Remove Creativity Remove Engineering Remove Infographics Remove Storytelling
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For the Love of #PR – Nine Reasons to Embrace a Career in Public Relations

Critical Mention

I don’t know of any other role where you get to interact with so many other departments, ranging from sales to engineering to the executive team. Storytelling is our game . Today, storytelling is a buzzword. Creativity matters . Creativity matters . There are more ways than ever to be creative in PR.

Publicity 125
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Native Advertising: Where Content Marketing and Journalism Overlap

Cision

Bernie Borges is executive producer of Social Business Engine , CEO of Find and Convert , an IBM Futurist , a Dell Social Influencer and frequent speaker at marketing conferences and private events. As a journalist-turned content marketer, Melanie Deziel, director of creative strategy at Time Inc., What is native advertising?

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Content Marketing for Financial Institutions: 5 Examples of Content Done Well

Contently - Strategy

Believe it or not, financial content for a bank can be fertile ground for creativity. Each year, Deloitte surveys American families about the materials they find themselves buying for kids every time autumn rolls around, and they present their findings in a cool infographic. Moral of the story? Let the funnel be your guide!

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A Guide to Crafting the Perfect Content Format Mix for Audience Engagement

Contently - Strategy

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Videos: Videos captivate audiences with dynamic visuals and auditory experiences, appealing to those who prefer immersive storytelling. The key here is quality over quantity.

B2C 52
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

“Content marketing will revolve more around individuals and storytelling components. The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. You can find all posts that reference Muck Rack here. ” Jered Martin | OnePitch.

Marketing 105
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10 Must-Have Roles on the Inbound Marketing Dream Team

PR 20/20

Assemble a team of professionals who are analytical, creative, attentive, collaborative, tech-savvy and intrinsically motivated. The writer possesses the technical skills to produce content that is valuable to readers at all stages of the buyer’s journey and the creative skills to keep the story interesting. The Visual Storyteller.

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11 Must-Have Roles on the Inbound Marketing Dream Team

PR 20/20

Assemble a team of professionals who are analytical, creative, attentive, collaborative, tech-savvy and intrinsically motivated. The writer possesses the technical skills to produce content that is valuable to readers at all stages of the buyer’s journey and the creative skills to keep the story interesting. The Visual Storyteller.