PRSay

FEBRUARY 7, 2024

Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. They both are storytellers. I was recruited into public relations by one of my PR contacts when I was fashion editor of the trade magazine Sporting Goods Business.

Communications 190

Communications Sports Journalism Fashion 190

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 82

Survey Corporate Communications Financial 82

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

Leadership is at the heart of The Darkest Hour ‘s brilliant portrayal of Winston Churchill. Above all, through speeches, radio addresses, and his writings, Churchill presaged the modern business or political leader bent on making his mark through strategic thought leadership. In this case, we add, and watch certain films.

Film 136

Film Local Leadership Radio 136

PRSay

FEBRUARY 5, 2018

Executives seek to amplify their own voices through “thought leadership.”. As PR pros, we can’t fashion a brilliant, witty CEO on paper and then send a different person with the same name out into the world to fend for themselves. But even the most gifted communicators can’t possibly create all the content demanded today.

Communications 148

Communications Employee Leadership Writing 148

Sword and the Script

DECEMBER 21, 2021

Brad Marley , Chief Storyteller, Yelram Media . I recently saw new research showing that brand purpose is even more important to B2B buyers than to B2C customers, which is surprising but probably makes sense given the longer selling cycle and relationship to corporate reputation. PR grows more in demand.

Marketing 215

Marketing Content Marketing Social Media Employee 215

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. Craft a Narrative to Make People Feel Something As Patti and Scott both emphasized, we are all storytellers. Hitachi, Loral, ASARCO, Gould Inc.,

Corporate 274

Corporate Leadership Advertising Advertising 274

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. When I think about the PR space, I think the challenge is less about gender and more about operating in the fashion/lifestyle space which just seems to get consistently devalued and dismissed. KD: Understand that you can’t do it all.

Sports 245

Sports Agency Industry Creativity 245