Presspage

SEPTEMBER 1, 2017

Uploading your press releases in pdf does not support your SEO. For more tips to improve your SEO, read A good newsroom will support your SEO. Google does not like pdf. Also, it may drive visitors away that do not feel comfortable downloading a file from your website, or those that simply can’t be bothered.

SEO 95

SEO Engineering Measurement Mobile 95

5W PR

APRIL 28, 2022

Marijuana has been vilified by the federal government and the media for decades. With content marketing, a brand can boost its SEO ranking, establish itself as an authority on the topic, and attract new leads. One of the main reasons for this is pressure from the public, the government, and religious or cultural organizations.

Marketing 88

Marketing Government Guidelines Education 88

Bianchi Biz Blog

NOVEMBER 9, 2020

government statistics showing newsroom employment dropping 29 percent since 2010; and. The second – and perhaps most powerful – way media coverage can help you extend your reach is through SEO (search engine optimization) on Google and other search engines. Media Relations Adds Credibility, Reach & SEO to Your Campaign.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Doctor Spin

MARCH 27, 2023

India’s Government Wants Total Control of the Internet The most dangerous thing about the internet isn’t any shenanigans perpetrated by its users; it’s nations seeking to control the perceptions of their people. SEO Split Test Result: Power of Caps Lock in the Title Tag NOOOOOOOO! humanity) should’ve kept this a secret?

Media 52

Media SEO Government Twitter 52

Sword and the Script

DECEMBER 21, 2021

government will finally get serious about the social media monopolies and start by breaking up Meta/Facebook, Google, etc. Pay-to-play. “I I see a consolidation of media outlets, combined with more Pay to Play opportunities.”. Jason Brown , Principal, PublicCity PR. Social media breakup. third party tracking (e.g.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Deirdre Breakenridge

APRIL 17, 2017

The site has 5,000 agencies and consultant profiles in areas including crisis communications, public relations, internal communications, government affairs, investor relations, content marketing, social media, SEO, website development, photography, and video. Listing & Search are Free. See more articles on our Insights Blog.

Measurement 247

Measurement Communications Banking Crisis Communications 247

ImPRessions - Crenshaw Communications

MAY 8, 2017

Each offers its own nuances, with “public affairs” implying government relations or legislative goals and “corporate communications” referring to all internal and external communications activities as a management function. ” The changes aren’t just semantical. Finally, there’s professional pride.

Publicity 245

Publicity Public Affairs Agency Corporate 245

Bianchi Biz Blog

NOVEMBER 11, 2021

Online search is everything these days, and a news story run by a valued, trusted media outlet not only ranks higher in Google searches than your own content, but it also keeps adding SEO value for a long, long time. Top Automotive Suppliers’ ESG Reports Focus Mostly on Environment and Little on Governance. Author: Jim Bianchi.

Automotive 77

Automotive Media Report Print 77

Landis PR

SEPTEMBER 18, 2023

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. Investors often use ESG to assess the risk and potential return of an investment.

Government 69

Government Measurement Groups Corporate 69

Stephen Waddington

JUNE 5, 2020

According to a survey conducted by Oxford University’s Centre for the Governance of AI, many Americans fear a future where mechanisms of AI become too intelligen t. Spoiler alert: Ava passes the test, as she manipulates the programmer in helping her escape, and proceeds to leave him behind in an isolated house.

Healthcare 90

Healthcare Ethics Software SEO 90

Sword and the Script

OCTOBER 25, 2022

It’s expanded to include public affairs and government relations as the norm.”. Clients are far more open to press releases to just boost SEO vs. earned media, and they are more open to paid media opportunities. Note: Sorry, Press Releases Do Not Help Your SEO Anymore. Much more attention on social media and SEO.

Communications 120

Communications Crisis Internal International 120

Stephen Waddington

JANUARY 27, 2019

Trust shifts in 2019: Employers lead NGOs, business, media and government I've had chance to read the 2019 Edelman Trust Barometer over weekend. Help me write a new handbook for 2019 I’m working on a new how-to book for marketing, PR and SEO for 2019. It's a must read for anyone working in PR. It’s intended as a practical handbook.

