Sun.Apr 14, 2019

10 B2B Marketing Trends That Will Skyrocket Your Strategy

B2B PR Sense

B2B marketing trends are like a compass. While you move forward in your business endeavors, marketing trends help to keep you on course. Trends shed light on what marketing strategies and tools work and help dictate where to spend your brand's resources.

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Infographic: Social media stats to inform your next move

PR Daily

How are you investing in online networks for the rest of 2019? Here are some helpful tidbits to guide your next campaign. Which online platforms are most likely to help your organization raise awareness and reach new customers? Social media is an ever more important tool for PR pros and marketers.

Harnessing the power and reach of email marketing 

Agility PR Solutions

Email marketing is an often underutilized element of digital marketing that more businesses can benefit from. In the ever-changing environment of digital marketing, it’s vital to pay attention to consumer consumption trends and what makes the most sense for a business.

Letter from 30,000 feet: airplane mode

Stephen Waddington

Wifi in the sky, fake news toolkit, Wikipedia’s gender bias, ethics of AI manipulation, marketing and PR measurement, and farewell social for Lush. This week’s letter was written midflight between Seattle and London Heathrow. It’s no longer possible to escape the internet on a flight.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

New report ties revenue growth to companies with healthy cultures

Agility PR Solutions

New research from Grant Thornton and Oxford Economics shows that cultural factors such as collaboration, employee engagement, employee retention, and customer satisfaction have a clear relationship with revenue growth.

11 ways to leverage Snapchat for event marketing

Agility PR Solutions

Snapchat is an important mobile social network among teens and Millennials, where among its 188 million users, people under 25 are spending an average of 40 minutes per day.