Communications Conversations

JULY 23, 2019

Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Kayla’s positive attitude, bright mind and standout writing capabilities have made her a valuable asset both to Digi-Key and our team.

Transportation 122

Transportation Social Media Corporate Agency 122

Beyond PR

APRIL 19, 2016

Most social media marketers share the same thoughts as they open up their mobile phone or computer each morning: Who am I going to reach today? However, your social media strategy must run deeper than that. You also have to consider how social touches other aspects of your multichannel marketing plan.

Social Media 40

Social Media Marketing Media Nonprofit 40

Landis PR

SEPTEMBER 27, 2021

Those immortal words from the iconic Broadway musical Dreamgirls ring in my head as I write this, my final postscript, for Landis Communications Inc. Yup, as of October 1st, yours truly is retiring as President of LCI, where I’ve been since founding this San Francisco-based integrated marketing communications agency in 1990.

Agency 105

Agency Travel SEO Nonprofit 105

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. You’ll find Michelle Garrett at the intersection of PR, content marketing and social media.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

PRSay

APRIL 19, 2016

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. B2B Content Marketing + Pinterest – Surprisingly, Pinterest is a huge traffic builder for my B2B client sites.

Communications 79

Communications Pinterest Reddit Radio 79

The Proactive Report

AUGUST 5, 2016

This has led to some major changes in how media relations is practiced. It should be taught along with writing, in all PR classes. Social: Journalists and bloggers watch sites like Twitter, Reddit and Pinterest for content about for breaking news stories. adults – 62% – get news on social media, and 18% do so often.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Waxing UnLyrical

MARCH 21, 2014

Over $9,000 on average is raised on nonprofit campaign crowd funding pages. Content really does rule. Because of that, content marketing is a huge crowd funding tactic that demonstrates success. Sixty-one percent of our campaigns that have raised funds use content marketing as part of their campaigns.

Nonprofit 98

Nonprofit Infographics Community Content Marketing 98

Sword and the Script

DECEMBER 18, 2018

Though she says writing has always been part of her career, her “first ‘real’ PR job landed me out in the Bay Area working for a tech company.” Today she works primarily with small and medium B2B clients and some nonprofits. Even with all the technology and social media, etc., 2) What hasn’t changed about PR?

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Waxing UnLyrical

APRIL 19, 2018

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Free initial plan, but also has an amazing nonprofit rate of $39.99/year Free Digital Marketing Tools for Content Marketing Support.

Nonprofit 76

Nonprofit Tools Marketing Skype 76