Handbook 60

Handbook Instagram Government Community 60

5W PR

JUNE 15, 2022

For example, companies in the cannabis industry can set up SEO and email sign-up targets. When coupled with the fact that legislations are constantly changing and there is a significant involvement from various governments all over the world, it’s not always easy for companies in the cannabis industry to tell their stories.

Brand 88

Brand Branding Consumer Pitching 88

Sword and the Script

SEPTEMBER 8, 2020

Executives (22%) Customer (21%) Employees (12%) Board (11%) Shareholders (11%) Notably, PR ranked media, government officials, influencers and activist groups lower – each with less than the 10% of the votes. The results? If you want to change corporate culture, focus your efforts on executives, customers and employees.

Survey 94

Survey Industry Leadership Study 94

Shift Communications

SEPTEMBER 12, 2017

Choosing data well comes from great data governance, including documentation of what’s in our data, how we acquired it, and how we prepared it. Too much detail , and our data will not form accurate predictions from overfitting or flat-out crashing our software due to size. Sources of Great Data for Predictive PR. Social media data.

Analytics 92

Analytics Software Data System 92

Sword and the Script

AUGUST 30, 2022

SEO vendor Semrush Holdings (NYSE: SEMR ) tech startup Prowly announced second quarter earnings. PR pros at brands (50%) are most likely to earn $100K or more per year, followed by government (42%), agencies (38%) and nonprofits (32%). Sequentially, revenue and profit also fell from $13.9 Revenue grew to $62.6 Focus on people.

Publicity 85

Publicity Survey Enterprise Pitching 85

Stephen Waddington

DECEMBER 30, 2019

Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). Digital: investment in content and paid social, but cuts in SEO and social listening 8. We’ve lost some battles but won others. It’s a race to the bottom.

Government 103

Government Education Print Ethics 103

Critical Mention

NOVEMBER 7, 2019

“EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” EKA is a leader in providing public and private sector experience and assistance when making critical decisions. ” What are Your Favorite PR Trends?

Communications 81

Communications Crisis Communications Media Crisis 81

Contently - Strategy

DECEMBER 12, 2018

The brand had a slick new site, detailed persona work, and a strong SEO gameplan. This year, I’ve seen enterprise brands started to come to grips with the harsh reality that they have dozens of departments and LOBs creating content in silos, with little brand governance and quality control. It’s chaos.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

Stephen Waddington

JULY 19, 2022

That said – prior to course, I knew nothing at all about pitching and insights for example, and very little about SEO or joining governance boards. I’m not sure I could walk into a new job tomorrow and successfully apply Anne Gregory’s planning model with 100 per cent outtake success, off the top of my head, for instance.

Mobile 142

Mobile Meeting Course LinkedIn 142

Sword and the Script

MARCH 2, 2021

Proof Analytics partnered with Mettle Capital to deliver environmental, social and governance (ESG) data for investor relations. If you enjoyed this post, you might also like: PR Coverage May have a Bigger Influence on SEO than Links. PR tech mentions. Get more than a proactive partner – add an extension to your marketing and PR team.

Company 148

Company Tools Technology Software 148

Solo PR Pro

MAY 8, 2018

Government relations. Search Engine Optimization (SEO). Event planning. Fundraising. Integrated Marketing Communications (IMC). Internal communications. Internet marketing. Investor relations. Journalism. Market research. Media buying. Media relations. Non-profit management. Product management. Promotions. Public affairs.

Public Affairs 40

Public Affairs Internal International Community 40

5W PR

AUGUST 16, 2019

Many video creators regard the YouTube algorithm as a complete mystery, like some kind of higher power that governs their view counts and sits outside of their own control. Much discussion about getting views on YouTube is focused on YouTube SEO, social media promotion, and garnering subscribers.

YouTube 68

YouTube Social Media Engineering Media 68

Waxing UnLyrical

FEBRUARY 20, 2013

most people know enough to not overtly promote “black hat SEO” tactics to do so. Yage (and let’s not forget apparently many other firms did this too, but Yage is the focus of the article) apparently went from cheating clients, to bribing executives and government officials. Government officials.

Government 109

Government Reputation Web Corporate 109

PR in High Definition

DECEMBER 17, 2020

With tactics such as SEO, employer branding, and other reputation-building tactics becoming more and more impactful, it’s clear that media relations alone simply won’t cut it anymore. Even the government has begun to comment on this too. With so much focus on this, it is almost definitely something that will impact the year ahead.

