PRSay

JANUARY 22, 2021

After dealing daily with the health and financial concerns for employees and their families in a COVID world, genuine empathy will underpin all communications as never before. The imperative is creating a unique culture for all employees when many will not be in the office full-time — or at all. Avoid remote culture shock.

Trends 186

Trends Communications Skype Employee 186

PRSay

JULY 22, 2021

Until March 2020, working from home was, for most employers, an idea that raised many concerns — especially regarding cybersecurity, employee productivity and accessibility. A 2020 study from Growmotely, a company that matches organizations with remote workers, found that 97 percent of employees prefer not to return to the office full-time.

Employee 148

Employee Exercises Study Meeting 148

PRSay

JULY 9, 2021

No one can deny the value of a senior colleague mentoring someone new to the workforce — whether by helping her improve the skills she needs to meet the demands of the job, explaining how to navigate the nuances of organizational protocols or offering general career advice. An example that immediately comes to mind involves technology.

Nonprofit 218

Nonprofit Employee Internal International 218

Sword and the Script

AUGUST 8, 2023

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

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Case Study Study Company B2B 123

PRSay

OCTOBER 30, 2020

About half of the company’s employees live with vision loss. To mark National Disability Employment Awareness Month in October, Carver talked to PRsay about her work-from-home challenges during COVID-19 and how technology has evolved for blind and visually impaired people. How has the technology you use for work evolved?

Software 182

Software Nonprofit Technology Education 182

Communications Conversations

OCTOBER 14, 2014

But the marketers are often busy planning and managing agency resources. But again, the PR people are busy in meetings and planning out quarterly and annual plans. And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). So, content often gets short-shrift.

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Agency Resources Employee Internal 133

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

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Publicity Government Crisis Employee 199

Stern + Associates

AUGUST 3, 2022

Susan Stern shares how she made her dream of an honest, respectful and responsive client services agency a reality. Earlier in your career, you experienced “agency life.” We would create a workplace where every employee would feel respected, encouraged to share their thoughts and contribute as an active, involved team member.

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Groups Employee Strategy Ethics 104

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 98

Financial Conference Agency Resources 98

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. It is not advisable to have an employee of a communications firm present in the interview situation. A good place to connect and meet contacts.

Radio 64

Radio Pinterest Television Government 64

5W PR

DECEMBER 9, 2020

Throughout the worldwide pandemic, plenty of employees around the world have had to work from their homes to make sure they’re staying safe, and with all that work comes a lot of remote communications solutions. The key here is to match the most productive hours for each employee with the highest priority work.

Communications 88

Communications Employee Energy Local 88

PRSay

APRIL 5, 2023

Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners. Artificial intelligence has become an omnipresent topic in boardrooms and management meetings across the country in recent months. Here are three takeaways from the survey.

Survey 87

Survey Measurement Employee Retail 87

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

A high-growth tech company with financing behind it is in a perfect position to make the most of a public relations agency partnership. Some startups make small timing miscalculations, like bringing on an agency right after a major funding announcement. Some startups think an agency can work miracles without help or input from them.

Agency 205

Agency Pitching Internal International 205

Sword and the Script

SEPTEMBER 19, 2022

Internal communicators are striving to better inform employees – and improve engagement rates. Top internal comms goals: 74% said “keeping employees better informed with targeted/relevant content”; and. 70% said “improving employee retention and engagement.”. 47% said “in-person company/team meetings.”.

Survey 81

Survey Corporate Communications Financial 81

Ethical Voices

DECEMBER 18, 2023

We talk about being an agency for change makers. I’ve been an agency guy pretty much my entire professional life. Inkhouse is the fourth agency I’ve been at and I dare say my favorite one. I like helping B2B tech companies with really arcane technology tell stories that people care about. I agree with you.

Ethics 105

Ethics Data Training Agency 105

Bianchi Biz Blog

JANUARY 20, 2022

Amidst the challenges of the COVID-19 pandemic, supply chain issues and continued marketplace uncertainty, the attitudes of marketing agency clients are diverging into three distinct categories, according to the recent 2021 Agency Edge Research conducted by the Agency Management Institute and Audience Audit.

Automotive 84

Automotive Agency Tourism Mobile 84

The Hoffman Agency

AUGUST 10, 2023

Here’s where The Hoffman Agency comes in (and where I count my lucky stars). The Hoffman Agency is all about the crossroads of storytelling and innovative tech. After several emails back and forth, Lou quickly set up times for me to meet with him and the team at the agency. I found “the one” and decided to go for it.

Case Study 36

Case Study Storytelling Television Energy 36

Waxing UnLyrical

JULY 20, 2016

More than ever, clients demand that PR agencies prove their value. Successful agencies have become very good at telling their stories and quantifying the impact of their work. But what about the PR agency itself? Employee Capacity. Revenue Per Employee. That’s roughly $12,500 in revenue a month for each employee.

