financial-brands-struggle-to-join-the-conversation 
Deirdre Breakenridge
AUGUST 21, 2015
Having the CFO join the meeting is a huge opportunity to get closer to the person that controls the purse strings. Having the CFO join the meeting is a huge opportunity to get closer to the person that controls the purse strings. For years, PR was the intangible service questioned by so many CFOs. But, you get used to the titles.
Deirdre Breakenridge
AUGUST 21, 2015
Having the CFO join the meeting is a huge opportunity to get closer to the person that controls the purse strings. Having the CFO join the meeting is a huge opportunity to get closer to the person that controls the purse strings. For years, PR was the intangible service questioned by so many CFOs. But, you get used to the titles.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
5W PR
JULY 11, 2018
Unfortunately, smokers would have struggled to exhale for a long time, which caused smoking helplines to show on the screen. KFC is a fun and carefree brand with a great attitude towards marketing stunts. Top Publicity Stunts of 2017-2018. Cancer Research. Walkers Crisps. KFC Christmas Campaign. Elon Musk’s SpaceX Launch.
Mark My Words
MARCH 29, 2021
The announcement of both roles last week certainly played into the idea that this was more than just a money spinner for the Montecito-based ex pat – although there is no doubt all sides are set to benefit financially. The Telegraph Jobs appear to be like buses for Prince Harry. And not just for the company that gets their endorsement.
Reputation Us
MAY 1, 2019
Nonprofits that partner with related businesses do well for their nonprofits, at the same time they help create a bridge for the companies they join with toward solid reputation management. Published by the Nonprofit Association of Oregon on May 1, 2019. Authored by Casey Boggs , ReputationUs. A CEO is positively involved in the community.
Waxing UnLyrical
JULY 11, 2012
There are many descriptions of how we can use social media as a listening tool , to complement (or replace) our more interactive approach where we converse too. In an ideal world, we’d be able to search for these keywords in social conversations, and they’d lead us to the Holy Grail of sales. People are not scripted robots.
5W PR
FEBRUARY 21, 2020
According to 5W’s 2020 Consumer Culture Report , some consumers are influenced when a brand aligns with a cause they’re passionate about (83%), and others would like to see a CEO of a company speak out on issues they care about (76%). Brands who have failed to join in on the long-overdue movement may struggle in the long run.
Expert insights. Personalized for you.
150 
Let's personalize your content