Trends 71

Trends Reputation Course Media Relations 71

PR Fuel

JUNE 26, 2020

Regardless of whether you’re writing a press release for a government agency, non-profit, or retailer, your first step should be to consider your target audience. On the other hand, if you’re only interested in boosting SEO but have nothing unique to say and no PR plan in place, you shouldn’t write a press release.

How To 52

How To Writing Guidelines Television 52

Wadds Inc.

JULY 19, 2022

That said – prior to course, I knew nothing at all about pitching and insights for example, and very little about SEO or joining governance boards. I’m not sure I could walk into a new job tomorrow and successfully apply Anne Gregory’s planning model with 100 per cent outtake success, off the top of my head, for instance.

Mobile 94

Mobile Meeting Course LinkedIn 94

PeakMetrics Insights

MARCH 13, 2019

By monitoring millions of press releases, media feeds, government databases, and other sources, CivicFeed can alert a nonprofit the second something changes. Watch other nonprofit organizations work, track brand mentions, make lists of backlinks, and more with this SEO and social media tracking tool. Connect and Engage. PushEngage.

Nonprofit 40

Nonprofit Tools Strategy Google 40

Sword and the Script

AUGUST 27, 2016

It draws both ire and praise from people and governments alike. ——————————————————————– Looking for a PR pro that ‘gets’ SEO and Google? Google influences online marketing. It shapes publishers.

Google 60

Google Mobile Transportation Content Marketing 60

PR 20/20

OCTOBER 11, 2018

BrightEdge is a global leader in SEO and content performance marketing that blends search intent discovery, optimized content creation, and performance measurement into one integrated solution. Each listing links to a full profile of the vendor and solution. Production.

Tools 71

Tools Marketing Enterprise Software 71

Cision

JULY 26, 2017

According to SEO expert Andrew Bruce Smith, only 6 percent of Twitter users are active on any given day. Law, government, and politics. Its capability for paid social targeting may surprise you, however. Organic Reach (or, how well can I reach my current followers/fans?). Books and literature. Family and parenting. Food and drink.

Social Media 233

Social Media How To Insurance Insurance 233

Waxing UnLyrical

JULY 12, 2018

The site has 5,000 agency and professional profiles in areas including: crisis communications, public relations, internal communications, government affairs, investor relations, content marketing, social media, SEO, website development, photography and video.

Brand 74

Brand Branding Banking Financial 74

Sword and the Script

SEPTEMBER 18, 2018

The Changing Face of PR in Government; Off Script #30: Merritt Allen of Vox Optima. Not only is it great for SEO, but it helps with potential investors, employees and clients that see we are active in the news ourselves. See these related interviews: PR Prepared Her for a Role as a Martech CMO; Off Script No.

Media Relations 68

Media Relations Media Insurance Insurance 68

PR Conversations

JANUARY 29, 2016

That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts. The return on investment becomes questionable as organisations are faced within sky-high pay-to-play bills via Facebook, YouTube, apps, SEO and so forth.

Publicity 40

Publicity Ethics Creativity Travel 40

Buzzstream

JANUARY 5, 2024

For example, below is one from Nick LeRoy who has a great SEO newsletter called SEO For Lunch. Government Sites, Schools, Libraries Webmasters typically monitor resource pages for government sites, libraries, and other web pages that list many links. Note: I blurred this out so the journalist doesn’t get spammed.)

How To 83

How To LinkedIn Tools Google 83

Prohibition

APRIL 14, 2023

This change is fuelled by Instagram wanting to help businesses advertise where users are already searching – is this the SEO of Instagram? For business accounts, this opens up an array of targeting opportunities to reach audiences who are already hooked into the sales funnel.

Instagram 62

Instagram Social Media Twitter B2C 62

Waxing UnLyrical

SEPTEMBER 28, 2010

.&# On what system Pepco has of working with other departments during a crisis: “Pepco brings together representatives from Corporate Communications, Customer Care, Regulatory Affairs, Government Affairs, and Operations to work together in our Joint Information Center (JIC) during a crisis.

Social Media 61

Social Media Media Crisis Energy 61