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What is Technology PR?

5W PR

This field involves a combination of media relations, content creation, event planning, and social media management to effectively communicate a company’s innovations, milestones, and values to the target audience. Social Media Engagement: Leveraging social media platforms for technology brands is a fantastic idea.

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12 Months of Content Marketing For 2018

Cision

” as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. But a better strategy is to plan out your content several weeks or months — even quarters — ahead. June: Plan Around Product Launches.

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3 Ways to Incorporate Visuals into Your 2017 Marketing Strategy

PR 20/20

Luckily, there’s a surefire strategy that satisfies the needs listed above: visual content marketing. Are you still contemplating how you’ll incorporate visual content marketing into your 2017 strategy? For example, content can be repurposed into: Infographics: Guide your readers through stats and numbers.

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Study: Marketing Budgets Take Aim at Digital, Social and Mobile

Sword and the Script

Marketers are more optimistic about the economy, expect marketing budgets to increase and will spend more on digital, social media and marketing analytics. Survey respondents said more and more of that budget will focus on digital, social media and mobile tactics in the future. Social Media Marketing Gets a Boost.

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12 Months of Content Marketing

Beyond PR

as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. But a better strategy is to plan out your content several weeks or months — even quarters — ahead. February: Strategize Your Blog Content for the Future.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Social media services like Edgar can help you reuse your best social posts to bring in more views.

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How to Use Your Blog to Connect with Your Audience

ReimaginePR

But, that’s okay, because by creating a solid blog strategy, you can find your audience. This means photos, infographics and other graphic elements that break up large chunks of text. Direct Your Social Media Audiences to Your Blog. You can tease your content on a social media post, and then link back your blog.

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