Remove Content Marketing Remove Media Remove Pitching Remove Wikipedia
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How to Research Industry Trends Hassle-Free

Shift Communications

The current media landscape lends itself to lucrative opportunities on a global scale. The ability to tap into this knowledge can help inform owned, earned, and paid media of your organization’s PR and marketing efforts. Wikipedia Top 25 Report. Trends on Social Media. Wikipedia Top 25 Report. Google Trends.

Trends 142
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Dear Content Creators: Stop Being Boring

Polaris

and you will find that content means many different things to many different people. For example, according to Wikipedia , content is “…information and experiences that provides value for an end-user/audience in specific contexts…something that is to be expressed through some medium, as speech, writing or any of various arts.

Wikipedia 100
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Preview of my PRSA Talk, "Hacking Public Relations"

Where the Fishermen Ain't

For example, think about the many ways pitches —certainly a core feature in PR’s OS—have been examined in public and, when maladroit, mercilessly criticized. This is to say nothing of the subsystems for crisis management or Wikipedia engagement. . Wikipedia is another topic about. I don’t pretend to have all.

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28 Observations from 28 Months as a Solo PR

ZudePR

I’m a 43-year-old traditional-media-relations-guy-turned-digital-PR. When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. “A Spot on, Wikipedia. I chose a different route.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

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The Press Release is Not Dead, But It Has Evolved

Burrelles Fresh Ideas

Instead, it’s continuously evolving as we adapt to new online platforms, changes in the media landscape, and new technologies. Press releases, news releases, media advisories, media statements and the like are still important in 2023 for myriad reasons, which we’ll cover in this blog post. The reality is that it never died.

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How to Get On in New Communications: Be Nice

ZudePR

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Enlightened Self-Interest: The Pitch Email. I think so.