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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world. What advice do you have for PR people that want to pitch you? Know your audience. That works both ways.

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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. These intimate settings can allow your company to have a home base for uninterrupted media interviews, as well as customer meetings. in person and 40.1K digitally).

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Obstacles & Opportunities: The PR Facts You Need to Know About CES 2022

Bianchi Biz Blog

Making its return to Las Vegas as an in-person (as well as digital) event, CES 2022 will undoubtedly continue to be one of the most competitive trade shows we’ve seen in our nearly 30 years of doing business-to-business public relations This fact about hyper-competition is true for both journalists and exhibitors alike.

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A PR Agency’s Tips on Creating a Strong Thought Leadership Strategy

Konnect Agency

This strategic plan can be mapped out through a content plan full of your experts’ thoughts and ideas, staying plugged into trade publications’ editorial calendars, and through relevant industry trends and updates that are influenced by the news cycle. Securing Interviews To Establish Credibility. Final Thoughts.

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Meet the Media: Michael Freeze, Features Editor at Transport Topics

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? I’m proud of the work our team at Transport Topics has done in trade show coverage. What advice do you have for PR people that want to pitch you? Get to know the editors you pitch to. A space to watch, for sure. Know your industry.

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Is Media Relations Getting Harder?

Sword and the Script

4 Big Media Trends that have Upended PR and Marketing. How B2B Marketing Can Get More out of Trade Shows. It’s always been dirty little secret in PR (and editorial) that advertisers get better coverage in the trade publications. Pitch a story about how the world is ending. Which leads me to the second problem.

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9 Secrets Of Great PR For Startups

ImPRessions - Crenshaw Communications

Prepare before you pitch. I’ve seen many startups rush into PR the moment they close a round of fundraising or participate in a major trade show or accelerator. So instead of rushing the funding news, consider spending an extra two or three months meeting journalists for background interviews. Prioritize.