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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

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Being Smart and Strategic When Navigating the Current News Cycle

PRSay

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. Media interest in this story will continue until the public health crisis abates. The novel coronavirus (COVID-19) is dominating the news cycle in unprecedented ways.

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PR Rock Stars: Life Time’s Dan DeBaun

Communications Conversations

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

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7 Tips for Picking the Right PR Media Database

Critical Mention

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. If you’re a PR, communication, journalism or marketing pro, it’s likely that you or your team is also in charge of maintaining your brand’s reputation and status. All-in-One Media Service.

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Three Positive Earned Media Stories in the COVID-19 Era

Critical Mention

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. Please tweet them to us at @criticalmention !

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9 Little Stories from a One Time Public Relations Gig with the Ringling Bros. and Barnum & Bailey Circus

Sword and the Script

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. 3) Snakes do Drive Time Radio.

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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

More than half of US adults (55%) found nine major news outlets (ABC News, CBS News, NBC News, CNN, Fox News, MSNBC, The New York Times, The Wall Street Journal and NPR) to be credible. AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older.

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