article thumbnail

Event Sustainability — The Triple Bottom Line

Landis PR

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. Investors often use ESG to assess the risk and potential return of an investment.

article thumbnail

PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Find Someone’s Email in 2024

Buzzstream

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. For example, below is one from Nick LeRoy who has a great SEO newsletter called SEO For Lunch. Note: I blurred this out so the journalist doesn’t get spammed.)

How To 83
article thumbnail

As Trust Declines, How Are You Helping Clients (or Your Agency) Earn It?

Rock the Status Quo

If you are one of those companies that doesn’t invest in SEO ( big mistake! ), it might even rank better than your own website, making it a critical touchpoint for those looking for information on you. it’s also the #1 thing that will improve traffic and SEO ranking for your website. Digital PR'

Agency 100
article thumbnail

Can a PR Software Vendor Provide “Guaranteed” Editorial Placements? [PR Tech Sum]

Sword and the Script

It has “more than 250 corporate and government clients across Singapore and New Zealand,” according to the announcement. Here’s a roundup of other news and links from the world of PR technology. Notified by Intrado added “coverage books” to its PR platform. PR Tech Sum] appeared first on Sword and the Script.

Software 119
article thumbnail

15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

You can also pull from third-party data sources, like government sites. Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google.

Google 71
article thumbnail

PR Insights from the 2017 Trust Barometer

The Proactive Report

The 2017 Edelman Trust Barometer has some interesting data for PR practitioners. Trust in business, government, NGOs and the media all declined this year. PR Lessons . If you do not yet have SEO under your belt make it a priority. Here the top 10 insights from the report. Trust in Authorities is Eroding Worldwide.

System 100