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Infographic: What’s the State of the Media in 2016?

Cision

Last week, we released the State of the Media 2016 Report , which used a survey of over 300 journalists and Cision’s own media experts to provide insights into how to build better relationships with the media and earn more coverage. More than half of journalists use social to source stories.

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3 Link Building Strategies For Improving Off-Page SEO (Infographic)

PR 20/20

But if you want to take your brand’s exposure up a notch, you must focus on building an effective off-page SEO strategy. Here are 3 link-building strategies to get you started. A recent study found that infographics are shared 3x more often than any other visual item. Optimize your social media presence.

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3 Tips for Effective Infographics: Data, Design and Distribution [UML]

Sword and the Script

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics. 1) Data visualization.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Beyond PR

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. Follow him on Twitter @nbell94102.

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10 Steps to Writing Content that Gets Read [Infographic]

Solo PR Pro

Solo and solo plus communication consultants are often involved in client content production from developing the strategy to writing and amplifying the content. This infographic from SmartBlogger presents a nice visual checklist of 10 steps to produce all types of content from blog posts to white papers.

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Harnessing Social Media for Consumer PR Success

5W PR

In today’s digital age, social media has become an integral part of our daily lives. Why is social media so attractive to consumers? Social media platforms have captured the hearts and minds of billions of people worldwide. Social media provides a sense of connection and community.

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How A Solid PR Strategy Can Recession-Proof A Business

ImPRessions - Crenshaw Communications

Once it’s well executed, a successful PR strategy can drive immense value for companies, even during a recession. A well-executed PR strategy can help build an organization’s reputation and increase awareness among target audiences, driving preference for prospective customers.

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