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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

Meeting 131
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Say Goodbye to Paywalls with Critical Mention’s Licensed Content

Critical Mention

Critical Mention’s Licensed Content offering makes it incredibly simple for media pros to track and measure mentions within worldwide news sources and industry trade journals. . Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention.

Radio 174
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Susan Slusser – Meet the Media

Landis PR

Covering baseball, it’s all about the new rules right now, especially adding the pitch clock to a sport that is famous for having no clock. I also regularly get proposals from doctors to write about sports injuries, using them as experts on whatever the specific injury might be. What story or stories are you most proud of?

Meeting 52
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9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. These posts help PR writers come up with more relevant story angles and media pitches and craft them in a way that is more likely to gain journalist attention.

Blogging 170
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Thinking Critically with Robyn Stevens

Critical Mention

Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect.

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Why am I on your media list?

Prakkypedia

Several times a week, I receive emailed media releases or media pitches from a wide variety of firms with a wide variety of topics and “stories to sell”. It’s useful and instructive because I gain insights into how some PR practitioners pitch to media, how they structure their email pitches, how they write their media releases and more.

Media 61
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Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News

Bianchi Biz Blog

How long have you been in journalism and how did you get started? I started in commercial radio in Omaha, Nebraska, in 2006 at the mighty KEZO, which meant I played a lot of fantastic rock records between the hourly weather and traffic reports! Music and cars; I suppose that sums up my journalism career!

Meeting 78