Sword and the Script

JANUARY 26, 2016

In 1954, the television had reached a critical milestone : 26 million U.S. Long before product placements and sponsored content, one iconic American brand placed a big bet in creating its own television program – another example of an early content marketing initiative – at the urging of its public relations department.

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Content Marketing Marketing Television Film 60

PRSay

JULY 23, 2019

Former President Bill Clinton traveled to North Korea as a special envoy, leading to Ling and Lee’s release after 140 days in captivity. “It I had traveled to Northeastern China to report on a story about the trafficking of North Koreans into China and the hardships they endure. Personal stories. Authentic voices. Real stakes.

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PRSay

DECEMBER 2, 2020

We’d do an employee-news note after a story had run, which most [employees] had probably already read in a newspaper or seen online or on television. Our government-relations team took the lead in reaching out to the families, traveling to Ethiopia to see what we could do to assist there. We were playing catchup.

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Crisis Management Crisis Crisis Communications Airlines 106

PRSay

MARCH 22, 2017

Aside from presenter errors, a lot can go wrong on live television. Information travels quickly. In other words: saving the Oscars is a spur-of-the-moment operation for PwC and the Academy, and the event badly needs a crisis playbook. Here’s how they should start: Plan for the worst. The audio can go out. Prepare a statement.

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Reputation Specialist Michael Toebe

MAY 19, 2022

He sees Putin differently than the rest of the world because he has different experiences with him, is well compensated because of the business connection and either is in denial as to the other part of Putin’s character or has rationalized the warmonger’s leadership. Schröder because this is his achievement, a result of his work.”

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ZudePR

JUNE 6, 2016

According to Nielsen, the average American spends 158 hours each month watching television(!!). The lessons were largely "by example", but his integrity and leadership made a distinct impression on me. #12: On practical steps/habits) To be maximally concentrated I travel. That's 1,896 hours per year. It's your choice. #10:

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Maxim Behar

JULY 13, 2023

Host : Earlier today in the Parliament, over personnel appointments, over the change of the leadership of regulators, “GERB-SDS” and “We Continue the Change-Democratic Bulgaria” disagreed again. And something else that surprised me was that they continue to talk through the television screens and through press conferences.

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Communications Conversations

MAY 13, 2015

He’s a good listener, helps other students with ideas and critique, and is looked up to for his natural leadership abilities. Fueled by his love of travel, Michael applied for and earned a brand ambassador internship in Dublin, Ireland, with Insomnia Coffee Company, which he plans to start shortly after graduating this May.

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Maxim Behar

NOVEMBER 16, 2020

Maxim was a professional, a precise journalist, an incredible traveler, a person for whom we have visited around 150 countries while reading his books. In general, there is a crisis of leadership around the world. On March and April, we had this headquarters on television every morning. Maxim Behar: We all have to win.

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