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Waterhouse PR: Cision Cut Our Media Monitoring From Hours to Minutes

Cision

Scrubbing through Twitter, Facebook and Instagram to find what was working for our clients and what people were talking about was a total time suck,” says Natalie Jenereski, a digital PR strategist at Waterhouse. It would be this process of typing all these individual keywords into Facebook, Twitter and Google.”.

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Facebook page ) and. USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). Needless to say, that message was shared widely across Facebook. The first rule for any online crisis ?

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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

You’re scrolling through Facebook and your past posts - with images recalling a five-year-old inside joke, best friend’s wedding, or favorite family vacation at the lake - spark memories that come flooding back like it was yesterday. The archive indexes papers from 1980 back to the paper's founding in 1851. Source: Maccabee.com ).

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How to Prepare a PR Crisis Plan

Prohibition

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your customers could make their displeasure known on your Facebook page and Twitter feed. What if someone made an offensive statement on Facebook, Twitter or Instagram? Your brand could be dragged through the mud.

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5 Business Press Hits & The PR Strategy Behind Them

Shift Communications

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

I mean, infrastructure is like the most local thing and the most global thing that you can imagine all at the same time. It’s local, because it literally becomes part of the world around you. Facebook is where advocacy takes place. If Twitter is a quarter of Americans, Facebook’s going to be 80% of Americans.

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General Election 2019: Two sides to every story

Stephen Waddington

The photo was featured in every newspaper the next day and even placed on the cover of the manifesto. Boris, visible in your local area We should not underestimate the power of local media. Boris, visible in your local area We should not underestimate the power of local media. So it proved in the North of England.