Launch. Rolling out a new product at a trade show creates excitement which generates more booth traffic and, therefore, draws in more audiences to experience the product at the booth. Campaign Launch.

Company 222
article thumbnail

5 Steps to Take Your Editorial Calendar to the Next Level

Contently - Strategy

For example, that new product feature you’re releasing next month might add a new workstream to the calendar as you create a set of content assets to support the launch. For example, the sign-up target number for a new product’s landing page can be one of the metrics tracked for the new product launch.

article thumbnail

5 Ways PR Can Maximize Thought Leadership

ImPRessions - Crenshaw Communications

For example, if your B2B PR plan includes a new product launch in email marketing software, it pays to push that piece on new best practices for email marketing a week or so after the product launch, when the buzz is still fresh and interest and engagement is likely to be higher. Write the book.

article thumbnail

Straight From INBOUND 2022: Marketing Rules of Thumb

PR 20/20

You have to consider the audience and goal of what you’re writing. However, if you’re drafting copy for a blog post on a new product launch, there’s an exception to writing longer copy. In fact, HubSpot says 2,100 - 2,400 words is a good benchmark to get your blog post to rank better in search results.

article thumbnail

Why a business case may be the missing key to securing your PR budget

Onclusive

This initiative can be anything from a new product launch, to a proposal to increase spend on a branding campaign, or a significant investment with a new agency—to name a few. As an example, an increased budget may be necessary to develop new impactful content. Think of it as a sales pitch with robust data and justification.

Resources 195