Cision

MAY 9, 2016

You need to do more than find data; you need to find the right data. And the only way to do this is by learning the right way to measure, choosing metrics based on your goals and using the right technology. That’s what data and analytics allow you to do. Luckily, there is technology and tools that can do it for you.

Data-Driven PR 120

Data-Driven PR Data Analytics Technology 120

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2018

It’s pull marketing to promote a sense of thought leadership. When B2B tech brands consider research options, they can be quick to write off developing data that polls or surveys consumers. The post 3 Best Practices For Using Data In B2B PR appeared first on Crenshaw Communications. Focus on the findings instead.

B2B 147

B2B Data Retail Survey 147

Shift Communications

APRIL 1, 2016

SHIFT Communications, the premiere data-driven PR agency , announced today the release of the Heuristic And Recurrent Ontological Lexicon Deep-learner, or HAROLD, the world’s first artificially intelligent (AI), cloud-based PR employee. 2014: ZIPR Mobile PR Spokesperson App. Vice President, Marketing Technology.

Employee 60

Employee Data-Driven PR Communications Software 60

ImPRessions - Crenshaw Communications

JUNE 21, 2018

For many B2B technology brands, data is not only a business asset, but a PR tool. No one should underestimate the power of data for storytelling. The data is often derived inexpensively from behavior surveys or flash polls, or it may already exist within the company’s own research unit.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

5W PR

JUNE 6, 2022

Just like every other industry, the trends in public relations can be influenced by a variety of things such as technology, preferences from the customers, expectations from employees, and more. However, when it comes to utilizing data in practice, there are still some kinks that need to be worked out.

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Trends Data SEO Consumer 88

Shift Communications

NOVEMBER 18, 2015

As the Digital Marketing and Data Driven PR environments become more competitive, your goal should be staying one step ahead of your competition. I’ve worked in areas such as public health research, IT, sales, marketing, and software engineering. Account Manager, Marketing Technology. You need a 10x Marketer.

Data-Driven PR 60

Data-Driven PR Marketing How To Engineering 60

Shift Communications

NOVEMBER 18, 2015

As the Digital Marketing and Data Driven PR environments become more competitive, your goal should be staying one step ahead of your competition. I’ve worked in areas such as public health research, IT, sales, marketing, and software engineering. Account Manager, Marketing Technology. You need a 10x Marketer.

Data-Driven PR 60

Data-Driven PR Marketing How To Engineering 60