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PR Coverage May have a Bigger Influence on SEO than Links 

Sword and the Script

We’ve long known that PR can have a significant impact on search rankings, but some of the industry’s leading search experts are suggesting the effects may be even greater. In the past, the thought process has been straightforward: Links are important signal search engines consider in ranking results in search.

SEO 131
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Big Changes Ahead in the PR Industry

The Proactive Report

They’ll be expected to deliver more: more strategy, more content, more channels, more creativity and more measurement. Social Media (75%). Media Relations (55%). If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”. The Challenge.

Industry 113
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Big Changes Ahead for the PR Industry

The Proactive Report

They’ll be expected to deliver more: more strategy, more content, more channels, more creativity and more measurement. Social Media (75%). Media Relations (55%). If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”. The Challenge.

Industry 100
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The Scale of Change in the PR Industry

The Proactive Report

They’ll be expected to deliver more: more strategy, more content, more channels, more creativity and more measurement. Social Media (75%). Media Relations (55%). If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”. The Challenge.

Industry 100
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8 On-The-Money Social Media Facts Every SME Needs to Know in 2016

ZudePR

You work in PR but you’re finding it increasingly hard to persuade clients that media relations and a bit of social media dabbling cuts the mustard. 2: Eighty-Nine Per Cent of Customers Begin Their Buying Process with a Search Engine. 8: Media Relations Can Be Hugely Beneficial For Your Business.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.