Presspage

MARCH 6, 2018

This was made possible due to the launch of their sleek, easy-to-read News Room site that better showcased the airport’s press releases and marketing material, offered seamless integration for social media sharing and search engine optimization (SEO), and generated an exponential increase in online visitor traffic and engagement.

Airlines 87

Airlines Web SEO Internal 87

Doctor Spin

MARCH 1, 2024

Corporate communications teams. Large corporations and businesses typically have dedicated communications departments that offer entry-level PR roles. Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Maxim Behar

FEBRUARY 20, 2024

Thanks to the social media revolution, we are in the afterlife. Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. And there is no coming back.

Social Media 59

Social Media Facebook Airlines Web 59

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. United Airlines. Here’s hoping for smoother road in 2018.

Airlines 180

Airlines Reputation Journalism Crisis 180

Communications Conversations

JANUARY 28, 2015

Each year, about this time, I write a post highlighting all the big PR and social media career moves here in Minnesota in the last twelve months. Former role: Athletic Events Social Media Manager. Current role: Social Content Specialist, Sleep Number. Current role: Corporate Communications, Wells Fargo.

Social Media 60

Social Media Media Airlines Local 60

5W PR

SEPTEMBER 7, 2017

By: Kaia, Social Media Manager. In a time of social media-fueled cynicism, knowing what your brand stands for and communicating that effectively is a powerful tool. In a time of social media-fueled cynicism, knowing what your brand stands for and communicating that effectively is a powerful tool.

Trends 108

Trends Airlines Social Media Crisis 108

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY. CRISIS LESSON #3: MONITOR YOUR OWN COMPANY’S SOCIAL MEDIA POSTS AS YOU MONITOR YOUR CONSUMER’S.

Instagram 98

Instagram Crisis Local Privacy 98

PRSay

APRIL 6, 2018

United Airlines. Corporate malfeasance. Everyone’s now on social media. They make the point time and time again that the old guidebooks and teachings for crisis management are becoming increasingly irrelevant given the nature and speed of how issues emerge and escalate in the age of social media.

Crisis Management 125

Crisis Management Crisis Airlines Viral 125

The Stalwart Blog

MAY 9, 2017

Moreover, the order of priority for communicating any corporate response in a crisis should be: Employees. Next, reach out directly to your customers at the same time you speak to media. It can occur through email, social media, text and many other ways. Stakeholders. Too often, organizations get this backwards.

Crisis 90

Crisis Airlines Employee Fashion 90

ImPRessions - Crenshaw Communications

MAY 22, 2017

Look no further than a smartphone to access expert opinion, analyst reports, reviews, or social media discussions about specific brands or products. But in the digital age, such resonance is hard to achieve, given our fragmented media environment and the battle for customer attention.

Brand 185

Brand Branding Marketing Wireless 185

ImPRessions - Crenshaw Communications

MAY 15, 2018

Despite the fact that it wasn’t the first Autopilot-related fatality, neither Tesla nor its famously outspoken CEO Musk made any comment on social media about the incident. He spoke from the heart — without regard for the airline’s possible culpability. Southwest’s emotional intelligence.

Crisis 136

Crisis Privacy Airlines Facebook 136

Prohibition

DECEMBER 9, 2021

It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. Because of this open narrative, often people take straight to social media to call brands out – when historically you may have just sent an email to complain. Invest in social listening and media monitoring tools.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Presspage

MARCH 14, 2017

“Within KLM there was a corporate mentality, resulting in a workflow with little flexibility. “The CMS was well suited for regular corporate communications, but fell short when something had to be published instantly. We wanted to increase our publishing speed and share content through our existing social media channels.

Airlines 60

Airlines Crisis Corporate System 60

Shift Communications

JANUARY 22, 2018

Many social media crises, such as brands saying something inappropriate, stem from failures of integrity. Kenneth Cole failed a test of character and integrity when it tweeted commerce-related social media content in response to world tragedies, evincing a lack of care. Failure of courage , to not take an important stand.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

PRSay

SEPTEMBER 20, 2021

In August, United Airlines announced that all of its 67,000 employees must receive COVID-19 vaccines or risk losing their jobs. The airline, the first U.S. The airline, the first U.S. We know some of you will disagree with this decision to require the vaccine for all United employees,” the airline told its staff by email.

Airlines 174

Airlines Employee Communications Exercises 174

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. This goes for social media as well. Let the social conversations inform your next post. Turn from promotion to listening.

Crisis 78

Crisis Financial Banking Crisis Management 78

Bad Pitch Blog

DECEMBER 9, 2010

In a press release the likes of which the two of us have never quite seen before, it turns out that Peter Shankman, “creator of Shankman.com ,” will be hosting an “exclusive holiday party” for the “movers and shakers of the social media world.” The fact is, Peter , as he likes to be called, is now a “social media socialite.”

Social Media 96

Social Media Airlines Facebook Fashion 96

Cision

MARCH 11, 2016

Yesterday, CEO of Crescenzo Communications Steve Crescenzo kicked off the #RaganDisney Social Media Conference for PR, Marketing & Corporate Communications at Disney World in Orlando, Florida. If you wouldn’t share it at a party, don’t share it on social media,” he explained. No, probably not.

