Sword and the Script

OCTOBER 3, 2023

For its part, BuzzSumo appears to be targeting small- and medium-sized businesses (SMB) and seems intent on winning business away from Muck Rack. The partnership gives PR Newswire customers access to AKA creatives – ostensibly to help produce videos to go with their press releases. click image for higher resolution) 2.

Analysis 142

Analysis Tools Software SMB 142

Shift Communications

MAY 10, 2022

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. Hesitancy to add TikTok to the marketing mix is understandable, whether because of a lack of creative resources or general strategic approach. By Lisa Zanchi, Director, Digital Marketing.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Sword and the Script

DECEMBER 20, 2022

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. Tom Pick , Digital Marketing Consultant, Webbiquity LLC.

Marketing 187

Marketing Content Marketing Data Social Media 187

Contently - Strategy

OCTOBER 15, 2020

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. Way back in 2011, some employees at HubSpot had an idea. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” Here are the five biggest trends you need to know.

B2B 130

B2B Trends Video Course 130

Contently - Strategy

OCTOBER 15, 2021

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. Way back in 2011, some employees at HubSpot had an idea. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” Here are the five biggest trends you need to know. [If

B2B 57

B2B Content Marketing Trends Marketing 57

Communications Conversations

MAY 3, 2017

But it can sometimes hinder innovation and creativity, and it definitely creates time and work. Whether it’s employee relations issues that surface on social media or talent acquisition social strategies, there is a clear disconnect between the teams that typically work on social media (in marketing or communications) and HR.

Healthcare 114

Healthcare SMB Social Media Meeting 114