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S&T Live Recap: Gini Dietrich on the Evolution of the PESO Model and the Impact of AI

PRSay

Dietrich, CEO and founder of Arment Dietrich, a Chicago-based communications firm, is the author of the 2014 book “Spin Sucks” and the “Spin Sucks” blog. When we looked at the model in 2020, we realized there were things in it like Google+ and Vine that no longer existed,” she said. These are not people we should ignore.

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Person of the Year, 2014?

David PR Group

Last year, I had great responses from a blog post and survey about TIME ’s Person of the Year, so I decided to revisit the topic as we start to look back on the people and events that shaped the news in 2014. My nominees for 2014, in no particular order, are: Jeff Bezos. The post Person of the Year, 2014?

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How Social Media Impacted the 2014 Indian Elections

Waxing UnLyrical

After all, it takes money – a significant amount – to produce and run expensive television or radio ads, which are still key in reaching audiences. And by June 2014, India will have 243 million internet users, at which point of time, it is expected to overtake the U.S. as the second-largest Internet base in the world.

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Will Television Follow Newspapers’ Fate?

Flatiron Communications

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. The post Will Television Follow Newspapers’ Fate? Comcast CEO Brian Roberts. ” Tell that to the L.A.

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2015 State of the News Media Report

The Proactive Report

The percentage listening in 2015 was up two points over 2014 levels (15%). In 2014 three different companies spun off more than 100 newspaper properties, in large part so that their still-robust broadcast or digital divisions would not be affected by the newspaper industry’s continuing financial woes. Key trends. Things to consider.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets.

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Video Content Trends for Media and PR Professionals

Cision

Cisco forecasts that by 2019, video will make up 80 percent of all consumer Internet traffic, up from 64 percent in 2014. Just like television, most people turn to video for entertainment, lifestyle information and news, but they’re also interested in learning and open to being moved or inspired to act.

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