How To Media Training Workshop Writing 
wiredPRworks
FEBRUARY 11, 2016
On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Thanks to the Ascend Training team for inviting me to present this program! Join us in the training room on Michigan Avenue or online. SOCIAL MEDIA TRAINING SUCCESS TRACK.
PRSay
SEPTEMBER 28, 2018
After the coverage, you should write a “non-thank-you note” expressing appreciation for the coverage without sounding like they did it for YOU. We should learn that from watching what they write or air. A good question to ask is “How is the changing media environment is affecting you personally?”.
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The Proactive Report
AUGUST 28, 2018
Adam Catzavelos did write an apology on Twitter but it wasn’t well received. PR Takeaways: Hold social media training sessions with all employees, including execs. PR Takeaways: Hold social media training sessions with all employees, including execs. You can be identified very quickly on social media.
PRSay
APRIL 19, 2019
Thinking back to that first speech I gave to PR pros on boosting media pitching is crazy, because at the time I had no idea what a fork in the road that would be. If that day finished out the way it started, then there’s no way would I be writing you this post. Paid training gigs soon followed, then multiplied.
PRSay
NOVEMBER 28, 2018
This was the classic tech pitch — writing to “introduce” a technological tool that gauges public sentiment on issues and purports to use AI to deliver new and different insights. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Smart approach.
PRSay
MAY 31, 2018
You don’t just learn a template for writing a good pitch email. I think the best kind of media relations, and the most effective kind of media relations (long term), is the kind where you actually explain everything you’re doing out loud, right to your media contacts, and they keep coming back for more.
Waxing UnLyrical
NOVEMBER 4, 2015
PR school taught people why great writing is an essential part of the profession. So why don’t we put those two things together and build in social media video that connects us to the people we’re trying to reach when they’re in the moment. A few years ago, I sat in on a workshop by Paul M. And in many ways it still is.
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