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Behind the Headlines With Laura Braden Quigley

Cision

What are some of the key components of a successful media relations strategy? What role does social media play in your job? How has social media transformed communication? Social media has changed the PR game entirely. Nowadays, social media is an integral piece of your overall communications strategy.

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10 Strategies to Ignite Your Marketing, Sales & Service Automation Platform

PR 20/20

For example, many teams use various social media monitoring and scheduling tools, when much of the capabilities are now possible in HubSpot. These could be for both internal and external communications. Get more information about predictive lead scoring from HubSpot's Knowledge Base. Be Smart About Your Data.

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HubSpot Training: How to Uplevel Your Team’s HubSpot Platform Savvy

PR 20/20

It included: Weekly HubSpot product updates posted to our internal wiki. We would post updates or articles to our internal social network (or wiki) each week, then bring those posts up for discussion during our morning meetings. In other words, social media is the ultimate way to do inbound marketing. Weekly Updates.

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AMA Q&A: Marketer’s Confidence, Leadership Opps & Pokémon Plays

wiredPRworks

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. 30% plan on increasing the size of their marketing budget over the next six months – more money will be put toward media placement, new product development, sponsorships, and market research and analytics. The AMA is trusted by nearly 1.3

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5 Biggest HubSpot Onboarding Challenges and How to Overcome Them

PR 20/20

Some of these tools include email marketing, social media marketing (both organic and paid), landing pages, smart content , and more. To increase adoption, what resources can we provide our team with, both internal and external? CMS Hub : CMS Hub enables users to host their websites on HubSpot.

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New to HubSpot? Here's How to Set Up Your Portal for Success

PR 20/20

Marketing analytics, marketing automation, CMS and web experience, social media, and CRM capabilities. If you have multiple parties in a single portal (think: your marketing agency, website development team, and your own internal users), consider assigning them a team to keep track of who’s who. Build Out Knowledge Base.

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How to Create Your Content Strategy From Scratch

Contently - Strategy

It’s the VP of marketing, it’s the SVP of marketing, it’s the assistant to those people, and the interns. If you have a unique data asset or you have some knowledge based on the work you do and the service that you provide, double down on that.” I push back. It’s not [just] the CMO.

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