Measurement 40

Measurement Agency Employee Insurance 40

Deirdre Breakenridge

MAY 14, 2015

As a veteran of both corporate and agency environments, I know a few things to be true. One of them is that agency people say all the time that they understand a company’s business. And put yourself in the corporate hiring manager’s position – when agencies told me they knew my business, I laughed at them. I’m a People Person.

Industry 150

Industry B2B Corporate Agency 150

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. It may include a problem to be solved and a “hero” of sorts – humans (like a founder, customers or employees), or possibly a differentiating technology.

Publicity 256

Publicity Brand Branding Storytelling 256

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Most companies hire PR agencies to help them get out positive news. Each of these incidents is distinct, but all except one resulted from information supplied by Uber employees (or a contracted employee, in the case of the video posted by an Uber driver) and all are symptomatic of a corporate culture in dire need of change.

Reputation 159

Reputation How To Employee Financial 159

Stern + Associates

OCTOBER 3, 2023

The Future of Work: Balancing the Human + AI Equation For decades, technology has been helping humans perform tasks, taking the drudgery out of work, enhancing productivity and, in some cases, eliminating the need for people to be involved at all.

System 62

System Technology Leadership Groups 62

Cision

JUNE 22, 2017

He has also completed professional awareness projects at medical meetings in a multitude of therapeutic areas including cardiology, neurology, immunology and more. This past May, Eliot was promoted to president of MCS and placed in charge of heading up the long range business plans for the agency.

Healthcare 266

Healthcare Analytics Agency Trends 266

Cision

MARCH 17, 2016

Ed James, president/PR at Anthemic Agency, stresses the importance of understanding a brand’s needs to create a successful PR strategy. In this interview, he discusses what the agency has planned for its newest client Haufe, how he measures success and why employees are key to improving a brand’s communication.

Employee 120

Employee Agency Meeting Strategy 120

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Choosing the right PR agency for your company can be a daunting challenge, but fortunately there’s plenty of knowledge to be shared on the subject. Look for an agency with no conflicts but recent experience in your industry. Look for relevant experience. Look for relevant experience. Don’t neglect references.

Energy 136

Energy Agency B2B Leadership 136

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

Automotive 76

Automotive Mobile Technology Resources 76

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. The answer is no. How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Role of Tech PR in promoting technology companies Tech PR plays a vital role in promoting technology companies.

Strategy 62

Strategy Brand Branding Technology 62

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 52

Financial Conference Agency Resources 52

Stephen Waddington

FEBRUARY 21, 2022

While half their employees stayed at their posts in the labs and manufacturing, the other half joined the millions working from home. A celebrity engagement programme by agency Ready 10 led to more than 13,000 spaces being listed on JustPark for free. 80% of Scout groups continued to meet and volunteers delivered over 1.2

Publicity 131

Publicity Case Study Local Public Affairs 131

5W PR

NOVEMBER 18, 2019

A recent experiment conducted by Microsoft’s Japan arm tested the effect of a shorter work week on employee productivity. All other working conditions during this abbreviated work week remained the same: the employees were still paid the same amount, and they still had to perform the same amount of work. Department of Labor.

Employee 87

Employee Course Meeting Company 87

Konnect Agency

FEBRUARY 11, 2021

While we can only speak to our own experiences and there aren’t many of us who would consider themselves experts on working from home, one of the benefits of being a PR agency with skills in crisis communication and digital strategy has been our ability to pivot and act fast. Technology Issues. Interruptions.

Video 52

Video Meeting Privacy Technology 52

The Hoffman Agency

MAY 25, 2023

Between tight deadlines, endless meetings, and having to juggle multiple projects across a finish line, there is no denying that stress is an inevitable part of the job. In honor of May Mental Health Awareness Month, The Hoffman Agency has compiled 10 mental health tips specifically tailored for PR professionals. Know your limits.

Communications 36

Communications Exercises Creativity Technology 36

Onclusive

APRIL 12, 2018

We’ve grown quite a bit, and our team now includes Corporate Social Responsibility, our own in-house agency team, a Demand Operations/Lean Gen capability, Strategic Meetings Management, and, most recently, Customer Advocacy. We must continually apply new technology tools and a data-driven approach to verifying maximum influence.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Bianchi Biz Blog

MARCH 16, 2023

Awards are a great way to promote key products, technology, projects and people. An award recognition honors employees’ hard work and inspires others within your organization to step up to new challenges. As you consider editorial, social and event opportunities, don’t forget awards!

Automotive 62

Automotive Mobile System Technology 62

prTini

NOVEMBER 14, 2016

At a recent national PR conference, I had the opportunity to chat with an old-school PR practitioner who does a lot of coaching with agency leaders on innovation, team management, and growth. Specifically, is it the responsibility of these more traditional agencies to set the bar for the rest of the industry in terms of culture and policy?

Agency 28

Agency Policies Employee Internal 28