The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing
Waxing UnLyrical
DECEMBER 4, 2018
But with the stratospheric rise of Instagram, influencer marketing is expected to become a $10 billion industry by 2020. Chelsea Martin is a top travel influencer with more than 17,000 followers on Instagram. Image by ElisaRiva via Pixabay, CC0 Creative Commons. Funny thing is — it’s not really a hot new trend.
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