Social Media 0

Social Media Media Mobile Video 0

MaccaPR

JUNE 8, 2017

The best guests are partners with me – I’ve got a dozen regular contributors to my show, including political science professor Chad Murphy, who is great at adlibbing and promoting his segments on social media. Testify for us about social media. My advice about social media is straight forward: be intentional.”.

Radio 89

Radio Instagram Pitching Interviews 89

MaccaPR

SEPTEMBER 13, 2016

Sponsors from Speedo to Ralph Lauren fell away from Lochte, as social media posters and journalists feasted on the crushed reputation of the 32-year-old Olympian. And, more importantly, what can your company learn from the metaphorical burning of Lochte at the media stake – so your brand doesn’t get torched by the same crisis flubs?

Crisis 48

Crisis Airlines Reputation Corporate 48

Maxim Behar

SEPTEMBER 27, 2022

In the field of services and in the communication business it seems to be somehow easier, but the manufacturing enterprises, the tourism business, the airlines - all this was affected in an extremely negative way and each of these entities was struggling to survive. Well, now we communicate with them every day on social media.

Government 52

Government Tourism Ethics System 52

Norton's Notes

OCTOBER 18, 2016

This shows you how important a corporate reputation is to a company listed on the stock market – maybe its why we are seeing more PR professionals on boards. Indeed, as the FT points out , Samsung’s response, however dithering it seems, is actually pretty quick by corporate recall standards and should be seen as a bold step.

Crisis Management 28

Crisis Management Crisis Airlines Consumer 28

Sword and the Script

OCTOBER 29, 2019

Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Vertical markets include finance, airlines, gaming, and lifestyle brands, although any vertical market can use the tool. However, you could do that with anyone – a customer, analyst influencer, for example.

Pitching 64

Pitching Analytics Enterprise System 64

Prohibition

DECEMBER 17, 2021

In today’s social media-driven world, a good crisis management strategy is more important than ever. But just as every corporation doesn’t need the same crisis management plan, it is also true that not all corporations need the same messaging approach to their crisis communications. Who needs crisis communication?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Cision

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Social media works to display your news to existing fans, and potentially their followers too.

Blogging 215

Blogging Company Engineering Airlines 215

Shift Communications

OCTOBER 4, 2017

Innovations in technology and the rise of social media make it possible for bad press and controversy to spread virally. GetCRM has collected data on these events, among others, to analyze the financial costs for the corresponding corporations. It often takes decades to build a strong, respected brand.

Airlines 87

Airlines Financial Film Viral 87

Beyond PR

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Social media works to display your news to existing fans, and potentially their followers too.

Blogging 77

Blogging Company Engineering Airlines 77

Sword and the Script

NOVEMBER 7, 2023

The classic example of this is an airline that has an untimely delay with a plane and passengers stuck on the tarmac – and mentions on social media and news explodes. One catch among some of the incumbents is that some vendors will charge additional fees for coverage spikes over a certain threshold.

Employee 144

Employee Software Survey Tools 144

ImPRessions - Crenshaw Communications

MAY 30, 2017

Whether it’s your brand ambassador s pouting off offensively on social media or your airline behaving very, very badly to customers, knowing how to mitigate and repair has never been more important. Beginning in the 1970s it chronicles the department from the inside. Couldn’t be more timely.

Film 159

Film Crisis Writing Airlines 159

Ethical Voices

MARCH 28, 2022

And then after that, I really did a variety for the first part of my career of corporate and agency. I worked for American Airlines, for Hill and Knowlton, a real estate developer, law firm, national restaurant chain, and then I started my own firm. Then I went back to corporate America. I had it for about 15 years.

Ethics 52

Ethics Strategy Real Estate Local 52

Bianchi Biz Blog

OCTOBER 3, 2022

839,000+ mentions of CES2020 across social media platforms. Every business these days is short-staffed – from the airlines to the hotels to the taxi companies. Jim is president at Bianchi PR with 40+ years of B2B PR experience in corporate and agency settings across multiple industries. We can offer some help here! ).

Automotive 130

Automotive Mobile Technology Hotels 130

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

ZudePR

DECEMBER 30, 2016

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Social Media & Self-Awareness by Gary Vaynerchuk (10 March 2016) £13.60. Think low-cost airlines in their infancy. 2: Influence: The Psychology of Persuasion by Robert B. Cialdini PH.D.

Writing 84

Writing Google Meeting Airlines 84

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Maxim Behar

FEBRUARY 18, 2024

Since before the advent of social media, PR has also been accused of being involved in corporate or political propaganda. Corporate PR is different. I started talking about social media and how lobbyism is dead and outdated. This is why corporate propaganda is virtually impossible today.

Corporate 59

Corporate Advertising Advertising Government 59

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Other brands, like United Airlines, have worked to repair a loss of trust. Those who haven’t gotten this message will suffer the wrath of indignant customers and press, as Campbell’s no doubt did with this dubious Spaghetti-Os social media campaign. Companies like Yum! Do you need to freshen or update the language?

Brand 160

Brand Branding Film Internal 160