Onclusive

JUNE 11, 2021

Key messages are the essence of what you wish to communicate, serving as the foundation of your communications strategy and giving it focus and control. Successful brands put a lot of thought into their messaging, how they want to deliver those messages, through which channels, and how they want to evolve them over time. Join Stacey Hedman of the International Fund for Animal Welfare (IFAW) and Sean O’Neal of Onclusive as they share tips for measuring whether your messaging is resonating i

How To 370

How To Internal International Employee 370

Communications Conversations

JUNE 11, 2021

Governance isn’t one of the sexiest areas of social media marketing. But, it’s a damn important one. And, after the year we all just had, if you haven’t already, now is the perfect time to revisit your social media community guidelines. You know, that document you post to your social pages (or link to on your web site) that outlines what your fans, customers, partners, vendors and employees can and cannot do on your social media pages.

Guidelines 190

Guidelines Community Social Media Examples 190

PRSay

JUNE 11, 2021

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic. The Bloomberg School of Public Health is part of Johns Hopkins University in Baltimore.

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Publicity Social Media Report Fashion 157

Cision

JUNE 11, 2021

Drew Goins gets promoted at The Washington Post, Paloma Esquivel joins the LA Times, and more.

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Media Blogging 120

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Waxing UnLyrical

JUNE 11, 2021

Wait. The FDA winning the Internet? One of the coolest media wins last week came from the FDA (h/t Kristy Cartier ). It had to do with something I’m really into (and never expected to be): cicadas. Check out this tweet from June 2: My fascination with these bug-eyed, er, bugs doesn’t extend to my plate. That said, it certainly makes for good dinner party conversation ( #seewhatIdidthere ).

Social Media 100

Social Media Local Twitter Course 100

Muck Rack

JUNE 11, 2021

6 questions with Ian Boudreau from PCGamesN

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Axia PR

JUNE 11, 2021

Boosting your online presence need not be long and tiring. Use these image optimization tips and increase your website’s SEO ranking. We know that a website’s content plays a significant role in capturing user attention. Well-planned and search engine optimization-friendly content can generate value for your users and help you build your brand. However, your website’s images also matter.

SEO 62

SEO Engineering Brand Branding 62

Contently - Strategy

JUNE 11, 2021

My MBA program didn’t have all the answers when it came to marketing. Business school taught me some basics, but when I co-founded my own startup called Flexiple while still in school, I learned the hard way. Flexiple is a network that helps companies match with freelance designers and developers. Four years after starting it from scratch, we hit $2 million in annual revenue.

Marketing 106

Marketing SEO Reddit Viral 106