article thumbnail

The Steep Mental Exercise of Child’s Hill

Sword and the Script

At this next race, Child’s Hill was to be the difference, according to the opposing coach as reported in our town newspaper. He also read the town newspaper. Child’s Hill was a Mental Exercise. He took us out there to exercise our minds. The Hardest Sport in the World.

article thumbnail

Message in a Bottleneck: How to Reach Your Fragmented Audience

PRSay

Here’s what’s important about this exercise: The average number of viewers for those shows was 38 million in 1998, 27.8 The same thing has happened with newspapers. No soup for you if you didn’t get “Seinfeld,” “American Idol” and “The Big Bang Theory,” respectively. That was just for fun. million in 2008 and 18.6

How To 137
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Communicators Can Help Americans Vote in 2020

PRSay

Expanding the right to vote to include more citizens has been an ongoing exercise since the Constitution came into force 231 years ago. Each stage of this expansion has involved PR campaigns to sway public opinion.

article thumbnail

9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

The site is always looking for contributors, making it a go-to for thought leadership pieces and guest blogging. This brain exercise is touted as “a foolproof way to come up with new solutions and original ideas.” And, one of the best things about The Muse? The Cision Blog. ” Learn to play here.

Blogging 170
article thumbnail

Communications for Cockroaches and Unicorns

PR in High Definition

Similarly, it can make your PR easier or harder – we recently asked the team at the Sun newspaper how much due diligence they do into the brands that they take stories from – and they admitted to being reluctant to feature brands that have terrible engagement or customer experience reviews online.

article thumbnail

P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros.

article thumbnail

How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

This too is well worth a read (mine’s not an industry how-to book but the principles hold): The Ultimate Thought Leadership: How To Write an Industry ‘How-to’ Book. #3 There were points when I thought the whole endeavour was just a huge exercise in procrastination. As this article went to press a new post popped into my inbox.

Writing 83